Folloze vs. Sendoso

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Folloze
Score 7.7 out of 10
Enterprise companies (1,001+ employees)
Folloze's no-code digital experience platform enables B2B marketing and sales teams to deliver personalized buyer experiences across the customer journey. It's used to create digital destinations for use cases including ABM/ABX campaigns, website engagement, sales development, and event activation.N/A
Sendoso
Score 9.4 out of 10
N/A
Sendoso is a gift sending platform designed to support B2B sales and ABM, and provide a sales accelerant.N/A
Pricing
FollozeSendoso
Editions & Modules
Folloze
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
FollozeSendoso
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
FollozeSendoso
Considered Both Products
Folloze
Chose Folloze
Folloze is a cost-friendly solution that helped in reducing cost and increase ROI (Return On Investment)
The set of features offered in Folloze enables clear view of leads and email engagements
The analytics module provides greater insights over email campaigns
Chose Folloze
Folloze is in a league of it's own when comparing it to previous resources our team has leveraged in the past. The biggest part of this statement really comes down to the integration piece. Whether it's Google Analytics or Marketo, Folloze has truly set the bar on being able to …
Chose Folloze
We have not used other products quite like Folloze.
Chose Folloze
Folloze is a much easier platform to use compared to Pathfactory. The platform is more intuitive, and there is greater functionality.
Chose Folloze
Folloze offers much more robust and sophisticated solutions compared to Pathfactory. The microsite building experience is moons ahead of Pathfactory and is far more intuitive. The user experience is much more friendly and easy on the brain. I don't often find myself getting …
Chose Folloze
Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use …
Chose Folloze
Cannot comment as I was not part of the ultimate decisionmaking process.
Chose Folloze
Folloze does so much more than the other tools we evaluated, like PathFactory and Uberflip. Those other solutions are more of a content repository with AI to help guide the visitor's experience. While this is powerful, Folloze goes a step further by making a full web page …
Chose Folloze
In looking at solutions that are robust, Folloze was selected because it was very simple to use. As I have mentioned, we had our first page done in a week. Looking at other solutions that are just a piece of software meant for other tasks, they had significant setup, greater …
Chose Folloze
Folloze is a lot easier to use vs. Drupal when building out pages. The look of Drupal is not as pleasing to the eyes as the way you can customize it on Folloze. Folloze also does not require any coding, so it takes away the complication and chances of "missed codes" or errors …
Chose Folloze
Folloze has a much better interface with creating microsites. PathFactory has a lot of good content stream goals, but as far as microsites and template, Folloze has more experience and capability to make it an easier and more scalable solution.
Chose Folloze
Folloze as a tool was actually integrated into our Dun & Bradstreet Rev.Up subscription, which means we're able to collect additional visitor data that's available on the D&B side when someone visits our Folloze pages. As compared to Marketo landing pages, or UnBounce, …
Chose Folloze
We never got too far evaluating PathFactory and I ultimately chose Folloze because it was a partner to Terminus, who we were already using for ABM.
Chose Folloze
We only selected folloze because it was easy, effective and understandable, and even the folloze team was helpful to make us understand. We thank folloze being such a great support & partner with our projects and seasonal campaigns. Adding pixels will be a game changer.Thank …
Chose Folloze
PathFactory was not as great a creator or user experience. The page layouts were limiting and more difficult to measure in terms of user engagement. The look was not as clean an modern.
Chose Folloze
Our company has an MSA with Folloze. However, we are pushing them to meet our needs better for each sub-department.
Chose Folloze
I am not part of the purchasing decision or evaluation process. I am just a user, and I haven't used anything like this before.
Chose Folloze
More intuitive user experience, price point, and CSM options aligned to our budget.
Chose Folloze
N/A- I was not a part of the selection process for Folloze so I cannot answer this.
Chose Folloze
We reviewed Folloze against path factory and Adobe but found the platforms to be less agile, and the ability to get started would require significant resources and timelines. We found Folloze to have great intent connections and focused more on being a landing page than a …
Sendoso
Chose Sendoso
I didn't select it, I inherited it...Alice was just as good I believe...but Sendoso is definitely the bigger brand name
Chose Sendoso
Alyce has superior gift customization options for the recipient
Chose Sendoso
I honestly think Alyce has a better format - the landing page is a lot more useful and as a user I get a lot more out of it than I did Sendoso. I think is also varies depending on the company and how they want their gifts organized, but I really do feel like Alyce really tops …
Chose Sendoso
Sendoso
Adoption: we struggled with sales adoption. They never fully bought into Sendoso campaigns. With Alyce, all sales reps are using the tool and there's accountability by each team member. They love using the tool because it's so easy.
Chose Sendoso
Focus on Personalization: Our primary goal is to deeply personalize gifts based on individual preferences, Alyce's reputation for thoughtful curation was a deciding factor.

User-Friendly Interface: Ease of use was a critical consideration, and a straightforward, user-friendly …
Chose Sendoso
We selected Sendoso because of the integrations they had with HubSpot, Amazon, Square, and more. And their ability to meet the needs of multiple teams in our organizations.
Chose Sendoso
Reachdesk does not have the same gift card policy as Sendoso. They do not make you pay for gift cards that are not redeemed even if the email is opened. I find this to be a significant leg up over Sendoso because this policy seems unfair and creates a lot of waste in our budget.
Chose Sendoso
Sendoso performs well against the competition - particularly with its wide range of integrations

We are currently however undergoing a review of other providers
Chose Sendoso
When I joined RollWorks, I learned that we're also partnered with Alyce but we don't use them at all.
Chose Sendoso
Alyce is another great platform to use for gifts, I just found the search features and overall look of the program to be more clunky.
Chose Sendoso
Besides DoorDash, is the overall robust first solution I've used, and would not change it! Ease of use and user interface enables anyone to use the solution.
Chose Sendoso
PFL is more limited and not as customizable as Sendoso. And it is only usable through Salesforce

Alyce has a lot more options than Sendoso, but does not integrate with Salesforce/Outreach
Chose Sendoso
Sendoso is more efficient and easier to use. More options for gifting
Chose Sendoso
When I joined RollWorks, we were using Sendoso, I am most familiar with Sendoso's interface and capabilities. I like Sendoso's selection of gifts and ability to choose the value of an e-gift card. My favorite Sendoso feature is the ability to send a specific item via Amazon.
Chose Sendoso
Sendoso has a more flexible solution than Alyce and at a better price. In addition, it has a wider breadth of eGift options than PFL has. I think PFL does have better inventory tracking but overall needed more on the front end to make it worth it (and gifting in more …
Chose Sendoso
Sendoso is super easy to use, their Salesforce integration is a game-changer, tracking capabilities are solid, and their customer support is as good as you could hope
Chose Sendoso
Sendoso is more advanced than Reachdesk in most areas. Alyce has a better platform for e-gifting.
Chose Sendoso
It's way better. PFL is extremely limited and better designed for mass print mailers. PFL prices are also outrageously high; all you can do is laugh when you get the quotes.
Chose Sendoso
Sendoso does everything I wanted it to do, except [for] really get into AI learning and crawling the web for customer information. Alyce does an okay job at that but you are paying for it. We encouraged our representatives to build a relationship with the prospect to earn trust …
Features
FollozeSendoso
Engagement
Comparison of Engagement features of Product A and Product B
Folloze
7.7
Ratings
5% below category average
Sendoso
-
Ratings
Automated routing and prioritization7.50 Ratings00 Ratings
Customer interaction histories7.70 Ratings00 Ratings
Syndicated content7.30 Ratings00 Ratings
Personalization8.10 Ratings00 Ratings
Engagement data tracking7.80 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Folloze
7.4
Ratings
5% below category average
Sendoso
-
Ratings
Ad campaign creation7.70 Ratings00 Ratings
Display advertising7.40 Ratings00 Ratings
Contextual advertising7.20 Ratings00 Ratings
Social advertising7.20 Ratings00 Ratings
Ad reporting and analytics7.50 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Folloze
7.5
Ratings
9% below category average
Sendoso
-
Ratings
Standard visitor segmentation7.40 Ratings00 Ratings
Behavioral visitor segmentation7.60 Ratings00 Ratings
ABM sales intelligence7.50 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Folloze
7.1
Ratings
9% below category average
Sendoso
-
Ratings
3rd party intent signals6.40 Ratings00 Ratings
Downstream intent signals7.50 Ratings00 Ratings
Account identification7.60 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Folloze
7.5
Ratings
11% below category average
Sendoso
-
Ratings
Automated workflow & orchestration7.50 Ratings00 Ratings
Best Alternatives
FollozeSendoso
Small Businesses
Dealfront
Dealfront
Score 8.6 out of 10

No answers on this topic

Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FollozeSendoso
Likelihood to Recommend
7.4
(0 ratings)
9.8
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
6.8
(0 ratings)
Usability
8.0
(0 ratings)
9.6
(0 ratings)
Availability
8.2
(0 ratings)
8.2
(0 ratings)
Performance
7.3
(0 ratings)
8.2
(0 ratings)
Support Rating
6.4
(0 ratings)
7.6
(0 ratings)
In-Person Training
-
(0 ratings)
7.3
(0 ratings)
Online Training
4.5
(0 ratings)
8.2
(0 ratings)
Implementation Rating
9.1
(0 ratings)
7.3
(0 ratings)
Configurability
5.5
(0 ratings)
8.2
(0 ratings)
Ease of integration
9.1
(0 ratings)
8.2
(0 ratings)
Product Scalability
5.5
(0 ratings)
8.2
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
8.2
(0 ratings)
Vendor pre-sale
9.1
(0 ratings)
8.2
(0 ratings)
User Testimonials
FollozeSendoso
Likelihood to Recommend
I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
Read full review
For the most part when we have been curating our own swag and having it sent to the warehouse we have had great luck at keeping our costs minimal and then curating a holiday or themed swag box for our staff to be sent. The ease at which we can set up a build your own box and have it curated how we like is fantastic and super helpful. We love the touch of the "handwritten" notes as well! Our team always say they love these. There have been a few instances where we had issues with Sendoso and how something was handled. One example is when we created and ordered glass travel mugs from KeepCup to be sent to our team. Some of them arrived damaged and they were rejected before we could even do anything about it, we were told after the fact and not given any ability to work with the Vendor for replacements and Sendoso with a plan to use the cups that were still in tact. Through this we lost 4 boxes of inventory and hundreds of dollars of swag for our team and clients - which doesn't sound like a lot but w are a small company and this has a bit impact on us. Not to mention resolving this issue then took 5+ months of admin power and time. In the end we didn't get much resolve and being the customer in the situation felt like we were in between two companies and their policies, KeepCup did all they could to work with us for a resolution but Sendoso didn't. We felt like we got the short end of the stick in this instance
Read full review
Pros
  • Plug into Salesforce. We live in Salesforce, so it's a must!
  • Ease of use when designing boards. We love to all feel like graphic designers.
  • Dashboards showing activity levels of all types.
  • Storing assets within folloze. Makes it super easy to build a board fast.
  • Cloning boards. Time saver!!
Read full review
  • The Custom Brand Shop has been a real game-changer.
  • Easy to place curation requests and quick responses.
  • The ability to send items through Amazon but also include inventoried items is great for higher value gift bundles and lets you avoid having to source items that you may not be 100% sure about the quantity needed.
Read full review
Cons
  • Integrating the contact form with our CRM has been a lengthy and on-going process
  • We use iframe for some of our content pieces and I think it could look better than it does now
  • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
Read full review
  • Elements of the interface to setup Touches could be improved so there is not so much scrolling on pages
  • It would be nice to have a reporting options that shows all "status" EXCEPT delivered; so you can review all of them (in the Analytics area)
  • Allowing users to edit all inventory (even those setup by Sendoso on client's behalf)
Read full review
Likelihood to Renew
Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
Read full review
We're very sticky with Sendoso and would prefer to not train the entire sales org on a new platform! That and we've already sent up a plethora of gifts the team can send out (eGifts, physical branded items, treats, plants, etc.).
Read full review
Usability
Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
Read full review
I log in to the Sendoso website each time to use it, I'm not sure if there's an easier way. There may actually be a chrome extension that I'm just not using for whatever reason. I bet there is. But the website works well enough. Doesn't blow my mind, but it's all I need
Read full review
Reliability and Availability
sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
Read full review
Sendoso occasionally has downtime, but it's usually isolated to a single feature and doesn't effect the entire platform. They are responsive when it comes to intaking these outages and are quick to work to resolve them
Read full review
Performance
pages load slow sometimes
Read full review
Their platform doesn't take a long time to load, and it typically isn't too buggy once a new feature has been out for a while. Reports are pretty quick to generate and are emailed to the user on file for use typically within ten minutes or so. I have not noticed Sendoso slowing down any of the software it integrates with at all
Read full review
Support Rating
Folloze has a very intuitive user interface and designer. Their integrations have been seamless, and their team has been extremely helpful and responsive in getting features added or any gaps addressed. We have been leveraging the tool to its full capability, and people are happy both internally as well as externally.
Read full review
They listened to the problem with delivery times but did not present a reasonable solution. Again, the shipping costs consumed too much budget. On one bulk send their support team agreed to take over a project for a few of the reps which is encouraging to see.
Read full review
In-Person Training
No answers on this topic
Our in person trainings were on zoom, but they are not recordings which is why I listed them as in person. You get a live person to walk you through integrations, how to use the platform, sendings best practices, setting up other users, etc. The customer success team will help you training staff users too. Ours even ran a contest for them to encourage them to send to prospects and they provided the prize!
Read full review
Online Training
5 as we did it with our own people in house and not with Folloze
Read full review
These were CSM and Onboarding team zoom meetings where they hand-hold you, which is nice especially compared to other company onboardings. After that they have Zen desk articles and regular check-ins where you can get the training you need. I also am on a slack channel with Sendoso staff where I can ask additional questions or look for best practices.
Read full review
Implementation Rating
I was not involved with the implementation of Folloze. This project was executed before I was hired
Read full review
Get Sales and Marketing both involved in the implementation so you can strategize on how you'd want to use it across your organization. This will help your CSM roll it out the way you want instead of trying to piecemeal it after you've finished the onboarding process. Also I would recommend using a mix of Sendoso Direct, Inventory and eGift sends. Relying all on one or the other will not serve you well
Read full review
Alternatives Considered
Folloze offers much more robust and sophisticated solutions compared to PathFactory. The microsite building experience is moons ahead of PathFactory and is far more intuitive. The user experience is much more friendly and easy on the brain. I don't often find myself getting lost in Folloze, whereas I would get lost all the time in PathFactory.
Read full review
Sendoso Adoption: we struggled with sales adoption. They never fully bought into Sendoso campaigns. With Alyce, all sales reps are using the tool and there's accountability by each team member. They love using the tool because it's so easy. Reporting: we never had a true picture of how gifting campaigns were driving revenue against what we'd spent. Our MOPs team had to manually pull and report on ROI from gifting. With Alyce, it's automated. Overall ease-of-use: Sendoso was easy to use as a marketer, but we hated building our own landing pages in Marketo (I'm not a fan of Marketo pages). The Alyce LPs are cookie cutter, but clean, you can personalize the message, gift and the sender's profile picture and contact information are viewable. The sales team leads love creating their own campaigns, create friendly competitions between teams and get creative with the campaigns (we never saw them using Sendoso like this). Reachdesk Personalization: Reachdesk's personalization is better. You can send any gift (whiskey bottle, pickleball set, you name it) with sketched personalization in a one-off setting vs. ordering in bulk. Alyce is not quite as efficient in one-off personalizations. You still need to go through a curator. Automation: both Reachdesk and Alyce are comparable in SF, Marketo, HubSpot integrations, but Reachdesk doesn't integrate with 6sense the way Alyce does. Right now we're able to gift to ICPs at accounts that are in-market in decision or purchase stage (showing real intent). This means we experience less people taking the gift for a demo and running and gifting to those that are more likey to buy.
Read full review
Scalability
there are still a lot of things that need to be made available within the product
Read full review
Sendoso has really improved here. Along with helping you train your staff, you can now clone gift touches, sync them with salesforce from the platform directly, and send out address confirmations using your own or their email sending platform - they also just released an option for you to white-label your own domain. helping you save time and get a lot off the ground quickly
Read full review
Return on Investment
  • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
  • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
Read full review
  • We had an increase in people visiting our booth at a conference based on receiving an item via Sendoso and bringing it with them to the show.
  • We have seen more leads come in from partners ever since we started sending reps at those partner companies gift packages as certain benchmarks for leads were hit.
Read full review
ScreenShots

Folloze Screenshots

Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of the interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.

Sendoso Screenshots

Screenshot of Sendoso Platform: Inspire action and drive revenue in every phase of the customer journey by sending personalized gifts, eGift cards, food and wine, and other Physical Impressions™ at scale.Screenshot of Cameo Videos: Make connections with key buyers that you didn’t think were possible. Send personalized Cameos recorded by popular celebrities.Screenshot of Address Confirmation: Feel confident packages will land in the hands of your recipients because you can request that they confirm or change the address of wherever they’re currently working.Screenshot of Send Tracker: Get a high-level, visual summary of where your eGifts or packages are in the process of sending and delivery with Send Tracker to time your outreach and follow-up at exactly the right moment.Screenshot of Analytics Dashboard: Know exactly how Sendoso is impacting open and closed-won opportunities. Filter by top 5 to see your best performing campaigns or recent 5 to see results for your latest campaigns. Plus, drill into individual campaign ROI to see how your costs stack up against closed-won opportunities.Screenshot of Sendoso Integrations: Create, click, and connect from wherever you already work. Sales, SDR, and CX teams can execute one-to-one sends from Salesforce and Outreach, while Marketing teams can automate sends to larger audiences from Marketo.