HG Insights Platform vs. LeadGrabber Pro

The HG Insights Platform has helped us with GTM planning as we segment accounts amongst our verticals. There are verticals with specific tech stacks that we would like to prioritize, and HG Insights allows us to do that. The account scoring allows us to prioritize outreach efforts. We are able to use the technographics to weigh scoring and assign those accounts out accordingly.

Incentivized

LeadGrabber Pro is an effective tool for prospecting for B2B organizations that have a need to prospect a large pool of potential prospects. Within a year period under one license, you are able to find up to 100.000 prospects using Linkedin. This is helpful for organizations who would like to contact many prospects within a year.

LeadGrabber Pro might be less relevant for businesses who are more focused on B2C sales or B2B organization that very niche and don't have a large pool of prospects they need to contact.

• It works great for seeing if the site or app for a company is hosted on AWS.
• Intricately uses a different approach (vs the other tools we use) - which helps confirm from another angle.
• It has a great google chrome plug-in.
• UI/UX is modern and clean.

Incentivized

• Walk-away functionality: just click on the "Grab" button, and a list is automatically built for you
• Appends email addresses to contacts -- via automated LinkedIn and Google searches
• Verifies email addresses, and provides a rating on the accuracy / deliverability of each email address

• integration with SFDC could be better
• Sometime provides back an incorrect/no match when a better is available from an uploaded file, though this is getting slightly better
• A way to gauge how many hits you will get off an intent topic before selecting them so you don't feel like one is going to waste could be useful.

Incentivized

• The Auto-Split function is not perfect ... for splitting large searches into smaller jobs.
• Occasionally I encounter something trivial that does not work, but eGrabber Tech Support is very responsive, and they issue a patch, within a day or two of my complaint.

Only being 1 month in, I will have to wait longer before knowing what kind of ROI and results I will have at the years end.

It’s very easy to use, and the team is very responsive and friendly to work with. The information is unique and usable and can complement some of the data we get from call recordings. The integration with Salesforce is easy to implement and offers good insights into our database.

Incentivized

The software is extremely easy to use and does exactly what it was intended for - effortlessly source contacts in bulk.

The support team responds super fast and don't quit until the issue is resolved, you can't ask for more!

It was very easy!

We have evaluated all of these vendors and some are used in tangent with the HG Insights Platform. We found that for technographic data in particular HG gave the best coverage, but a few of these do help "fill the gaps" when occasion calls. We also use multiple intent engines to help verify trends rather than being reliant on one platform. Other vendors also offer contact data as well which is integral for our outbound marketing campaigns which HG does not cover. Overall HG does perhaps stack up better than some of these however, it is only one source of data and using multiple is necessary to give a reliable result.

Incentivized

I would recommend using LeadGrabber Pro in combination with LinkedIn and/or ZoomInfo as it is meant to be used with them. The tool allows you to effortlessly source thousands of new contacts each week and to do so in bulk. LeadGrabber Pro removes almost all of the manual labor of sourcing contacts and is an invaluable resource for any sales team. At the current price point, it is much more cost-effective than purchasing lists or building customized lists through a 3rd party and also much more accurate.

• I don't massively get involved in financial matters, but the propensity models we use internally to help run our campaigns are certainly a big factor when our sales people approach our clients.
• Every campaign sold now comes with a flat data fee for us to run and use a propensity model for the activity we complete on behalf of our clients.
• Whilst the client will never see the raw data behind the model (of which HG does play a part along with our other data sources) they are briefed on the methodology and reasoning behind them.

Incentivized

• We've been running LeadGrabber Pro for nearly one year. The initial investment in the program was around $3,000 and we've invested about $7,000 into an employee managing this program for us. So the total investment on our end has been around $10,000 in the program. Within the first year, we've closed $129,000 in sales, which is an 1190% increase in our investment. We also have about $200,000 in pipeline value of potential opportunities that could close in the next year. LeadGrabber Pro has definitely been a positive revenue generator for us and will continue using the service this upcoming year.