SAP Emarsys vs. Remarkety

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SAP Emarsys
Score 4.8 out of 10
N/A
Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A
Remarkety
Score 9.2 out of 10
N/A
N/A
$25
per month
Pricing
SAP EmarsysRemarkety
Editions & Modules
No answers on this topic
Remarkety
$25.00
per month
Offerings
Pricing Offerings
SAP EmarsysRemarkety
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
SAP EmarsysRemarkety
Considered Both Products
SAP Emarsys
Chose SAP Emarsys
Emarsys offered a way more flexible and modern user interface. Furthermore, the management of email campaigns seemed smoother, and simpler - which is essential concerning our rather small team size. Integration of automation programs using our product catalog was also crucial, …
Chose SAP Emarsys
Emarsys stacks up well against other email marketing platforms I've used. It doesn't particularly excel in any area, so it isn't heads and shoulders above other options, but it's solid in all areas. If you're looking for a safe option without too much dynamic content or …
Chose SAP Emarsys
These two products, Mailchimp and Constant Contact, were our very first experiences. However, we were highly unhappy with how they worked. With Emarsys, we can send messages to the audience at a mass level. Email advertising is one of our most favoruite features in Emarsys and …
Chose SAP Emarsys
Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from …
Chose SAP Emarsys
Emarsys is a much more robust platform than Constant Contact and Mailchimp. The CRM functionality, storage space for contact data, customization, etc. are all features that are limited in other email software programs.

HubSpot is not only marketed as an ESP. They are a more …
Chose SAP Emarsys
Emarsys under performs on every possible level. In my first 6 weeks using the system I had 4 ongoing support tickets with system malfunctions. Learning this platform for take a lot of time that is not required by other platforms.

They need to seriously improve the email …
Chose SAP Emarsys
Emarsys is more intuitive and easier to use than Adestra. Its customer personalisations and segmentation capabilities are stronger.
Chose SAP Emarsys
We have two branches, one in New York and one in Turkey. At first we were searching for a company which can provide service in both countries but there was no company had branches in both locations. Emarsys pointed their USA references working with European accounts and they …
Chose SAP Emarsys
Emarsys competes very well with its competitors
Remarkety
Chose Remarkety
If you have any eCommerce functions on your website you need to use Remarkety over Mailchimp because the features and functions offered by Remarkety blow Mailchimp out of the water. You'll see faster growth when using Remarkety. We chose Remarkety over Mailchimp because of how …
Chose Remarkety
Remarkety has many more features compared to Mailchimp. The integration to my webshop was extremely easy to set up and I like to use the interface from Remarkety. You get lots of predefined trigger points for your automation and building email templates is just as easy as it …
Chose Remarkety
MailChimp is a traditional email marketing tool. However, it is extremely limited in e-commerce integration. It is not possible to send automatic emails with targeted products based on the previous history or customer's behavior on the website.
Klaviyo has its strengths in the …
Chose Remarkety
We evaluated several apps for email marketing and automation and we selected Remarkety for its inbuilt eCommerce functionality. The other solutions were more general in nature, missing that seamless integration with eCommerce stores selling physical products.
Features
SAP EmarsysRemarkety
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
SAP Emarsys
6.5
Ratings
16% below category average
Remarkety
-
Ratings
WYSIWYG email editor7.30 Ratings00 Ratings
Dynamic content8.00 Ratings00 Ratings
Ability to test dynamic content4.00 Ratings00 Ratings
Landing pages8.00 Ratings00 Ratings
A/B testing7.00 Ratings00 Ratings
Mobile optimization6.00 Ratings00 Ratings
Email deliverability reporting6.30 Ratings00 Ratings
List management4.30 Ratings00 Ratings
Triggered drip sequences7.70 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
SAP Emarsys
6.5
Ratings
18% below category average
Remarkety
-
Ratings
Lead nurturing automation6.00 Ratings00 Ratings
Lead scoring and grading7.00 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
SAP Emarsys
6.9
Ratings
6% below category average
Remarkety
-
Ratings
Dashboards7.70 Ratings00 Ratings
Standard reports7.00 Ratings00 Ratings
Custom reports6.00 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
SAP Emarsys
7.0
Ratings
6% below category average
Remarkety
-
Ratings
API7.00 Ratings00 Ratings
Role-based workflow & approvals6.00 Ratings00 Ratings
Customizability6.00 Ratings00 Ratings
Integration with Salesforce.com7.00 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.00 Ratings00 Ratings
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
SAP Emarsys
-
Ratings
Remarkety
8.0
Ratings
8% above category average
Data Transfer00 Ratings8.00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
SAP Emarsys
-
Ratings
Remarkety
9.9
Ratings
24% above category average
Ad campaign creation00 Ratings10.00 Ratings
Ad deployment00 Ratings10.00 Ratings
Display advertising00 Ratings10.00 Ratings
Ad display and retargeting segmentation00 Ratings10.00 Ratings
Sequence targeting00 Ratings9.50 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
SAP Emarsys
-
Ratings
Remarkety
9.4
Ratings
20% above category average
Ad dashboards00 Ratings9.10 Ratings
Ad performance reports00 Ratings10.00 Ratings
Ad conversion tracking00 Ratings10.00 Ratings
Ad attribution reporting00 Ratings10.00 Ratings
Cross-channel ad management00 Ratings7.50 Ratings
Ad forecasting and optimization00 Ratings10.00 Ratings
Best Alternatives
SAP EmarsysRemarkety
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Google Ad Manager
Google Ad Manager
Score 8.5 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
LinkedIn Marketing Solutions
LinkedIn Marketing Solutions
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SAP EmarsysRemarkety
Likelihood to Recommend
7.7
(0 ratings)
9.5
(0 ratings)
Likelihood to Renew
9.9
(0 ratings)
-
(0 ratings)
Ease of integration
5.0
(0 ratings)
-
(0 ratings)
User Testimonials
SAP EmarsysRemarkety
Likelihood to Recommend
Emarsys is highly recommended to every new or old organization for planned and well-managed marketing. If you want to reach the maximum market chains or to keep your data under highly confidential supervision or if you want many clients for your product or services, then Emarsys is the best option of all.
Read full review
Well-suited: For marketing automation of an eCommerce store, increasing revenue by abandoned cart recovery, personalized coupons, and follow-up emails with newsletters and product recommendations. The additional revenue stream from re-marketing across social media.
Not suited: for an online store with just a few products, it would be too complicated and expensive to run.
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Pros
  • The CRM functionality is a great tool for adding in targeted paid advertising campaigns to complement email campaigns.
  • The ability to segment contacts and create custom lists allows us to send hyper-targeted email campaigns that deliver more efficient and effective results.
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  • Email follow up on potential sales for visitors that did add products to the cart but didn’t complete the purchase process.
  • Split testing to gather information on which texts, layouts and photos that work the best. It’s a really nice feature!
  • The functionality to offer dynamic coupons with different criterias. This way you have the possibility to target individuals or target several groups with different techniques.
Read full review
Cons
  • The email and content builder is significantly worse than other email marketing platforms I've used
  • Emails campaigns cannot be used in more than one automation flow
  • Amount of emails collected and being sent for smart insight are inaccurate
  • I've rarely completed a task without some type of user interface error
  • Customer service mostly directs you to help center on website
  • You have to pay extra for training
  • You have to pay extra for reporting in which the system cannot provide
  • Lengthy contract with a high price tag
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  • Better premade templates
  • Better website integration
  • Auto save of email templates
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Likelihood to Renew
We have no intention of changing Emarsys
Read full review
No answers on this topic
Alternatives Considered
Emarsys stacks up well against other email marketing platforms I've used. It doesn't particularly excel in any area, so it isn't heads and shoulders above other options, but it's solid in all areas. If you're looking for a safe option without too much dynamic content or advanced customizations, Emarsys will meet your needs.
Read full review
If you have any eCommerce functions on your website you need to use Remarkety over Mailchimp because the features and functions offered by Remarkety blow Mailchimp out of the water. You'll see faster growth when using Remarkety. We chose Remarkety over Mailchimp because of how well it integrates with our e-commerce efforts.
Read full review
Return on Investment
  • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
  • Reliable and giving cost effective services.
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  • Improved ROI from more targeted campaigns
  • Cleaner contacts database
  • Less spam complains
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ScreenShots