EZ Texting vs. Poppulo

It is great to reach people who have given you their phone numbers. You can connect with leads and customers, strengthening rapport and staying in touch with them. They work well with Facebook ads through the Zapier connection, allowing you to follow up with prospects. However, if a business cannot access its leads' phone numbers, the tool will not be of much use. I know of a senior care company that was in business for years but relied strongly on email marketing. They did not ask for their leads' phone numbers and, therefore, did not find EZ Texting useful. That is expected from a company that does not ask prospects for their phone numbers.

Incentivized

If you want to create an elaborate, multi-leveled kiosk for your organization, Four Winds Interactive Content Manager Desktop can definitely do that for you. Just know going in that it's not the easiest to operate, and definitely devote time to training. Definitely have a couple of people go through this training, so it's not just one person in your organization that can operate Four Winds.

Incentivized

• Easy to use web interface.
• The ability to set up our main business phone to receive texts is fantastic.
• There are an abundance of features we haven't even explored yet but look forward to doing so!
• The mobile app is great alternative when a desktop or laptop isn't available.

Incentivized

• Great digital signage software and hardware
• Excellent personal business partner with fabulous account representatives
• Top notch execution team willing to go the extra mile

• Drafts don't save well, seemed like I kept having to redo the same text because a draft wouldn't save.
• I want to be able to click and update users quickly, but there were too many steps to add/remove people from lists.
• The app didn't work if I used google SSO - i couldn't ever get signed in.

Incentivized

• There is a big learning curve - the program is complex and not the easiest to learn
• Works great once you know what you're doing, but can be tricky to operate

Incentivized

We're excited about EZ Texting and what it does for us. We want to get more into automation with campaigns dealing directly with web sales so a more robust solution will likely leave EZ Texting as our event activation partner and only be used during select times of the year.

Incentivized

I think it is straightforward to use. UX is always challenging, and the platform does an excellent job of making it easy enough to use. However, it's not 100% intuitive and takes just a bit of figuring out, so I gave it an 8 / 10. It's easy enough as is, but of course, it could always be better.

Incentivized

We have never needed to use the system and it be unavailable. They seem to schedule their server maintenance perfectly (at least for us!).

Incentivized

It works pretty well but sometimes things don't work the way you would assume, IE marking messages as read is not as intuitive

Incentivized

EZ Texting "gets it"! When I have had something I needed customer service to help me with, they returned my emails and calls promptly. I have a smaller business and they came through as if I was a huge corporate entity. They really care about all sizes of customers!

Incentivized

Their support is always spot-on, although they can be a bit delayed following up depending on the type of issue you're having.

allow plenty of time for integration - time is definitely a factor. We had to wait about a week before the product was completely usable. Customer support was very helpful. though. Very much worth the wait, I think. Allow plenty of time for integration. Lots and lots of time needed.

Incentivized

We have never considered or looked into any other system. We were very much just trying to fix a gap in our internal system as quickly and easily as possible. EZ Text was one of the first options that came up. We did a free trial, and it seemed easy (EZ) enough to use and fair in price, so we moved forward.

Incentivized

Simply put, FWi outperforms just about any other software solution by being more adaptable and more reliable, while being competitively priced for its class (top shelf). It's not as cheap as using "free" signage software that's in the cloud, or built into display screens (LG), but if you plan on doing more than running slides and you plan on doing it in multiple locations and screens, this is the platform to do it on - especially if your venues and needs vary across the network.

We haven't really utilized it for this purpose but it does seem like there are a lot of great options you can utilize.

Incentivized

• Customers, as well as potential customers, do not seem to have any issue, providing their phone numbers for text messages as opposed to receiving countless emails.
• Upselling items has improved considerably due to our ability to notify customers of new products and specials that we are offering in the store.

Incentivized

• The FWI display system has allowed us to create some very unique and one of a kind promotions that help us maintain a leading role in the Las Vegas locals market.
• The savings from not printing posters and other collateral have nearly paid for the display system in a very short time.
• The display system also allows us to promote many different things in a single location, unlike print.
• We can also advertise to different demographics based on location within a property such as gaming floor, floor perimeter, and non-gaming areas.