Flodesk vs. Listrak

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Flodesk
Score 10.0 out of 10
N/A
N/A
$38
per month
Listrak
Score 9.3 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
Pricing
FlodeskListrak
Editions & Modules
Unlimited Everything
$38
per month
No answers on this topic
Offerings
Pricing Offerings
FlodeskListrak
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
FlodeskListrak
Considered Both Products
Flodesk
Chose Flodesk
I selected Flodesk because it has the most important features available of the similar products listed but is way more cost-effective and user-friendly. Plus, their designs/aesthetics are great!
Listrak
Chose Listrak
The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. …
Chose Listrak
Listrak offered more products than Bronto did at the time we evaluated, and we wanted all the alerts and email series products to use.
Chose Listrak
The service is overpriced compared to competitors, and the service is very hard to set up and integrate with our Shopify store. You think they would want to integrate more seamlessly with the largest e-commerce platform on the market. After working with them for several years, …
Chose Listrak
Klaviyo and MailChimp have better integrations with Shopify and seem to be targeted more to the small business. Listrak is definitely better suited for a mid-tier business, but they will help you get there.
Chose Listrak
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
Chose Listrak
I've been using programs like Listrak for several years. Many times the needs from clients have been on a smaller scale, so options like MailChimp and ConstantContact have provided the necessary service levels. However, if you're looking at merging effectively with an eCommerce …
Chose Listrak
This is the first subscription list service we have used so we don't have much to compare it to. We have no complaints about the software or the service they provide. They have been very easy to work with and fast to respond to questions on our account.
Chose Listrak
Listrak stands out from the listed companies for a variety of reasons, but there are 3 main areas that make Listrak my go to platform.
1. Superior control over your Database & Lists
2. Excellent deliverability rate for businesses that possess a large database.
Chose Listrak
Stronger in business to consumer and online retail email marketing. Better user interface. Better reporting functions.
Features
FlodeskListrak
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Flodesk
9.8
Ratings
21% above category average
Listrak
-
Ratings
WYSIWYG email editor10.00 Ratings00 Ratings
Dynamic content10.00 Ratings00 Ratings
Ability to test dynamic content10.00 Ratings00 Ratings
Landing pages10.00 Ratings00 Ratings
A/B testing9.00 Ratings00 Ratings
Mobile optimization9.00 Ratings00 Ratings
Email deliverability reporting10.00 Ratings00 Ratings
List management10.00 Ratings00 Ratings
Triggered drip sequences10.00 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Flodesk
9.5
Ratings
21% above category average
Listrak
-
Ratings
Dashboards10.00 Ratings00 Ratings
Standard reports9.00 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Flodesk
8.0
Ratings
0% above category average
Listrak
-
Ratings
Email Accessibility Tools8.00 Ratings00 Ratings
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FlodeskListrak
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User Ratings
FlodeskListrak
Likelihood to Recommend
10.0
(0 ratings)
7.1
(0 ratings)
Usability
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
FlodeskListrak
Likelihood to Recommend
If you have a small business and are selling services, products, etc I think Flodesk is fantastic! It's clean, has great design, is easy to use and integrate with other software, and most importantly, it makes setting up marketing funnels and getting paid a breeze!
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We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.
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Pros
  • checkouts
  • sales pages
  • automations
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  • The conductor email builder is easy to use.
  • They have improved their customer service team.
  • Open to suggestions and will work collaboratively.
  • Help build insights from campaigns and recommend improvements.
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Cons
  • Being able select a link within Flodesk - for instance when setting up a sign up form or waitlist and wanting it to lead directly to the sales page or checkout next.
  • Improved brand kit settings where you don't have to reset the font every single time.
  • Default footer settings would be amazing!
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  • Difficult and steep learning curve
  • Email builder is complicated and not intuitive
  • CONTRACTS ARE UNCLEAR
  • Company will not honor cancellation requests made in a timely manner
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Usability
I love Flodesk - I think it's very easy to learn/use and unlike most other email software, it's biggest benefit is being able to build sales pages, checkouts, waitlists, etc. in addition to email newsletters.
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No answers on this topic
Alternatives Considered
I selected Flodesk because it has the most important features available of the similar products listed but is way more cost-effective and user-friendly. Plus, their designs/aesthetics are great!
Read full review
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
Read full review
Return on Investment
  • Flodesk has had an incredibly positive impact on my business by streamlining my email marketing, waitlists and checkouts, and therefore helped my revenue go up!
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  • Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
  • Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.
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ScreenShots