Google Mobile-Friendly Test vs. Siteimprove

It is a single-use tool: it tests mobile usability of a website or code snippet. This is useful before, during, and after the development process. So, if you are developing a website, then the mobile-friendliness tool is a necessity. Its also useful (in conjunction with Page Speed Insights and Search Console) in developing a full idea of site performance and how it relates to SEO.

Incentivized

Simple, easy-to-deploy accessibility that automatically scans, remediates and provides proof of compliance once the process is complete. It is ideal for people who want to make their website much more accessible and provide their users with an intuitive adjustable interface.

Incentivized

• Tests site to see if it passes Google's mobile friendly requirement.
• Helps troubleshoot any mobile friendly issues.
• Suggest changes to make the site more mobile friendly.

Incentivized

• User-friendly customisable dashboards, easy to make a dashboard from a template, or create your own, and add in whichever 'widgets' are relevant for what you are looking at
• Flagging words to review, allowing users to check and confirm if the word is 'accepted' or is a misspelling

Incentivized

• Google does not cross-check the results from other search engines in the creation of the tool. Bing and Yahoo might not consider your website mobile-friendly, even if Google does.
• Some devices and screen resolutions were not thought of when Google created the tool.
• The output of the tool is not specific enough, at times, for web developers.

Incentivized

• I don't like that there are different navigation paths to go from point A to point B. When I want to navigate to a specific place, I have more than one way to get there, which means I have to make a decision about how I want to there and I'd rather the designer make that design based on what would be most efficient for me.

It is free, so I woule likely renew it.

Incentivized

Tool has undergone numerous changes, both to function and UX/CX. Makes it less than user friendly at times. But on the other hand, that does indicate a willingness to improve the product in a continual manner - which they've done nearly year after year - but it's always a case of who moved my cheese with each new iteration.

I've used support often and it has been responsive, thorough and considerate of our needs. I can get a tech right away, they understand the issue, and work with us to resolve it. Often the problem is with the site we are trying to scan, sometimes it is with their product. I appreciate that they go beyond support into continually helping us implement SiteImprove in more places with 3rd party integration.

The Google Mobile-Friendly Test is much better than Bing Webmaster Tools to ensure our clients' websites are mobile friendly responsive. Google's tool is created specifically for most of the online searches from the internet, and most modern devices, modern browsers, and screen resolution settings. Bing is not as technically advanced as Google and not as specific in their tools, to ensure the creation of mobile-friendly responsive devices.

Incentivized

Siteimprove provides richer features when it comes to how granular you can define policies and metrics for search engine optimization and content relevance. It is also much easier to set up and maintain the sites that you want to administer. However, pricing wise is more costly which can be a constraint for smaller organizations.

Incentivized

• Our websites pages are a hundred percent mobile friendly.
• Detects almost all mobile usability issues.
• Robust test tools extending up to detectors for incompatible plugins.

Incentivized

• Siteimprove has helped bring our accessibility scores up from middling to near-perfect.
• Siteimprove has helped reduce our broken links, style violations and misspellings.
• Siteimprove's heatmaps have helped us make the case for enforcing best practices on the website among key stakeholders.

Incentivized