Foundry ABM vs. Roku Ad Manager
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Foundry ABM | Score8.6 out of 10 | N/A | Foundry ABM is an account based marketing platform that creates campaigns for ads, web personalization, and sales. Foundry’s proprietary database complements an organization’s first party data to provide the best data to reach, engage, and convert more stakeholders in target accounts. | N/A |
 Roku Ad Manager | N/A | N/A | Roku Ad Manager is presented as a simple and cost-effective way to manage advertising campaigns and increase viewership. With over 14,000 channels on the Roku platform ranging from local news to fitness to fishing, the vendor states 54% of Roku streamers don’t know what to watch next, and so Roku Ad Manager helps run campaigns to ensure audiences chooses the advertiser's content. | N/A |
| Foundry ABM | Roku Ad Manager | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
| |||||||||||||||
| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Foundry ABM | Roku Ad Manager | |||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Engagement |
| |||||||||||||||||||
| Ad Campaigns |
| |||||||||||||||||||
| Audience Segmentation & Targeting |
| |||||||||||||||||||
| Intent Data |
| |||||||||||||||||||
| ABM Integrations |
| |||||||||||||||||||
| Foundry ABM | Roku Ad Manager | |
|---|---|---|
| Likelihood to Recommend | 8.2 | - |
| Likelihood to Renew | 9.6 | - |
| Usability | 8.6 | - |
| Availability | 10.0 | - |
| Performance | 10.0 | - |
| Support Rating | 9.1 | - |
| Online Training | 10.0 | - |
| Implementation Rating | 8.6 | - |
| Ease of integration | 10.0 | - |
| Product Scalability | 9.0 | - |
| Vendor post-sale | 10.0 | - |
| Vendor pre-sale | 10.0 | - |