Ecwid by Lightspeed vs. Shopify Plus

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ecwid by Lightspeed
Score 10.0 out of 10
N/A
Ecwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…
$5
per month
Shopify Plus
Score 9.0 out of 10
N/A
Shopify Plus is an eCommerce solution built for enterprise-level companies that enables them to sell online and offline across social channels like Facebook , Pinterest, and marketplaces like Amazon and eBay.
$2,300
per month
Pricing
Ecwid by LightspeedShopify Plus
Editions & Modules
Starter
$5
per month
Venture
$30
per month
Business
$55
per month
Unlimited
$130
per month
3-year term
$2300
per month
1-year term
$2500
per month
Offerings
Pricing Offerings
Ecwid by LightspeedShopify Plus
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsA 16% discount is offered for annual billing.
More Pricing Information
Community Pulse
Ecwid by LightspeedShopify Plus
Considered Both Products
Ecwid by Lightspeed
Chose Ecwid by Lightspeed
Ecwid stacks up extremely well compared to the other products I’ve listed. Sure, there any some instances in which the other products may be better suited due to their very high level of customization. However, for the average business, Ecwid will not only meet their …
Chose Ecwid by Lightspeed
Ecwid gives me the time to put together your business in layers before releasing it to mainstream. Support is always available to assist in product alignment with regions and allowed to match flight zones and legal interface would be good to simplify the type of product that …
Chose Ecwid by Lightspeed
We began our journey using Squarespace and Square exclusively, then ran into complications. A fellow small business owner recommended Ecwid (she had experienced similar issues with Squarespace) and we quickly made the swap/integration and have never regretted it. We've …
Chose Ecwid by Lightspeed
WordPress had a more complex process of setting up a storefront, and a more expense solution at the end of the day to get my small business online presence out there.
Chose Ecwid by Lightspeed
Ecwid is much more intuitive than Shopify and offers enough flexibility that you don't need a myriad of 3rd party add-ons. Super fast to start up. More offerings of payment processors. An easy way to try out a solution before being charged after a 14 day period.
Chose Ecwid by Lightspeed
Ecwid was promoted via our appointed developer. It was not our first choice. The back end system works well and is easy to navigate and understand. Although we opted to use WooCommerce because of the flexibility it offers.
Chose Ecwid by Lightspeed
We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition …
Shopify Plus
Chose Shopify Plus
There are all good for business who are just starting but as the business grows the platform has to be able to scale with it
Chose Shopify Plus
Shopify is more robust and has more functionalities than its competitors like BigCommerce and Kibo. It offers the best UI in the business and the most exhaustive app marketplace ecosystem. It is more cost effective than big system and doe snot require large teams of developers …
Chose Shopify Plus
Shopify Plus is far more scalable and stable. It is much easier to implement, and the time to value is much shorter. Development resources are plentiful and skilled, and the product's user base is so massive that significant testing has been done prior to releasing any updates …
Chose Shopify Plus
Significant improvement. Magento did not have a B2B setting, so you needed to remember and alter the prices manually, and you could not create draft orders, so if you sent a customer a quote and they called up to pay, you then had to quickly create the order whilst the customer …
Chose Shopify Plus
Shopify Plus, once existing data imported awkwardly, handles so much of the basics of running an online shop in way that you know you can rely upon. It still requires many more third party tools to be able to use best-in-class analytics and AB testing.
Chose Shopify Plus
Shopify Plus is the best choice for DTC-oriented brands, especially if you are a leaner team and want more hands-on customization vs relying on an agency to manage your website backend.
Chose Shopify Plus
Shopify Plus is the most advanced and most widely accepted "DIY" website tool. While WordPress has some capabilities and is certainly cheaper, it is still a blogging platform with e-commerce capabilities added later, and you can tell that's what it is when you use it. …
Chose Shopify Plus
Shopify Plus's ease of use compared to Sticky.io was the biggest reason we had switched, and just the sheer customization and available apps allow you to adjust your store without needing to spend weeks custom developing tools.
Chose Shopify Plus
A far more professional approach to e-commerce in general. Servers and the core SSL are taken care of and you're left with a whole host of tools to sell, sell and sell.
Chose Shopify Plus
Shopify is a much easier and more intuitive platform to use.

The mobile focus is outstanding from the other competitors and the capability to modify the store without previous code or experience makes them the best e-commerce platform.
Chose Shopify Plus
Shopify Plus is better supported, more powerful, and has much more ability for customization. Shopify as a platform is also much more stable than others and offers excellent customer support. New features are constantly being rolled out and it has a very large community.
Chose Shopify Plus
Shopify Plus is an all in one service. You are able to keep track of invoices and payments. Shopify Plus also offers options for shipping and connects your tracking number to you order which allows for easy tracking. Your tracking number is also a link which makes it even easier.
Chose Shopify Plus
Shopify Plus has the most robust capabilities of the pure cloud plays and the app store ecosystem is the largest and best.
Chose Shopify Plus
Shopify Plus is the least expensive option.
Apps/plug ins are vast, inexpensive, and relatively easiest to integrate
Least amount of customization, but good for teams with small dev support
Chose Shopify Plus
Shopify had the quickest go-to-market and most robust API among the products we compared. CommerceCloud required a VERY LONG integration phase that we just didn't have time for. BigCommerce fell short on the number of features and API coverage that we needed. Overall Shopify …
Chose Shopify Plus
Netsuite SuiteCommerce, which has a very high cost of ownership, and Magento, which although powerful can be expensive and is too complex for the average eComm requirements. Too flexible can be bad in some cases.
Chose Shopify Plus
Shopify Plus offers a more robust solution than Woo commerce and is easier to train on than Big Commerce. Woo commerce is freeware with no support. Big Commerce offers more SEO features and is a more powerful solution, but harder to remote train users on - lots more …
Chose Shopify Plus
Shopify Plus is WAYYYYYY better than anything else that we have used, and it's not even close. The websites are faster and more reliable, both of which are critical to running an online business. The cost to run is way less. We are running five websites on Shopify Plus for less …
Chose Shopify Plus
I selected Shopify Plus because the clients found it easy to use to manage their website, whenever they needed an update of their website. Shopify Plus is great when it comes to e-commerce websites and should only be used for e-commerce.
Chose Shopify Plus
Our experience with SFCC was fairly poor. SFCC was very expensive, and the ecosystem of partners is very expensive. SFCC is a bit more mature but the time to execute is significantly slower.
Chose Shopify Plus
Shopify Olus is more of a SAAS than the self-managed Magento solution. With this comes a host of benefits such as hosting, security, updates, and new technology that you no longer have to worry about. Specifically, with Shopify Plus, scripts can be very powerful and when …
Chose Shopify Plus
Big Cartel, Magento, Squarespace, Wordpress, Wix, etc are all decent solutions for eCommerce, but none of them features the easy setup, ease of use, simple streamlined dashboard/interface, and customer website experience that Shopify Plus has. Shopify (non plus) alone is a …
Chose Shopify Plus
It doesn't. Shopify has some great features and add-ons. I particularly like the ability for customers to check out quickly with a text authenticator, the theme options, ability to customize the look and feel, and video integration but this is all surface matter. At its core, …
Chose Shopify Plus
While Squarespace has a more sophisticated site theme and template offering, the inventory management, and drop shipping options (while still not perfect, or ideal) makes Shopify Plus the right choice for powering e-commerce businesses.
Features
Ecwid by LightspeedShopify Plus
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Ecwid by Lightspeed
8.7
Ratings
10% above category average
Shopify Plus
8.6
Ratings
9% above category average
Product catalog & listings9.70 Ratings9.50 Ratings
Product management8.70 Ratings8.40 Ratings
Bulk product upload7.50 Ratings6.50 Ratings
Branding8.00 Ratings8.20 Ratings
Mobile storefront9.40 Ratings9.60 Ratings
Product variations9.10 Ratings9.20 Ratings
Website integration9.40 Ratings9.00 Ratings
Visual customization8.10 Ratings9.20 Ratings
CMS00 Ratings8.20 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Ecwid by Lightspeed
8.7
Ratings
12% above category average
Shopify Plus
8.4
Ratings
9% above category average
Abandoned cart recovery8.10 Ratings7.40 Ratings
Checkout user experience9.30 Ratings9.40 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Ecwid by Lightspeed
9.4
Ratings
12% above category average
Shopify Plus
9.6
Ratings
15% above category average
eCommerce security9.40 Ratings9.60 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Ecwid by Lightspeed
8.6
Ratings
11% above category average
Shopify Plus
8.3
Ratings
7% above category average
Promotions & discounts9.10 Ratings8.70 Ratings
Personalized recommendations8.00 Ratings8.30 Ratings
SEO8.60 Ratings7.80 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Ecwid by Lightspeed
8.2
Ratings
2% above category average
Shopify Plus
8.5
Ratings
6% above category average
Order processing8.90 Ratings9.00 Ratings
Inventory management8.10 Ratings7.20 Ratings
Shipping8.20 Ratings8.60 Ratings
Custom functionality7.60 Ratings9.10 Ratings
Best Alternatives
Ecwid by LightspeedShopify Plus
Small Businesses
Shopify Plus
Shopify Plus
Score 9.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Ecwid by LightspeedShopify Plus
Likelihood to Recommend
9.0
(0 ratings)
9.5
(0 ratings)
Likelihood to Renew
9.6
(0 ratings)
-
(0 ratings)
Usability
8.8
(0 ratings)
9.6
(0 ratings)
Availability
9.1
(0 ratings)
-
(0 ratings)
Performance
8.2
(0 ratings)
-
(0 ratings)
Support Rating
8.6
(0 ratings)
10.0
(0 ratings)
Implementation Rating
8.2
(0 ratings)
-
(0 ratings)
Configurability
8.2
(0 ratings)
-
(0 ratings)
Product Scalability
8.2
(0 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
-
(0 ratings)
Vendor pre-sale
8.2
(0 ratings)
-
(0 ratings)
User Testimonials
Ecwid by LightspeedShopify Plus
Likelihood to Recommend
[Ecwid is] very well suited for small businesses. Extremely flexible and easy to manage from my mobile device. Extremely easy to use. When I finally discovered Ecwid, I was shocked that I hadn't heard more about it or that it had become more popular than Shopify. I think it is far superior to Shopify.
Read full review
Shopify Plus makes order management simple and less error prone. Connecting our ERP allows us to seamlessly manage our product listings, fulfill orders, and sync customer data. Limitations to the number of product variants requires attention from our staff to make sure our products sync without issue. Other than being arbitrary, there's really no need to limit the number of product variants.
Read full review
Pros
  • Clarity - there has been very little confusion and need to reach out to Customer Support for help
  • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
  • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
Read full review
  • Scales incredibly well. Forget about hardware concerns, load balancing, downtime, etc. and focus on eCommerce. We've seen merchants go from a few thousand dollars per month to having million dollar days, all on Shopify without having to worry about performance or scaling systems.
  • Great new features consistently being added, ahead of the curve on almost everything
  • Solid API to build on and work with, a few annoying quirks here and there for super complex use cases but overall very well documented and works well
  • Most Merchant Success Managers are good and genuinely want to be helpful
  • A fantastic user interface, very logical and easy to use
  • Tons and tons and tons of out of the box integrations. Easily the best integration marketplace of the e-commerce platforms. There's an app for that.
Read full review
Cons
  • In my experience, there is an issue with Ecwid's ability to enable customization of our specific Shipping requirements. In South Africa, we have to be very mindful of the associated costs for online shoppers. We cannot do the required level of customization in Ecwid that we need to offer potential clients the best service and online shopping experience.
  • The available store front design templates are very limited.
  • I have had to move to another platform that will allow for customization of the shipping process together with our integrated shipping partner company in South Africa. (MDS Collivery).
Read full review
  • The Account Managers/Reps have become more scripted and seem like they are busier and handling more clients than before. It doesn't seem as personal and special anymore like when we first upgraded to Plus.
  • Shopify still has missing features in their software that might not have an app in their app marketplace available that fills this void.
  • The 24/7 support doesn't seem as dedicated as they once were.
Read full review
Likelihood to Renew
The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
Read full review
No answers on this topic
Usability
So easy to use. Nice aesthetics and very intuitive. This was key to starting up quickly. I could find everything easily and it had enough customization options, but not too many. Was able to use much of the standard offerings to customize to my rental business, instead of having to subscribe to expensive rental management software.
Read full review
Shopify Plus is intutive as stated previously. It's easy to find what we want and edit (reports, products, online store theme, etc...) You dont need to have a ton of coding experience to be able to get a website up and running on Shopify Plus. The reason I wont give a 10/10 and gave an 8 is because I do think it is heavily realiant on app and it can open up a can of worms with the amout of apps that are out there, their costs, and which one to chose. There are also some internal limitations as stated previously with discounts and personalized message for different customer groups. But overall, it is a good platform that I recommend.
Read full review
Reliability and Availability
Always available. Very reliable
Read full review
No answers on this topic
Performance
Good overall performance both in desktop and mobile
Read full review
No answers on this topic
Support Rating
I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
Read full review
Always are quick to answer our questions and help us find a solution
Read full review
Implementation Rating
Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
Read full review
No answers on this topic
Alternatives Considered
We began our journey using Squarespace and Square exclusively, then ran into complications. A fellow small business owner recommended Ecwid (she had experienced similar issues with Squarespace) and we quickly made the swap/integration and have never regretted it. We've considered transitioning our website from Squarespace to Shopify, but need Ecwid to continue to be operational regardless.
Read full review
Shopify Plus is an all in one service. You are able to keep track of invoices and payments. Shopify Plus also offers options for shipping and connects your tracking number to you order which allows for easy tracking. Your tracking number is also a link which makes it even easier.
Read full review
Scalability
Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
Read full review
No answers on this topic
Return on Investment
  • Ecwid has positively impacted our ROI because it provides a very secure platform which allows us to easily certify our PCI Compliance requirements as they are a Tier 1 PCI Certified company so we can be confident they have the right security systems in place which is important to our customers.
Read full review
  • Definitely makes selling on multiple platforms easy, saving us time and effort.
  • Keeps all of our business in one place, saving us money on other apps to manage each aspect.
  • Automatically flags potential fraudulent orders, preventing us from accidentally shipping to a scam.
  • During our busiest months, we don't see any slowdowns, which allows us to go full throttle with all ads and marketing without worrying about whether or not the software can handle it.
Read full review
ScreenShots

Ecwid by Lightspeed Screenshots

Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.

Shopify Plus Screenshots

Screenshot of The home screen of your Shopify admin, including proactive home cards and reporting and live view insights.Screenshot of Your Shopify Plus store is ready for mobile commerce. Customers can browse and buy from your store with an optimized experience on device.Screenshot of Editing products across sales channels.Screenshot of Easily edit colours, typography, settings, and drag and drop sections for each of your store's templates with the theme editor.