GetResponse vs. Sprinklr Marketing

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GetResponse
Score 9.3 out of 10
N/A
GetResponse is an online marketing platform optimized for use by small businesses. It provides tools which support email marketing, autofunnel, landing pages, marketing automation, webinars, autoresponders, and enterprise marketing needs.
$0
per month Up to 500 contacts
Sprinklr Marketing
Score 8.0 out of 10
N/A
Sprinklr Marketing is a unified marketing and advertising platform that brings together planning, publishing and reporting for campaigns across 30+ channels, with workflow automation, integrated collaboration, unified reporting and AI-powered campaign optimization. Supports end-to-end content planning, production and distribution on a single platform for lower content production costs and faster go-to-market. Content planning and scheduling…N/A
Pricing
GetResponseSprinklr Marketing
Editions & Modules
FREE
$0
per month Up to 500 contacts
Email Marketing
$19
per month Up to 1,000 contacts
Marketing Automation
$59
per month Up to 1,000 contacts
Ecommerce Marketing
$119
per month Up to 1,000 contacts
MAX and MAX²
Custom (contact sales)
per year
No answers on this topic
Offerings
Pricing Offerings
GetResponseSprinklr Marketing
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
GetResponseSprinklr Marketing
Considered Both Products
GetResponse
Chose GetResponse
We selected GetResponse basis a feature-to-feature comparison and also an overall recommendation from a leading digital marketer
Chose GetResponse
Our company stands out for having very initial contact with our customers, and this is thanks to the templates that GetResponse has.
Chose GetResponse
Over the years we have worked with quite a few email platforms. We feel that GetResponse is a solid competitor. The CRM side is not as strong as a product like Keep but we don't expect it to be. If we are really being fair and comparing apples to apples, then GetResponse is as …
Chose GetResponse
GetResponse was the perfect tool for the size of our company. We checked out other tools and GetResponse had the best integration and capabilities in comparison to other competitors.
Chose GetResponse
ActiveCampaign seems to check more of the boxes for our marketing agency needs. The ease of on-boarding multiple clients is wonderful.
Chose GetResponse
Everything else at least sends the emails to my lists.
Chose GetResponse
Better pricing and similar high delivery rates. Much active support and great number of customization available.
Chose GetResponse
Mailchimp is the best alternative to GetResponse but GetResponse's innovative design makes them better compared to. What I like more on GetResponse is it helps us to work from any device from anywhere and carry out a campaign from one device to another device. Mailchimp offers …
Chose GetResponse
GetResponse is much stronger in lead management and versatility than an ESP like MailChimp or SFMC. It isn't as versatile as HubSpot or Marketo and leaves a lot lacking in landing pages and scalability.
Chose GetResponse
  1. CRM functionality.
  2. Much cheaper
  3. Landing page is much better
Chose GetResponse
My team has switched to GetResponse from MailChimp as it:
- has more features that can be used
- the ability to create flows and automations is a valuable feature
Chose GetResponse
Mailchimp is more basic but is free. Infusionsoft is more expensive but more complex - I have seen it dubbed "confusionsoft", but I have not tried it to confirm as it is out of our price range. GetResponse seems to have been a happy medium for us as it provides the services we …
Chose GetResponse
We are evaluating new vendors and leaning towards MailChimp.
Chose GetResponse
Not the top of the heap and certainly far from the bottom. GR is arguably one of the best solutions for Home based or small shops. It is out of the box whereas some of the others are not as complete or more difficult to unpack. It lacks some features but over-delivers on others.
Chose GetResponse
Automational was discontinued. Customer service was much better with GetResponse than with Agile. Agile's customer service was very bad - made me feel inadequate, They treated me like a new customer even though I had been doing email marketing for over ten years. They severely …
Chose GetResponse
GetResponse shares a lot of the same capabilities as ActiveCampaign and Infusionsoft. It's much cheaper than Infusionsoft and has a much easier interface than ActiveCampaign. It also offers a significant upgrade in feature set to MailChimp and Constant Contact who really …
Chose GetResponse
GetResponse has a lot of the same functionality as InfusionSoft - but is more user-friendly and less expensive.
Chose GetResponse
GetResponse worked great for the company's direct email needs with list segmenting, A/B testing, and reporting. I personally did not get to select the email tools used for the company, but it was effective and educational to newcomers with the tool.
Chose GetResponse
I would say GetResponse is the perfect product for somebody who is new and looking for quality. Most alternatives are specialized for different types of mailing. So if one ESP doesn't work, another one will. SendInBlue for example is better suited for higher volume mailing but …
Chose GetResponse
Mail Chimp and Icontact. GetResponse is easy to use and less complicated than the other platforms. I prefer Get Response to any other platform I have used because it gives me all the tools to get my clients and customers to pay attention. Other Platforms don't compare to …
Chose GetResponse
Prior to this we used iContact which was horrible and emails were not getting delivered and going into Spam. It was recommended by a co-worker who mentioned we used it before so we decided to adopt it again.
Sprinklr Marketing
Chose Sprinklr Marketing
We are also using Modern Engagement and both products combined together give us a perfect overview of paid&organic media performance.
Chose Sprinklr Marketing
This tool was much easier to implement and understand for my team.
Chose Sprinklr Marketing
Sprinklr is a more effective solution in terms of campaign operations for larger networks who operate at scale.
Chose Sprinklr Marketing
We are using different platforms for different clients. It depends on how the client's budget and what they can invest in their reporting tool. Sprinklr is the most complex, biggest, and most customizable. We say if Brandwatch is LEGO Duplo, then Socialbakers is LEGO Classic …
Chose Sprinklr Marketing
We selected the Advertising product because we were using the other products listed. I personally haven't used the Modern Care product but the customer service team loves it. I like using the Research and Engagement tools more as they feel less time-intensive to set up and use.
Chose Sprinklr Marketing
There are none, otherwise we would have switched.
Chose Sprinklr Marketing
I definitely prefer the native platform ad managers over Spredfast. They are much easier to use and saves me time and frustration. I usually just give up with Spredfast after I get so many errors that I can't figure out. I never have to worry that my ad is not running when I …
Chose Sprinklr Marketing
We use each of our tools for distinct projects and Sprinklr is the main social tool that we use, primarily because of the 'social listening' component which allows us to see where the conversation is among our competitors. This is critical in developing our positioning on …
Chose Sprinklr Marketing
I used Social Bakers in the past, but at this moment we use Sprinklr, and I like the platform.
Chose Sprinklr Marketing
Not part of decision making. Sprinklr was already implemented when I became involved with the platform.
Chose Sprinklr Marketing
I've only used the free version of Hootsuite and Sprinklr had many more functions than that (though Sprinklr was paid so not really and apples to apples comparison). HubSpot was more of a web content tool with social plugins which were fine but nothing special. Sprinklr was …
Chose Sprinklr Marketing
Sprinklr is above and beyond all other platforms currently on the market. No other platform meets the capabilities.
Features
GetResponseSprinklr Marketing
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
GetResponse
8.9
Ratings
16% above category average
Sprinklr Marketing
-
Ratings
WYSIWYG email editor9.00 Ratings00 Ratings
Dynamic content8.00 Ratings00 Ratings
Ability to test dynamic content8.70 Ratings00 Ratings
Landing pages9.00 Ratings00 Ratings
A/B testing9.00 Ratings00 Ratings
Mobile optimization9.00 Ratings00 Ratings
Email deliverability reporting10.00 Ratings00 Ratings
List management9.00 Ratings00 Ratings
Triggered drip sequences8.20 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
GetResponse
9.0
Ratings
14% above category average
Sprinklr Marketing
-
Ratings
Lead nurturing automation9.00 Ratings00 Ratings
Lead scoring and grading9.00 Ratings00 Ratings
Data quality management9.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
GetResponse
9.0
Ratings
20% above category average
Sprinklr Marketing
-
Ratings
Event/webinar marketing9.00 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
GetResponse
9.0
Ratings
18% above category average
Sprinklr Marketing
-
Ratings
Social profile integration9.00 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
GetResponse
9.7
Ratings
28% above category average
Sprinklr Marketing
-
Ratings
Dashboards10.00 Ratings00 Ratings
Standard reports10.00 Ratings00 Ratings
Custom reports9.00 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
GetResponse
8.3
Ratings
11% above category average
Sprinklr Marketing
-
Ratings
API10.00 Ratings00 Ratings
Customizability9.00 Ratings00 Ratings
Third-party software integrations6.00 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
GetResponse
-
Ratings
Sprinklr Marketing
7.0
Ratings
14% below category average
Ideation00 Ratings5.00 Ratings
Approval workflows00 Ratings5.00 Ratings
Content collaboration00 Ratings8.20 Ratings
Content calendar00 Ratings9.60 Ratings
Network for content licensing/production00 Ratings7.30 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
GetResponse
-
Ratings
Sprinklr Marketing
8.0
Ratings
1% below category average
Content hub00 Ratings9.10 Ratings
Forms / Gated content00 Ratings5.50 Ratings
Embedded CTAs00 Ratings9.10 Ratings
Content distribution00 Ratings7.30 Ratings
Content promotion00 Ratings8.10 Ratings
Content automation00 Ratings9.10 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
GetResponse
-
Ratings
Sprinklr Marketing
8.5
Ratings
8% above category average
Audience profiling and targeting00 Ratings8.10 Ratings
Closed-loop tracking and reporting00 Ratings8.50 Ratings
Content performance analytics00 Ratings9.60 Ratings
Campaign optimization dashboard00 Ratings7.70 Ratings
Competitive analytics00 Ratings8.50 Ratings
Best Alternatives
GetResponseSprinklr Marketing
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GetResponseSprinklr Marketing
Likelihood to Recommend
9.0
(0 ratings)
7.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
8.0
(0 ratings)
User Testimonials
GetResponseSprinklr Marketing
Likelihood to Recommend
GetResponse is good for marketing automation newbies that want a powerful platform without a steep learning curve. It appears to have a strong set of tools for creating automated sequences, but it's not your solution for large enterprise usage. Also, seeing as how competitive the market's become, while it's not expensive per se, it is a bit on the pricey side relative to some.
Read full review
Sprinklr Modern Marketing is a great tool to gauge the competitive landscape on certain topics that your company may want to be known for. It is also great at indicating the share of voice % based on the amount of mentions in the social landscape. Linkedin API has many limitations though which is our most important social platform
Read full review
Pros
  • If you understand coding the ability to use dynamic content based on smart searches was very useful.
  • The drop and drag workflows were very easy to create and use
  • Allowed for simple automation and nurture campaigns to occur off of events
Read full review
  • Allows you to share and suggest pieces of content to other entities within the organization.
  • Has great reporting with lots of filters to drill down to the information you need.
  • It's easy to schedule posts and see them within the planner so you know you have your week or month covered. It's also easy to move things around if you need to reschedule something to a later date.
Read full review
Cons
  • Lists are rejected on baseless grounds.
  • They recommend a service to clean lists and even after being cleaned, emails and lists are rejected.
  • They purged 80% of our email list because they were not interacting regularly enough with our emails.
  • Their drag and drop editor is set up poorly, if you have similar look and feel emails there is no way to know which you are in.
  • Often email templates do not save and you have to start over.
  • Sometimes scheduled emails don't even send.
Read full review
  • Sprinklr Marketing could be better at publishing, specifically with Instagram publishing and accessibility
  • Sprinklr Marketing needs to further develop its Instagram Story reporting for data and insights
  • Sprinklr Marketing needs to further develop its Facebook Events reporting for data and insights
Read full review
Likelihood to Renew
As I mentioned before. I believe that the platform is easy to use. Simple and easy process from start to finish. Email efficient and get to the client quickly. Catch errors that would prevent getting to where i need it to go. Overall great experience and would renew without question
Read full review
No answers on this topic
Support Rating
Excellent general support. However, in case of an escalation, their turnaround time over email (follow through) can go higher
Read full review
Very responsive team, always ready to jump on a call or provide any other ad-hoc support, both for the central team as well as for the markets. I appreciate the opportunity to organise onboarding calls with the markets when we identify any needs in terms of trainings/upskilling
Read full review
Alternatives Considered
Over the years we have worked with quite a few email platforms. We feel that GetResponse is a solid competitor. The CRM side is not as strong as a product like Keep but we don't expect it to be. If we are really being fair and comparing apples to apples, then GetResponse is as good as any of these other products. Especially in the area of the visual builder, I honestly think it is just about as good as Keep. And it is better than some of these other products. Again, keeping in mind the cost and the niche GetResponse fills, it stacks up very well against the other products we have used.
Read full review
We selected the Advertising product because we were using the other products listed. I personally haven't used the Modern Care product but the customer service team loves it. I like using the Research and Engagement tools more as they feel less time-intensive to set up and use.
Read full review
Return on Investment
  • Our marketing emails have been much more professional, scheduled, beautiful, and manageable since switching AWAY from GetResponse, so in that sense the platform did not provide the kind of ROI we'd prefer.
  • For delivering our regular daily newsletter, GetResponse has served us well and has delivered at an above-average rate to our mailing list.
Read full review
  • Measurable and easy to see clicks and actions taken on ads lends to a positive or negative ROI depending on the call to action.
  • As far as the cost of the tool, it's good to manage and control many users so I'd say this is a positive ROI.
Read full review
ScreenShots