GRIN vs. HypeAuditor

GRIN

GRIN

95 Reviews and Ratings

HypeAuditor

HypeAuditor

3 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
GRIN	Score 6.3 out of 10	N/A	GRIN is a creator management software platform that offers a creator search of over 38 million influencers that is not an opt-in influencer network. GRIN states they believe that the connection between brand and creator should not have a middle-man, and therefore we take no commission. GRIN creator management platform helps brands to connect directly with creator prospects and manage creator relationships to scale. The eCommerce integration aims to make product seeding, discount codes &…	N/A
HypeAuditor	Score 7.2 out of 10	N/A	HypeAuditor is a SaaS company offering solutions to brands, agencies, and platforms working with influencers. HypeAuditor has developed a comprehensive set of tools to discover and compare influencers on Instagram and YouTube, verify the authenticity of their accounts, and track the results of influencer marketing campaigns. All services are based on AI algorithms. That enables the identification of behavioral patterns on the basis of which the algorithm draws conclusions. HypeAuditor's goal is…	$299 per month

Pricing

GRIN

HypeAuditor

Editions & Modules

No answers on this topic

Starter: $299.00
per month
Pro: $499.00
per month

Offerings

Pricing Offerings
GRIN	HypeAuditor
Free Trial
No	Yes
Free/Freemium Version
No	Yes
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

$299 per month

Additional Details

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More Pricing Information

Community Pulse
	GRIN	HypeAuditor
Considered Both Products	GRIN Mohit Mehta CEO (Chief Executive Officer) Chose GRIN I wish there was a place for screenshots. They sent us "influencers" with 0 followers, 0 posts, with animal pictures for a jewelry brand. Incentivized Helpful? Verified User Anonymous Chose GRIN We selected Grin because of its much larger influencer base. That being said, changes to Meta soon after we onboarded have made that pool much smaller. Incentivized Helpful? MV Matt Vaden Partnerships Manager Chose GRIN We have used both Everflow and ShareASale to manage influencer partnerships. ShareASale: Incentivized Helpful? AP Amy Pellegrini Senior Digital Marketing Manager Chose GRIN We selected GRIN over the other competitors we vetted because of the advanced Shopify integration and the ease of use. Incentivized Helpful? Jianna Casamento Brand Partnerships Manager Chose GRIN GRIN has been the most user-friendly influencer management software I have come across benefitting both the brand and the partner we onboard. The content tracking has been more accurate, the Shopify integration has been a HUGE win as well. No other platform I've come across has … Incentivized Helpful? Verified User Anonymous Chose GRIN I was looking around at Dovetale, which connected with Shopify, and although it may be an easy connection because it's within the Shopify website, it isn't as user-friendly. It also doesn't offer the same hands-on experience from the GRIN team, 24/7 customer support, or … Incentivized Helpful? Jenna Kilzer Social Media Manager Chose GRIN Although I have not used any other platforms that are direct competitors of Grin I have chosen to use Grin and not try other ones based almost solely on the level of customer support and overall knowledge of my customer success manager. Incentivized Helpful? Lindsay McSwigan Community Manager Chose GRIN N/A Incentivized Helpful? Verified User Anonymous Chose GRIN It's the easiest platform to use and I've used 3 others, ultimately canceling all and going with GRIN exclusively. Incentivized Helpful? Verified User Anonymous Chose GRIN The user experience is much better on GRIN. It is much easier to learn and operate than other platforms. Incentivized Helpful? JV Jessi Van Blarcom Partnerships Manager Chose GRIN GRIN is much more advanced and has way more capabilities! With Refersion, I would have to have a CSM pull a report vs. with GRIN I can pull any report myself. Incentivized Helpful? Jenny Ly Senior Influencer Marketing Manager Chose GRIN I've used GRIN in 4 different roles across different products/services and is still my favorite among all the options. Incentivized Helpful? Verified User Anonymous Chose GRIN Previously, I used an in-house platform for campaign management that my agency had created. It was honestly very good but not available for use by other brands besides the agency. GRIN is the closest platform I've found to my previous agency's platform. Incentivized Helpful? LY Lily Yang Influencer Marketing Coordinator Chose GRIN Not applicable because GRIN is the first platform I've used for Influencer Marketing. Previously, I was only using Excel sheets and emailing through Outlook for influencer marketing. I'm glad to be able to use GRIN to scale our influencer platform and it has saved a lot of time … Incentivized Helpful? KO Kamila Orzech Influencer Marketing Coordinator Chose GRIN Grin is very user-friendly, and has all the features you need to meet all your influencer goals. Incentivized Helpful? LM lauren maxwell Influencer Marketing Manager Chose GRIN GRIN has the most features I've seen compared to any other platform and their customer support and resources are unmatched! Incentivized Helpful? KW Kristen Waltrip Affiliate Manager Chose GRIN The impact didn't have a custom application form/fields which was a big deal for us. Refersion is great for a smaller affiliate program, but not for the growth that we needed Incentivized Helpful? BB Bridget Brown Community Manager Chose GRIN GRIN provided way more functionality and overall felt like a much more thorough platform. Incentivized Helpful? Verified User Anonymous Chose GRIN We looked at Tribe Dynamics, which was cool but SUPER expensive. We also looked at Cohley, which had more of the influencers that wanted to play with just anyone. This is not what we want. We're seeking a more organic relationship. Incentivized Helpful? GT Greg Tetzlaff Head of Product Content & Influencers Chose GRIN We've been very happy with the Grin experience as it lets us invest in own our influencer relationships. We can always tap outside agencies for quick support and additional amplifications within their community, but our North Star is to create the best authentic 1-1 … Incentivized Helpful? Verified User Anonymous Chose GRIN Grin has the ability to send products through the platform and links directly to Shopify - this is why I picked it. My influencers can submit requests for products directly in the platform and I can fulfill the requests through Shopify in the platform. Incentivized Helpful? Verified User Anonymous Chose GRIN I've used AspireIQ and Mavrck before - AspireIQ doesn't connect to email and has a limited number of influencers to work with. GRIN can source anyone on the internet vs. AspireIQ which influencers have to sign up to be a part of. Mavrck is most similar to Grin, but it is much … Incentivized Helpful? Verified User Anonymous Chose GRIN We haven't looked at other products because we were so happy with Grin! Incentivized Helpful? Olivia Schappert Director of influencer + Social Media Marketing Chose GRIN We looked at: FOHR as well as many other small and new platforms and GRIN by far was more advanced, user friendly, and easier to implement. GRIN was not just good for the short term, but I know will continue to support me and my team for the duration of our program. Incentivized Helpful? Daniel Vella Ambassador Manager Chose GRIN Brandbassador is the only platform our previous manager was using. I did not have the opportunity to use it but from what I have been told by my associates is that this has better functionality and easier ability to communicate with the team. Incentivized Helpful?	HypeAuditor No answer on this topic

Features

GRIN

HypeAuditor

Mobile Capabilities

Comparison of Mobile Capabilities features of Product A and Product B
	GRIN 1.0 Ratings 0% above category average	HypeAuditor - Ratings
Responsive Design for Web Access	1.00 Ratings	00 Ratings
Mobile Application	1.00 Ratings	00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile	1.00 Ratings	00 Ratings
Mobile App Analytics	1.00 Ratings	00 Ratings

Influencer Management

Comparison of Influencer Management features of Product A and Product B
	GRIN 1.3 Ratings 14% above category average	HypeAuditor - Ratings
Influencer search	1.00 Ratings	00 Ratings
Influencer tracking	2.00 Ratings	00 Ratings
Report generation	1.00 Ratings	00 Ratings
Campaign planning	1.00 Ratings	00 Ratings

Best Alternatives
	GRIN	HypeAuditor
Small Businesses	Mention Score 9.4 out of 10	Mention Score 9.4 out of 10
Medium-sized Companies	Mention Score 9.4 out of 10	Mention Score 9.4 out of 10
Enterprises	Meltwater Score 8.0 out of 10	Meltwater Score 8.0 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	GRIN	HypeAuditor
Likelihood to Recommend	1.8 (0 ratings)	- (0 ratings)
Likelihood to Renew	8.8 (0 ratings)	- (0 ratings)
Usability	8.1 (0 ratings)	- (0 ratings)
Support Rating	9.3 (0 ratings)	- (0 ratings)
Implementation Rating	8.2 (0 ratings)	- (0 ratings)
Vendor pre-sale	9.1 (0 ratings)	- (0 ratings)

User Testimonials
	GRIN	HypeAuditor
Likelihood to Recommend	GRIN is the perfect way to manage your brand's advocates. Everything from the application process through the completion of the partnership can be handled on this platform. Additionally, our company just started utilizing the payment feature, which has streamlined our process for paying advocates. Incentivized Verified User Anonymous Read full review	No answers on this topic
Pros	Superb Customer Support Seamless process of identifying quality creators Robust data reporting to lets the data tell the story and guide smart decision marking Great community of fellow GRINNERS to connect with and numerous workshops, webinars, and learning experiences at no additional cost Incentivized MM Mike Martorano Head of Partnerships & Influencer Marketing Read full review	No answers on this topic
Cons	Creator search tool - doesn't bring up viable creator options, which means we do primarily off-platform seeding. The landing page is clunky and not functional for reviewing creators - it adds a lot of time to my team's day looking through the creators with the way it's set up. Email templates have funny formatting, and the typeface always seems to get messed up. Incentivized Verified User Anonymous Read full review	No answers on this topic
Likelihood to Renew	I wouldn't be able to run as high of a profitable or functioning influencer program without it. GRIN seriously is the organizational tool that propels us towards success, it is not in any way going to do the work for you, but it does make the work more efficient, easier, and WAY more organized Incentivized Olivia Schappert Director of influencer + Social Media Marketing Read full review	No answers on this topic
Usability	Once you have used Grin for a while it is super fast and super easy. The initial set up was a little clunky for me, but after I was familiar it was super easy to use, especially after I was more familiar with all the features Incentivized Rachel Eddington Influencer Marketing Manager Read full review	No answers on this topic
Support Rating	We have been happy with the support that has been provided from Grin. They have allocated to us a dedicated customer success manager and we communicate with them consistently about different features and strategies we should be monitoring and testing. We also did a webinar in partnership with them as a visual testimonial they could use to show to prospective customers. Incentivized Verified User Anonymous Read full review	No answers on this topic
Implementation Rating	I don't have any key insights here. If you have someone organized and aware of how the influencer workflow operates then it will be a very easy implementation process for you. I would just ensure you have all of your products setup in Shopify before starting the implementation with Grin. Incentivized Verified User Anonymous Read full review	No answers on this topic
Alternatives Considered	I was looking around at Dovetale, which connected with Shopify, and although it may be an easy connection because it's within the Shopify website, it isn't as user-friendly. It also doesn't offer the same hands-on experience from the GRIN team, 24/7 customer support, or bi-weekly calls with your direct contact. It just doesn't feel like it's worth it to me for the "convenience." Incentivized Verified User Anonymous Read full review	No answers on this topic
Return on Investment	Grin has allowed us to grow our influencer program by at least 3 times the amount by making overall management easy and time efficient. Because of the data and content captured through grin, we are also able to use it as a resource to run a more successful whitelisting program Incentivized Jenna Kilzer Social Media Manager Read full review	No answers on this topic
ScreenShots	GRIN Screenshots	HypeAuditor Screenshots