HubSpot Service Hub vs. Fin by Intercom

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot Service Hub
Score 8.4 out of 10
N/A
HubSpot Service Hub aims to bring customer service data and channels together in one place, and helps scale support through automation and self-service. According to the vendor, Service Hub provides more time for proactive service that delights, retains, and grows your customer base.
$15
per month per seat
Fin by Intercom
Score 8.5 out of 10
N/A
Fin is Intercom’s AI Agent for customer service, designed to deliver high-quality answers, even for complex queries. It works with any helpdesk, or it can be paired with Intercom’s next-generation Helpdesk to get the full Intercom Customer Service Suite.
$0.99
one-time fee per 1 resolution
Pricing
HubSpot Service HubFin by Intercom
Editions & Modules
Service Hub Starter
$15
per month per seat
Professional
$100
per month per seat
Enterprise
$150
per month per seat
Enterprise
Starting at $1,200
per month
Fin with your current helpdesk
$0.99
one-time fee per 1 resolution
Copilot add-on
$35
per month per user
The Early Stage program
$65
per month (6 support seats)
Proactive Support Plus add-on
$99
per month
Fin with Intercom’s Helpdesk
from $39 + $0.99 per Fin resolution
per month per seat
Offerings
Pricing Offerings
HubSpot Service HubFin by Intercom
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA discount is offered for annual billing.Fin comes with a 90-day money-back guarantee. Here's how it works: Use Fin in at least 250 conversations within the first 90 days after trial. If you're not satisfied, you can request a refund of up to $1M. Refund requests must be submitted within 90 days of starting the subscription.
More Pricing Information
Community Pulse
HubSpot Service HubFin by Intercom
Considered Both Products
HubSpot Service Hub
Chose HubSpot Service Hub
I only listed companies that we have used in the past for our post-event surveys, as this was the reason we reached out to get a demo of ServiceHub. After a demo and comparing rates, it was an easy decision to switch to ServiceHub solely for the survey/NPS capabilities.
Chose HubSpot Service Hub
HubSpot Service Hub has different offers and services, basically you don't need to have additional softwares or databases to work. But if you do, they are API ready for different platforms and systems.
Chose HubSpot Service Hub
I think HubSpot Service Hub i great for monitoring social media messages, monitoring our live chat interactions, customer information, AI features like editing sentences or subject lines, etc. HubSpot Service Hub is great for service tickets because you can connect your outlook …
Chose HubSpot Service Hub
Althought Zendesk and Intercom are niched giants in their respective fields, it still becomes third party system in the context of trying to streamline the techstack your organization uses. If you also then happen to be an SMB with limited resources, HubSpot Service Hub more is …
Chose HubSpot Service Hub
We were previously using Salesforce.com for our Support Team Ticketing System. Our company implemented HubSpot Marketing Hub and were looking at the CRM Hub for sales/business development, so it made sense to use one system that could support our enterprise needs. We had a very …
Chose HubSpot Service Hub
Hubspot Live chat is not the most feature backed but its core service is solid and gets the job. Other live chat software like Live Chat or Zendesk has more features but most of those features are not needed for the everyday biz user.
Chose HubSpot Service Hub
Hubspot Automations are very powerful has it provides a drag-and-drop interface to create journeys on doing automation. It integrates seamlessly with the Hubspot CRM and the integration is much deeper and powerful
Chose HubSpot Service Hub
Never used another service but certainly outweighs traditional email threads.
Chose HubSpot Service Hub
Freshdesk is a significant upgrade over email-based service.
HubSpot is a simple and quick way to collect user reviews and provide customer service.
Chose HubSpot Service Hub
HubSpot [Service Hub] had many integrations we needed to connect to our CRM, and the cost was just right from them VS the others. We had to look at all the features, and HubSpot CRM just had way more than the others and more bang for your buck. So the Service Hub was just a …
Chose HubSpot Service Hub
For the feature set we were looking for, particularly with an integrated customer 360 view and solid sales pipeline system to help our sales track new leads, HubSpot came out a lot cheaper than the alternatives and allowed the sales pipeline and support team to operate together …
Chose HubSpot Service Hub
We switched from TeamSupport to HubSpot for the integration with our HubSpot sales and marketing CRM. While TeamSupport was great and had many features we liked, the combination of all information in one place, and the added benefit of the workflows, the Service Hub better fits …
Chose HubSpot Service Hub
Agile software is a good one but not as HubSpot Service Hub. Because the restrictions such as cost and complexity is more than HubSpot. By comparing other features also, HubSpot is better one. But the cost comparing to sales force software HubSpot is more costly. Sales force …
Chose HubSpot Service Hub
We selected HubSpot Service Hub because we are already using the HubSpot CRM and other segments, so being in the HubSpot ecosystem it seemed to make perfect sense to keep all information and data within the same framework to optimize its effects and learning curve. Other …
Fin by Intercom
Chose Fin by Intercom
We're using another AI agent too. Fin AI is a little behind, as it needs to start learning from either testing or real conversations, so it can better advise users with accurate information - whereas the other AI agent is learning very fast and needs little to no adjustment of …
Chose Fin by Intercom
I did not choose which platform our support teams used. But I did not like NetSuite because it sent out a lot of email updates and required the client to reply to the correct email in order to have everything tracked. ServiceNow was pretty similar. The reports in ServiceNow …
Chose Fin by Intercom
HubSpot CRM, HubSpot Marketing Hub and Zendesk Suite
Chose Fin by Intercom
I used Zendesk briefly but found it difficult to navigate — I often couldn’t tell what was going on or how to simply reply to a ticket. In contrast, Intercom is much more intuitive and user-friendly. Its clean interface and support for multiple communication formats like …
Chose Fin by Intercom
As explained previously, most of these platforms were focused on tickets, most reports only work with tickets, there is no way to postpone a service without turning it into a ticket, and since our response time target is a maximum of 2 minutes, these platforms were unable to …
Chose Fin by Intercom
Sprinklr Social, Zendesk Sunshine Conversations, Clarabridge (discontinued), Engagor (discontinued) and Qualtrics XM for Customer Frontlines
Chose Fin by Intercom
Honestly, we haven't really looked at this, but we do use it for another team because a third-party works with it.

Otherwise, I am extremely happy with Intercom and have not looked towards another software.
Chose Fin by Intercom
It was a long debate before we switched from Crisp to Intercom, but we never regretted that decision. Intercom looks and looks sleeker, works smoother, and has the knowledge base feature, which was our main need to switch. The transition took very little time, so no bumps on …
Chose Fin by Intercom
Way better than all of them - especially the workflow tool which I don't think Help Scout or Crisp even had. Really easy to manage capacity too through snoozing conversations and customers receiving emails after a response.

With HubSpot, there was no way for our users to return …
Chose Fin by Intercom
Dialpad Support, Talkdesk and SnapEngage
Chose Fin by Intercom
This is the first one we tried.
Chose Fin by Intercom
My main concern at the moment is how the integration looks to the users and Intercom just looks modern and up-to-date. HubSpot is missing this. In the background it always comes down to how you organize your team and processes.
Chose Fin by Intercom
Odoo was, in my opinion, terrible - a jack of all trades and master of none, which is why all teams in the business moved away to bespoke software. Freshdesk - an easier and more organisable way of creating and managing tickets. Although Intercom now has tickets, we're still …
Chose Fin by Intercom
At the moment, I only use Supademo to record screen tours. It is very intuitive, has a browser extension, and is perfect for recording the onboarding of new features.
Chose Fin by Intercom
Intercom as a tool is well suited to manage our key metrics with the help of its reports. We have evaluated a lot of tools but Intercom remains the best in terms of report. It helps us maintain OKR's for the support team and track whenever needed. FinAI also has the reporting …
Chose Fin by Intercom
Personally I have not used any other platforms like Intercom and do not wish to search as of right now.
Chose Fin by Intercom
The intercom is more intuitive and provides easier management and personalization of our conversations. It's been a while since I used Zendesk, so this might have changed, but Intercom provides a bigger catalog of functionality targeted to product marketing, such as emails, …
Chose Fin by Intercom
Noone has been able to standup to the level of service and product that Intercom gives us.
Chose Fin by Intercom
To compete with Salesforce, the main point is the pricing. Intercom has a very different budget when it comes to start ups and up and coming companies, which helps.
To compete with other platforms, Intercom has a more developed interface and a super completa arrange of tools, …
Chose Fin by Intercom
Several factors as pricing, customisation, ease of use, popularity, user-friendly and the continuous online support as well improvements helped us make this choice. Onboarding new colleagues to Intercom does not even take one day, it is so efficient and intuitive. If the …
Chose Fin by Intercom
Intercom is much more flexible and modern than Zendesk, UI is better. Zendesk is better at multiple brand experience and localisation.
Chose Fin by Intercom
All tools that we used in the past, have a lot of problems on the chat app, our the syncing data between integrations, Intercom has too, but is very less than others.
Chose Fin by Intercom
We used Aircall for many years and it was a great tool, however as we scaled down our phone support usage it became expensive and cumbersome. Intercom phones offered a cheaper solution that turned out to be more efficient for our team to use as well.
Features
HubSpot Service HubFin by Intercom
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
HubSpot Service Hub
7.9
Ratings
2% below category average
Fin by Intercom
-
Ratings
Organize and prioritize service tickets7.50 Ratings00 Ratings
Expert directory7.90 Ratings00 Ratings
Subscription-based notifications8.20 Ratings00 Ratings
ITSM collaboration and documentation7.60 Ratings00 Ratings
Ticket creation and submission8.50 Ratings00 Ratings
Ticket response7.80 Ratings00 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
HubSpot Service Hub
8.5
Ratings
8% above category average
Fin by Intercom
-
Ratings
External knowledge base8.70 Ratings00 Ratings
Internal knowledge base8.20 Ratings00 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
HubSpot Service Hub
8.1
Ratings
4% above category average
Fin by Intercom
-
Ratings
Customer portal9.10 Ratings00 Ratings
IVR7.10 Ratings00 Ratings
Social integration7.30 Ratings00 Ratings
Email support7.80 Ratings00 Ratings
Help Desk CRM integration9.20 Ratings00 Ratings
Best Alternatives
HubSpot Service HubFin by Intercom
Small Businesses
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 9.0 out of 10
Medium-sized Companies
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Piper the AI SDR by Qualified
Piper the AI SDR by Qualified
Score 9.2 out of 10
Enterprises
SysAid
SysAid
Score 9.1 out of 10
Conversica
Conversica
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HubSpot Service HubFin by Intercom
Likelihood to Recommend
8.5
(0 ratings)
8.3
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
8.7
(0 ratings)
8.8
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
9.1
(0 ratings)
Support Rating
-
(0 ratings)
5.7
(0 ratings)
Online Training
-
(0 ratings)
7.4
(0 ratings)
Implementation Rating
-
(0 ratings)
6.6
(0 ratings)
Product Scalability
-
(0 ratings)
9.1
(0 ratings)
User Testimonials
HubSpot Service HubFin by Intercom
Likelihood to Recommend
I'd recommend HubSpot Service Hub for sure. When switching from a different platform to HubSpot Service Hub orgs and admins can count with a vast number of trainings in HubSpot Academy and most of them are free. This means users will find the resources they need without needing to reach for their superiors for training sessions or guidance.
Read full review
While Fin is an awesome investment, the setup and tuning of responses to meet brand alignment and delivery have taken some time. If you prioritize not just resolution rate and accuracy, but style and delivery, it's a bigger lift. However, for the vast majority of businesses, the step and its impact on resource management are a worthy investment.
Read full review
Pros
  • It makes it easier for us to keep track of customer awareness and review in one spot.
  • The great thing about how easy it is to use all of its fantastic tools.
  • The ability to check customer retention.
  • It's easy to track and measure the success of our organization's sales team.
  • This is a fantastic all-in-one customer success suite that includes ticketing.
Read full review
  • Great UI - everyone has their own inbox but can still see all incoming messages.
  • Fin AI - we love the AI functionality, it saves tons of time of the team.
  • Automated emails - we configured Intercom in a way that it uses a lot of information we have about our users (e.g. their subscription, date of upgrade, etc.) so that we can use it to automate communication.
Read full review
Cons
  • The app is a bit confusing and does not seem to have all of the features that the online browser does
  • A bit expensive. I do think it is worth it because of the simpleness but it is a very pricy software
  • Sometimes when you reach out to HubSpot Service Hub support, they send you a link to public articles instead of helping. But sometimes they do jump in and look
Read full review
  • Some things are repetitive. Ex: If you provide guidance to ask a follow-up question, it'll ask that follow-up question each time.
  • It'd be cool to have a "vibe" check for auto-sorting. Ex: We have responses to our outreach feed into Intercom. It'd be cool to have a way to auto-sort based on if they ask a detailed question or just a plain "interested" response.
  • It'd be cool if Fin by Intercom flagged conversations, like it a customer seemed agitated, for the team to review.
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Likelihood to Renew
No answers on this topic
It's currently a perfect fit for our needs, and we are customer-focused and small. When we grow, we may need to re-evaluate, but our current team finds it easy. Reviewing conversations is simple and allows for great training. The canned replies make service fast and easy. Smart suggestions remove the need to re-write technical walkthroughs and explanations for our FAQ
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Usability
although it has room for improvements, this is still a very robust service hub for any type of software. An internal comment I often heard was, that if we were to make this as good as for example zendesk, it shouldn't have to feel like we must have external systems integrated to the HubSpot Service Hub (in zendesk, most things happen within the same system). I suppose this is more a matter of preference, because just like all other hubs, we see way more benefits of allowing our service working in the same way as the other departments (which won't happen if you have an external service system).
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It takes a bit of getting used to. It's easy to start off with simple pieces of answering queries, etc. The real part is when one tries to use workflows with triggers and automation. Then, it can be a whole different experience. I would love to see it being much simpler in terms of usability there.
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Reliability and Availability
No answers on this topic
always there
Read full review
Performance
No answers on this topic
works perfect
Read full review
Support Rating
No answers on this topic
Intercom is the premier customer support/engagement model and it definitely has one of the top tier customer support teams as well. I don't think I have ever waited more than 5 minutes to get the information I need or get help with an issue. They are incredible and I aim to model our customer service department after them.
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Online Training
No answers on this topic
Easy to know the learning path
Read full review
Implementation Rating
No answers on this topic
The implementation was surprisingly easy but we are having to adapt from our old process to work well with Intercom.
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Alternatives Considered
We were previously using Salesforce.com for our Support Team Ticketing System. Our company implemented HubSpot Marketing Hub and were looking at the CRM Hub for sales/business development, so it made sense to use one system that could support our enterprise needs. We had a very bad experience with Salesforce.com - mainly customer support and billing issues. In my opinion, they have rested on their laurels for too long and got too big to take care of their smaller clients. We find the HubSpot Service Hub team members to be easier to work with and support to be better.
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In my experience, what Intercom has done with Fin by Intercom is far more innovative and forward thinking than other tools I've used. It's intuitive, easy, and they are always releasing new things to make Fin by Intercom even more powerful.
Read full review
Return on Investment
  • Survey results allow is to determine a conference's success, regardless of registration numbers.
  • The comments within the survey and the ease of aggregating those comments allow us to make changes based on the themes of the responses.
  • There are other aspects of the tool that we will begin to use soon that we will be able to speak about in future reviews.
Read full review
  • I like how I don't feel like I need to constantly be monitoring support, especially on weekends
  • It's great that the user will get some response right away, I just need to hope that the response they do get is good enough if I'm awk
Read full review
ScreenShots

HubSpot Service Hub Screenshots

Screenshot of where Service Hub helps to quickly address service tickets

Fin by Intercom Screenshots

Screenshot of Fin, delivering conversational support experience to customers.Screenshot of where to monitor, analyze, and optimize Fin by spotting trends, filling content gaps, and fixing quality issues topic by topic.Screenshot of where to customize Fin's tone of voice, teach it support knowledge and policies, and configure how it handles complex tasks in over 45 languages.Screenshot of where to test answers, review the sources and settings that shape them, and get tailored recommendations to optimize performance.Screenshot of Fin, as it appears across email and live chat to phone, SMS, and social. Fin can answer any question, across any channel, any time.