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SAP Emarsys vs. Insightly Marketing

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAP Emarsys

    Score4.8 out of 10
    N/AEmarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A

    Insightly Marketing

    Score4.5 out of 10
    N/AInsightly Marketing is marketing automation made simple. It is built on the same platform as Insightly CRM, so customer data flows freely between the two systems in real time, giving users and their teams access to actionable insights faster. The vendor states it has an easy-to-use interface for creating customer journeys, email templates, customer newsletters and shareable dashboards. WIth it, they say users can build engaging campaigns and grow a pipeline to support sales in minutes.

    $99

    per month

    Pricing
    SAP EmarsysInsightly Marketing
    Editions & Modules
    No answers on this topic
    Plus
    $99 per month
    billed annually
    Professional
    $499 per month
    billed annually
    Enterprise
    $999 per month
    billed annually
    Offerings
    Pricing Offerings
    SAP EmarsysInsightly Marketing
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details
    More Pricing Information
    Features
    SAP EmarsysInsightly Marketing
    Email & Online Marketing
    Comparison of Email & Online Marketing features of SAP Emarsys and Insightly Marketing
    Feature
    SAP Emarsys
    6.5
    8 Ratings
    Insightly Marketing
    7.8
    2 Ratings
    WYSIWYG email editor7.36 Ratings7.01 Ratings
    Dynamic content8.06 Ratings7.02 Ratings
    Ability to test dynamic content4.07 Ratings7.52 Ratings
    Landing pages8.03 Ratings7.52 Ratings
    A/B testing7.07 Ratings7.01 Ratings
    Mobile optimization6.07 Ratings10.01 Ratings
    Email deliverability reporting6.38 Ratings7.01 Ratings
    List management4.38 Ratings9.02 Ratings
    Triggered drip sequences7.75 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of SAP Emarsys and Insightly Marketing
    Feature
    SAP Emarsys
    6.5
    5 Ratings
    Insightly Marketing
    9.5
    1 Ratings
    Lead nurturing automation6.05 Ratings10.01 Ratings
    Lead scoring and grading7.04 Ratings9.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of SAP Emarsys and Insightly Marketing
    Feature
    SAP Emarsys
    6.9
    8 Ratings
    Insightly Marketing
    8.5
    2 Ratings
    Dashboards7.78 Ratings8.52 Ratings
    Standard reports7.08 Ratings9.02 Ratings
    Custom reports6.07 Ratings7.92 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of SAP Emarsys and Insightly Marketing
    Feature
    SAP Emarsys
    7.0
    7 Ratings
    Insightly Marketing
    8.2
    2 Ratings
    API7.07 Ratings8.02 Ratings
    Role-based workflow & approvals6.04 Ratings00 Ratings
    Customizability6.07 Ratings8.52 Ratings
    Integration with Salesforce.com7.04 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.02 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of SAP Emarsys and Insightly Marketing
    Feature
    SAP Emarsys
    -
    Ratings
    Insightly Marketing
    9.0
    1 Ratings
    Calendaring00 Ratings9.01 Ratings
    Event/webinar marketing00 Ratings9.01 Ratings
    User Ratings
    SAP EmarsysInsightly Marketing
    Likelihood to Recommend
    7.7
    (10 ratings)
    1.0
    (3 ratings)
    Likelihood to Renew
    9.9
    (2 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    1.0
    (1 ratings)
    Ease of integration
    5.0
    (1 ratings)
    -
    (0 ratings)