TrustRadius: an HG Insights company

Wildfire Interactive (Discontinued) vs. Hootsuite

Save this comparison

Save this comparison

Wildfire Interactive (Discontinued)

13 Reviews and Ratings

Hootsuite

1,188 Reviews and Ratings

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    		N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A

    Hootsuite

    Score7.9 out of 10
    		N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $149

    per month Starts at 1 user, 5 social accounts

    Pricing
    Wildfire Interactive (Discontinued)Hootsuite
    Editions & Modules
    No answers on this topic
    Standard
    $99
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $249
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    Offerings
    Pricing Offerings
    Wildfire Interactive (Discontinued)Hootsuite
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Plans can be paid monthly or annually, with a discount for annual pricing.
    More Pricing Information
    Features
    Wildfire Interactive (Discontinued)Hootsuite
    Listening/monitoring
    Comparison of Listening/monitoring features of Wildfire Interactive (Discontinued) and Hootsuite
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Hootsuite
    6.7
    275 Ratings
    Boolean keyword searches00 Ratings6.0185 Ratings
    Filtering out noise/spam00 Ratings6.0193 Ratings
    Sentiment analysis00 Ratings6.1187 Ratings
    Broad channel coverage00 Ratings8.5255 Ratings
    Publishing
    Comparison of Publishing features of Wildfire Interactive (Discontinued) and Hootsuite
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Hootsuite
    7.5
    383 Ratings
    Content planning and scheduling00 Ratings8.9382 Ratings
    Audience targeting00 Ratings6.5260 Ratings
    Content optimization00 Ratings6.9312 Ratings
    Workflow management00 Ratings7.7322 Ratings
    Engagement
    Comparison of Engagement features of Wildfire Interactive (Discontinued) and Hootsuite
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Hootsuite
    7.8
    308 Ratings
    Automated routing and prioritization00 Ratings7.4220 Ratings
    Customer interaction histories00 Ratings7.6237 Ratings
    Bulk actions00 Ratings8.3265 Ratings
    Marketing
    Comparison of Marketing features of Wildfire Interactive (Discontinued) and Hootsuite
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Hootsuite
    7.4
    295 Ratings
    Lead generation00 Ratings6.3177 Ratings
    Content marketing00 Ratings8.1263 Ratings
    Paid media management00 Ratings7.6175 Ratings
    Campaigns and promotions00 Ratings7.6225 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Wildfire Interactive (Discontinued) and Hootsuite
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Hootsuite
    9.2
    376 Ratings
    Twitter00 Ratings9.0344 Ratings
    Facebook00 Ratings9.7360 Ratings
    LinkedIn00 Ratings9.5314 Ratings
    Google+00 Ratings8.960 Ratings
    Instagram00 Ratings9.8316 Ratings
    Pinterest00 Ratings9.2161 Ratings
    YouTube00 Ratings8.4149 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Wildfire Interactive (Discontinued) and Hootsuite
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Hootsuite
    8.0
    306 Ratings
    Campaign success analytics00 Ratings8.4282 Ratings
    Real-time tracking00 Ratings7.5282 Ratings
    Competitor analysis00 Ratings8.0189 Ratings
    Account management
    Comparison of Account management features of Wildfire Interactive (Discontinued) and Hootsuite
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Hootsuite
    7.8
    316 Ratings
    Role-based user permissions & privileges00 Ratings8.7268 Ratings
    Mobile access00 Ratings6.8294 Ratings
    User Ratings
    Wildfire Interactive (Discontinued)Hootsuite
    Likelihood to Recommend
    2.0
    (4 ratings)
    8.0
    (444 ratings)
    Likelihood to Renew
    7.9
    (3 ratings)
    8.6
    (89 ratings)
    Usability
    9.0
    (1 ratings)
    9.0
    (83 ratings)
    Availability
    10.0
    (1 ratings)
    9.8
    (21 ratings)
    Performance
    10.0
    (1 ratings)
    9.8
    (19 ratings)
    Support Rating
    9.5
    (2 ratings)
    7.0
    (263 ratings)
    In-Person Training
    -
    (0 ratings)
    6.0
    (1 ratings)
    Online Training
    8.5
    (2 ratings)
    9.0
    (17 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    8.0
    (39 ratings)
    Configurability
    -
    (0 ratings)
    7.2
    (3 ratings)
    Ease of integration
    -
    (0 ratings)
    7.6
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    8.1
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.9
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.3
    (18 ratings)