HubSpot Content Hub vs. Outgrow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot Content Hub
Score 8.5 out of 10
N/A
Hubspot Content Hub is used to take control of content assets. The unified platform is used to manage, update, and distribute content from a central location, ensuring everyone has access to the most up-to-date and relevant materials.
$20
per month per seat
Outgrow
Score 8.0 out of 10
Small Businesses (1-50 employees)
Outgrow enables marketers to create calculators, recommendations, quizzes and polls to better acquire, qualify, and monetize leads. Outgrow is designed so marketers can build these tools without a developer or a designer in minutes. Common Examples of interactive content that you can build with Outgrow include: ROI calculators Cost Calculators Sales lift calculators Graders Knowledge tests Fun quizzes Product recommendations
$22
per month per user
Pricing
HubSpot Content HubOutgrow
Editions & Modules
Starter
$20
per month per seat
Content Hub Professional
$500
per month 3 seats included, $50 for each additional seat
Content Hub Enterprise
$1500
per month 5 seats included, $75 for each additional seat
Freelancer Plan
$22
per month per user
Freelancer Pro
$45
per month per user
Essentials Plan
$115
per month for 3 users
Business Plan
$720
per month
Enterprise Plan
Custom Pricing
Agency Plan
Custom Pricing
per Client
Offerings
Pricing Offerings
HubSpot Content HubOutgrow
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAnnual commitment required. A discount is offered for annual billing.Outgrow also offers the option to build interactive content including calculators, quizzes, recommendations, polls and graded tests for clients. Pricing varies based on the number of experiences built and the complexity of each experience.
More Pricing Information
Community Pulse
HubSpot Content HubOutgrow
Considered Both Products
HubSpot Content Hub
Chose HubSpot Content Hub
it is a much much simpler tool to use, the pick up and go nature of the software lends well to a busy team. with minimal training almost everyone can figure out the software just playing around with it. and if you want to learn more complex parts of the system there is the …
Chose HubSpot Content Hub
For his service, interface so intuitive, the prebuild editor make work easier, the way that his platform manage the security you can live in peace without no worries because all your data live secure in HubSpot. Also the way of we create, edit, program and published content on …
Chose HubSpot Content Hub
HubSpot CMS Hub by far is the most intuitive and robust platform of any I've used (canned Wordpress sites and custom code-driven platforms alike). When you move to HubSpot, you're not only getting a great CMS, but an integrated CRM database, marketing tools, online forms, …
Chose HubSpot Content Hub
Hubspot CMS is way more powerful in its vanilla form, but at the same time, it is very easy to use and learn. But if you want something super custom to your designs and workflow, strapi and customer.io might be better in some ways. Customer.io also focuses on a particular …
Chose HubSpot Content Hub
HubSpot CMS Hub is available at less cost when compared to other similar tools providing powerful automation as well.
Chose HubSpot Content Hub
These ecosystems integrate with each other, the configurations and interface are simple compared to the HubSpot CMS Hub, or I used the HubSpot CMS Hub because I focused on creating landing pages and the website for the company I worked for but I was involved with the marketing …
Chose HubSpot Content Hub
We have about 10 seats that were needed. Wanted a sales platform that had good status and reputation. HubSpot was the best choice for me given salesforce not being the best in the past. Price was appealing and our team liked the overlay. Other options do not provide the same …
Chose HubSpot Content Hub
My content writing team was not happy about [Pipedrive], and the price of this tool was so unfair that we were not even able to afford this tool. On the other hand, at a very reasonable price, HubSpot CMS Hub is giving us everything we wanted to raise our website and to make …
Chose HubSpot Content Hub
Easier and faster to use then these two, HubSpot CMS Hub provides me with a long list of tools that make my marketing process more smooth and easy to manage, it doesn't get too technical but is also not too basic, so it has the balance I need when preparing campaigns for some …
Chose HubSpot Content Hub
HubSpot CMS Hub is a great compliment to HubSpot CRM, HubSpot Marketing Hub, and HubSpot Sales Hub. For companies leveraging HubSpot already, it's great to consider CMS as an alternative to your current web platform to keep everything in one place to improve efficiency and …
Chose HubSpot Content Hub
HubSpot has better SEO features than SquareSpace. Alt text for instance. HubSpot has a fully built-in suite of basic tools that need a [variety] of plug-ins for WordPress. However, WordPress is ultimately more versatile. We've decided to keep our CRM with HubSpot, but will …
Chose HubSpot Content Hub
HubSpot is far better then Pipedrive. They do not offer as many features or ease of use that HubSpot offers. HubSpot's customer service is unmatched compared to the competition.
Outgrow
Chose Outgrow
The previous tools we used had no ability to make numerical calculators and limited logic jump features within surveys (if someone answers question one a particular way, skip question two, etc.) and more limited ability to direct people toward different outcomes based on how …
Chose Outgrow
I haven't used anything else. Maybe Typeform. But Outgrow is engaging, it gets people to want to be involved and be proud of their answer. It's a true lead magnet. I selected it because it's a cool way that is different than a mere download. It's much more sharable than any …
Chose Outgrow
I did use a couple of other popular quiz design programs but I wasn't able to create the conditional logic and outcomes I needed. Outgrow has been the best option for my needs.
Chose Outgrow
Outgrow has a superior versatility coming to the animation, presentation of answers and results for users when completing the quiz. Also, the ability to create complex formulas for answers has been by far the most logical and extensive I have seen for a quiz generator.
Chose Outgrow
I've used a few WordPress based quiz plugins and they just don't compare. They are generally clunky, ugly, and lacking in decent notifications and analytics.

Outgrow is a no brainer.
Chose Outgrow
Limited functionalities, and limited design options. I really only want to implement a solution if it truly fits with the rest of my website and the level of quality of the rest of my products. When looking at the features and usability of Convertcalculator I felt that it did …
Chose Outgrow
I prefer Outgrow to LeadQuizzes because the interactive features are more advanced and also because the overall design is better. An outgrow quiz looks great as a standalone website. It integrates with Google Analytics, converts well off Facebook Ads, and works great as a modal …
Chose Outgrow
Outgrow by far has the fastest load time of any of the quiz software I've used. This is a big deal when running paid ads to a quiz as we don't want people to bounce away because of a slow site. Also, the mathematical formulas and question types are quite sophisticated. The sky …
Chose Outgrow
Typeform doesn't provide a way to build calculators with sliders.
Chose Outgrow
At Share Talk we use Paperform for some tasks which is also an excellent piece of software, but it operates in a different market to Outgrow - you could definitely try and replicate OutGrow with PaperForm but it would not be as easy or seamless to do so. I am yet to find a tool …
Chose Outgrow
Outgrow holds its own against all competitors. The reason it became the top choice was because of the way the platform approaches the creation of interactive quizzes and calculators. There is substantiated science and psychology behind what makes them effective, and Outgrow …
Chose Outgrow
Outgrow does more logical calculations, delivers CTA on the results page, redirects based upon results, and is easier to build than [the competitors]. Each tool has at least one of the features of Outgrow, but none of them combine them except for Outgrow. I was looking for a …
Chose Outgrow
Thrive Quizz builder is a solid plugin but only works on wordpress and you don`t have these kind of integration with other platforms. Thrive is more limited in a lot of ways. Outgrow is a league on its own
Chose Outgrow
Greater value in terms of flexibility to use as needed for any project. Documentation and support ensures I get answers to questions without spending too much time on set up and learning how to use. They continue to add value with things like more templates and new features, so …
Chose Outgrow
Typeform offers intelligent forms through the use of "logic jump", however, Outgrow offers similar services plus more and their interactive quizzes and calculators are better looking and more engaging than the ones I built using Typeform.
Features
HubSpot Content HubOutgrow
Content Creation
Comparison of Content Creation features of Product A and Product B
HubSpot Content Hub
-
Ratings
Outgrow
8.0
Ratings
0% below category average
Ideation00 Ratings8.00 Ratings
Approval workflows00 Ratings8.10 Ratings
Content collaboration00 Ratings8.00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
HubSpot Content Hub
-
Ratings
Outgrow
9.0
Ratings
10% above category average
Content hub00 Ratings9.50 Ratings
Forms / Gated content00 Ratings10.00 Ratings
Embedded CTAs00 Ratings8.00 Ratings
Content distribution00 Ratings9.10 Ratings
Content promotion00 Ratings9.50 Ratings
Content automation00 Ratings8.00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
HubSpot Content Hub
-
Ratings
Outgrow
8.8
Ratings
12% above category average
Audience profiling and targeting00 Ratings9.00 Ratings
Closed-loop tracking and reporting00 Ratings9.50 Ratings
Content performance analytics00 Ratings10.00 Ratings
Campaign optimization dashboard00 Ratings8.50 Ratings
Competitive analytics00 Ratings7.30 Ratings
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HubSpot Content HubOutgrow
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Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
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Score 10.0 out of 10
Enterprises
Vyond
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Score 8.7 out of 10
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Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HubSpot Content HubOutgrow
Likelihood to Recommend
8.9
(0 ratings)
8.0
(0 ratings)
Usability
10.0
(0 ratings)
9.1
(0 ratings)
Support Rating
10.0
(0 ratings)
9.4
(0 ratings)
User Testimonials
HubSpot Content HubOutgrow
Likelihood to Recommend
HubSpot CMS HUB is a great fit for $1 Million+ orgs looking to take the next step in their online marketing and presence. If you need a more streamlined approach to your website, with more purposeful tools to convert online visitors, HubSpot CMS HUB is definitely at the top of the list. The only scenario where HubSpot CMS HUB would not work well is for e-commerce sites looking to sell directly on their main site. HubSpot does not cater to e-commerce and would be a poor fit for online stores selling their products
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Outgrow is a better choice compared to its competitors if you don't want to end up promoting their product with your quizzes and calculators. I appreciate that they respect my ability to recommend their platform to peers rather than end-users. That said, Outgrow is a powerful suite of creative tools, and it's likely not a good choice for anyone who's planning to make just one quiz or calculator and then move on.
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Pros
  • Search engine optimization is a major strength of this software as it helps content writers in creating effective content.
  • It is fully equipped with marketing tools.
  • We give much importance to reporting features and HubSpot CMS Hub reports are very useful.
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  • It engages potential customers.
  • It's a sort of "pick your own adventure" which appeals to a lot of people.
  • Outgrow has a number of different ways you can formulate the quiz, so there are different options to fit various styles you want to present to people.
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Cons
  • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
  • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
  • It's expensive.
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  • The UI is a bit elaborate, it seems a bit too much when I want something basic
  • The results emails were a bit confusing to setup but support was great in getting this fixed
  • Only one Admin can use the basic service
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Likelihood to Renew
I don't think we justify the amount of usage we have of CMS Hub professional. We might discontinue it to save some bucks. But if we ever need an extensive solution, we'll come back to it, as we already other products of Hubspot (Sales Hub, Reporting, Automations)
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No answers on this topic
Usability
HubSpot CMS Hub provides small, medium and even large companies with the basic requirements to launch their marketing business, but to provide an all-in-1 solution will take some more time and creativity to avoid the necessity of working with competitors to complete the package.
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It is a no code platform that makes content creation very easy with pre-built templates and strong lead generation tools. However, customisation options are limited , complex logic can be tricky and better content organisation is needed for a large scale use. Overall, it's user friendly but needs improvement in scalability and flexibility.
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Reliability and Availability
As of now we didn't face any application errors and unplanned outages.
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No answers on this topic
Performance
Yes the pages load fastly and this tool is pretty good in integration with other tools like zapier, calendly and so on.
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No answers on this topic
Support Rating
They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
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Support is very responsive and is quick to respond to questions and problems. Outgrow sometimes changes their pricing and plan structures and add/remove options without properly relaying the info to customers. They could do a better job with communications and being upfront with the pricing plans people sign up for.
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Online Training
Pretty easy and resources available at fingertips.
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No answers on this topic
Implementation Rating
Yes, recreation of landing pages, forms and email templates.
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No answers on this topic
Alternatives Considered
it is a much much simpler tool to use, the pick up and go nature of the software lends well to a busy team. with minimal training almost everyone can figure out the software just playing around with it. and if you want to learn more complex parts of the system there is the academy to help
Read full review
Limited functionalities, and limited design options. I really only want to implement a solution if it truly fits with the rest of my website and the level of quality of the rest of my products. When looking at the features and usability of Convertcalculator I felt that it did not perform as well as Outgrow. Another reason was the number of resources in their Help Center. I did not start a chat with them, so I can't comment on their customer service. I feel like there is no real competition out there, or I've been searching in the wrong places.
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Scalability
Because it aligns with our goals and streamlined all the hubspot at one place.
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No answers on this topic
Return on Investment
  • When I was using it I couldn't see the direct return on investment since I was only seeing web development.
  • Practicality when creating articles and content
  • Efficiency when creating landing pages, basically content and interactions, but no return on investment in money.
  • Cuando lo estuve usando no pude ver el retorno de inversión directa ya que solo veía desarrollo web
  • Practicidad al momento de crear artículos y contenido
  • Eficiencia al momento de crear landings, basicamente contenido e interacciones pero no retorno de inversion en dinero
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  • Outgrow has helped me sell more life insurance through the use of interactive calculators.
  • Outgrow has helped me attract more referral partners thus helping my agency grow.
  • Outgrow saved my agency money because I was able to cancel subscriptions to other services which offered fewer features.
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ScreenShots

Outgrow Screenshots

Screenshot of Results Page of a Calculator with Lead Generation form and CTAScreenshot of Analytics Tab: Funnel Visualization of a Completed QuizScreenshot of