HeyOrca vs. Hootsuite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HeyOrca
Score 9.5 out of 10
Small Businesses (1-50 employees)
HeyOrca is a solution that allows an agency’s clients to review and approve upcoming social media content. The vendor aims to help agencies save time by moving away from using spreadsheets and docs to communicate and obtain approvals from their clients. With this solution, no logins or spreadsheets are needed. Agencies can invite clients into a visual stakeholder-friendly view where they can approve and provide feedback without needing to sign up. Agencies can also record every change made to…
$0
Hootsuite
Score 7.9 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$99
per month (billed annually) Starts at 1 user, 10 social accounts
Pricing
HeyOrcaHootsuite
Editions & Modules
Solo
$0
Basic
$59
per month per calendar
Standard
$99.00
per month per calendar
Pro
$149
per month per calendar
Standard
$99
per month (billed annually) Starts at 1 user, 10 social accounts
Advanced
$249
per month (billed annually) Starts at 1 user, unlimited social accounts
Enterprise
Custom Pricing
per year
Offerings
Pricing Offerings
HeyOrcaHootsuite
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsPlans start at: $99 USD Per Month. From there, the price scales according to your needs, up to a maximum of $499 USD per month.Plans can be paid monthly or annually, with a discount for annual pricing.
More Pricing Information
Community Pulse
HeyOrcaHootsuite
Considered Both Products
HeyOrca
Chose HeyOrca
HeyOrca is definitely more for the agency level than Hootsuite. Hootsuite is fairly limited, even at its larger plans. HeyOrca is geared towards agencies, and that is definitely clear in the interface and arrangement. Hootsuite sure seems like more of a consumer product than a …
Chose HeyOrca
Much easier to use and understand.
HeyOrca does what they do and they do it best, they don't complicate it with other things like Sprout Social does.
Chose HeyOrca
Say HeyOrca is more streamlined and user-friendly. We use to use HootSuite but a lot of our clients were confused because the dashboard is cluttered. I do think HootSuite has more SEO capabilities.
Chose HeyOrca
Hootsuite is definitely a popular platform and we used to use it but felt as though it wasn't super client friendly. We had a lot of confused clients that found it harder to understand and monitor their social content. I think HeyOrca does a better job with the calendar layout …
Chose HeyOrca
While other programs have their benefits, the client approval process for Hey Orca is great and the program is easier to use and more closely resembles how work will look when published on a platform.
Hootsuite
Chose Hootsuite
We chose Hootsuite over Buffer, Sprout Social, and Later for its comprehensive dashboard, robust analytics, and support for multiple team members and social networks. While Buffer and Later are great for simplicity and visuals, and Sprout excels in CRM, Hootsuite offers a …
Chose Hootsuite
I was introduced to Hootsuite by a colleague and quickly adopted it because it meets all my social media management needs. Its scheduling, monitoring, and analytics tools allow me to maintain a consistent and engaging presence without daily effort. Since it streamlines my …
Chose Hootsuite
SproutSocial comes out on top but the (much) higher price point reflects that. I chose Hootsuite as a more budget friendly solution, with similar features
Chose Hootsuite
Compared to Later, Hootsuite offers greater flexibility in content creation and planning, allowing for more comprehensive and tailored strategies across various social platforms. Additionally, Hootsuite excels in providing a wider array of training resources and detailed …
Chose Hootsuite
Hootsuite offered everything we needed at a much more competitive price.
Chose Hootsuite
Hootsuite is all-encompassing and does not try to hide features behind paywalls. When you do not have a feature based on your chosen plan, it does not present the option like other platforms tend to do.
Chose Hootsuite
More simplicity in use.Offer to manage several social networks very competitive, but with a structure that is not always transparent. The biggest handycap of this platform (from Hootsuite) is its price.
Chose Hootsuite
With Meta Business Manager, you are limited to posting on Facebook and Instagram. Whereas with Hootsuite, you do not have these limitations and can post beyond these two platforms. I do enjoy using Meta Business Manager. It has some of the same features as Hootsuite and there's …
Chose Hootsuite
B2BSprout Suite and AWS Outposts
Chose Hootsuite
I do find Hootsuite to be more user-friendly, cleaner, and includes much more reporting for the price. Sprout Social charges quite a bit more for fewer reports and fewer included aspects, like listening and ads. The interface is more aesthetically pleasing, as well, and seems …
Chose Hootsuite
Sprout is a superior product and has more in-depth features, however, they are more expensive than Hootsuite. Sprout has great customer support and also offers many training options. I haven't noticed that with Hootsuite. It's easy to navigate both of their interfaces - I don't …
Chose Hootsuite
For those who have limited time to spend scheduling, analyzing, and reporting on social media metrics, Hootsuite makes it easy to get the job done, done well, and impress leadership. For our nonprofit, it offers all of the benefits that many others offer, but makes it easy to …
Chose Hootsuite
Sprinklr is far superior for user engagement. However, as far as I know, it does not have post scheduling or maintenance. I would recommend Hootsuite over Khoros and Social Studio.
Chose Hootsuite
HubSpot and SocialPilot suck they're not that easy to use. Later does stack up against Hootsuite with features already mentioned. They also have more color and branding on their website and I know that's a small thing but I'm surprised Hootsuite is all white.
Chose Hootsuite
Our team had a budget of $1000 annually for a social media management tool. We wanted functionality like Sprout Social but we couldn't afford the price tag. Hootsuite was our next best because we got almost all or similar functions of Sprout Social within our budget and more! …
Chose Hootsuite
Tried trials of other software and was disappointed compared to Hootsuite.com. Buffer and Later.com had limited functionality. MetaBusiness Suite and MailChimp offer a limited number of platforms you can post too. HubSpot and SproutSocial were extremely costly and geared toward …
Chose Hootsuite
There's no doubt that Hootsuite is the industry leader when it comes to social media scheduling and monitoring. I find integrating channels easiest on Hootsuite (once you can find where to do it on your dashboard). In the past year I've also noticed fewer and fewer …
Chose Hootsuite
Metricool is free and we can shedule up to 50 posts per month, however Hootsuite allows us to do just a little bit more. For the price Agorapulse and Hootsuite are in tight competition but we prefer the Hootsuite format, although some chamber partners do find it a bit on the …
Chose Hootsuite
I think the two are extremely comparable, however, the social listening on sprout is more advanced and they can use your account data from up to two years back. Hootsuite is B Corporation though, which is preferred for our vendors.
Chose Hootsuite
Hootsuite lacks many features as i've said before. I think their reporting is also not as great as other platforms. I find the interface really messy and hard to navigate. The metrics also vary a lot between platforms which makes comparing success between channels very …
Features
HeyOrcaHootsuite
Publishing
Comparison of Publishing features of Product A and Product B
HeyOrca
8.3
Ratings
3% above category average
Hootsuite
7.6
Ratings
6% below category average
Content planning and scheduling10.00 Ratings8.90 Ratings
Audience targeting7.00 Ratings6.60 Ratings
Workflow management8.00 Ratings7.80 Ratings
Content optimization00 Ratings7.10 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
HeyOrca
9.0
Ratings
13% above category average
Hootsuite
7.7
Ratings
3% below category average
Bulk actions9.00 Ratings8.30 Ratings
Automated routing and prioritization00 Ratings7.40 Ratings
Customer interaction histories00 Ratings7.60 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
HeyOrca
9.3
Ratings
10% above category average
Hootsuite
9.2
Ratings
9% above category average
Twitter10.00 Ratings8.90 Ratings
Facebook9.00 Ratings9.70 Ratings
LinkedIn9.00 Ratings9.40 Ratings
Instagram9.00 Ratings9.70 Ratings
Google+00 Ratings8.90 Ratings
Pinterest00 Ratings9.20 Ratings
YouTube00 Ratings8.40 Ratings
Account management
Comparison of Account management features of Product A and Product B
HeyOrca
8.0
Ratings
0% below category average
Hootsuite
7.7
Ratings
4% below category average
Role-based user permissions & privileges9.00 Ratings8.60 Ratings
Mobile access7.00 Ratings6.80 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
HeyOrca
-
Ratings
Hootsuite
6.6
Ratings
16% below category average
Boolean keyword searches00 Ratings6.00 Ratings
Filtering out noise/spam00 Ratings5.80 Ratings
Sentiment analysis00 Ratings6.10 Ratings
Broad channel coverage00 Ratings8.40 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
HeyOrca
-
Ratings
Hootsuite
7.5
Ratings
3% below category average
Lead generation00 Ratings6.40 Ratings
Content marketing00 Ratings8.20 Ratings
Paid media management00 Ratings7.60 Ratings
Campaigns and promotions00 Ratings7.60 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
HeyOrca
-
Ratings
Hootsuite
8.0
Ratings
1% above category average
Campaign success analytics00 Ratings8.40 Ratings
Real-time tracking00 Ratings7.70 Ratings
Competitor analysis00 Ratings8.10 Ratings
Best Alternatives
HeyOrcaHootsuite
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HeyOrcaHootsuite
Likelihood to Recommend
10.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
8.6
(0 ratings)
Usability
10.0
(0 ratings)
8.9
(0 ratings)
Availability
-
(0 ratings)
9.8
(0 ratings)
Performance
-
(0 ratings)
9.8
(0 ratings)
Support Rating
10.0
(0 ratings)
7.0
(0 ratings)
In-Person Training
-
(0 ratings)
6.0
(0 ratings)
Online Training
-
(0 ratings)
9.0
(0 ratings)
Implementation Rating
-
(0 ratings)
8.0
(0 ratings)
Configurability
-
(0 ratings)
7.2
(0 ratings)
Ease of integration
-
(0 ratings)
7.6
(0 ratings)
Product Scalability
-
(0 ratings)
8.1
(0 ratings)
Vendor post-sale
-
(0 ratings)
8.9
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.3
(0 ratings)
User Testimonials
HeyOrcaHootsuite
Likelihood to Recommend
If you are looking for a great way to create, send for approval, and schedule/post social content, you won't find anything easier or more straightforward than HeyOrca. Especially great if you need multiple people to approve or have multiple social accounts to manage. HeyOrca also gives you a great overview of all social media and an idea of the strategy and how it all works together.
Read full review
Hootsuite is a great tool and we prefer it to some of the others out there. The only negative is the price point and the fact that it keeps going up with no regard to the small non-profits that have been using it for years. After mentioning that the system is great and the fact that we can integrate and customize the posting for each social media site without having to be jumping from one system to the other makes it ideal for a small team doing multiple projects or things at the same time.
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Pros
  • HeyOrca has outstanding customer service. Whenever I have a question or issue I contact the HeyOrca team and they respond within minutes. They go above and beyond to help you resolve any issues and communicate to make sure the issue is fixed and everything is ready to go. They also make sure to ask you if there is anything else you need.
  • HeyOrca notifies you if any of your posts don't have a valid link or if the post needs to be edited. This is convenient because I can go in, know there is an issue, and then make changes accordingly.
  • HeyOrca has an amazing user-friendly layout. My clients love it because it's easy to see and it allows them to comment on any post.
Read full review
  • The product has a really interactive media library which is very helpful even when we are out of images.
  • Customer support of this tool is also very understandable and interactive due to which the experience goes very smoothly.
  • It would not be wrong to say that the usability of this product is one of the greatest strengths of Hootsuite.
  • With this tool modification of scheduled posts is just so simple and easy to do which yields great results as well.
Read full review
Cons
  • We had some issues with the timing of posts and posts not going out when they updated their platform recently.
  • Missing out on posting directly to Instagram (we have to use another platform for this).
  • Doesn't support Instagram stories, so we have to denote which ones are for Instagram stories and which ones are for Instagram newsfeed.
Read full review
  • Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
  • We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
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Likelihood to Renew
We decided today that we were renewing our use
Read full review
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
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Usability
Hey Orca has a lot of really great features, they make the workflow really easy and are extremely available for help with questions. I think there are some minor workflow issues that it could overcome and features it could add on that are available in other apps. It definitely doesn't offer the best analytics and also hasn't offered single image direct publishing like hootsuite does. Yet, it's benefits outweigh those minor inconveniences for our team
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Hootsuite is probably the easiest to use social media scheduler of all the ones that I've used. It's been easy to teach clients how to use the software themselves and it can be accessed easily on anyone's phone through their mobile app. Highly recommend for anyone that wants a software that is easy to learn!
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Reliability and Availability
No answers on this topic
Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
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Performance
No answers on this topic
HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
Read full review
Support Rating
Support is really helpful and always giving their best to assist us.
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I can manage all of my accounts on one site! It's absolutely amazing!
The dashboard is helpful to see how you are doing as well. Still
getting to understand the analytics and may need to reach out for help
on this
Read full review
In-Person Training
No answers on this topic
Very easy to teach and learn
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Online Training
No answers on this topic
Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.
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Implementation Rating
No answers on this topic
Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
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Alternatives Considered
Hootsuite is definitely a popular platform and we used to use it but felt as though it wasn't super client friendly. We had a lot of confused clients that found it harder to understand and monitor their social content. I think HeyOrca does a better job with the calendar layout and features.
Read full review
Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
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Scalability
No answers on this topic
It does more than I need.
Read full review
Return on Investment
  • Sustains our clients due to its layout and user-friendliness
  • Doesn't really allow for a lot of SEO work in the platform which doesn't help get clients
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  • Hootsuite has positively improved our overall engagement of our accounts. We went from an average of a 5% engagement rate across all accounts to a 12% engagement.
  • Hootsuite has positively improved our ability to target certain demographics on social media advertising through their analytics. We have seen CTR increase of 2% which is impressive for our industry.
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ScreenShots

HeyOrca Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of

Hootsuite Screenshots

Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.