Hustle vs. Omnisend

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Hustle
Score 6.1 out of 10
N/A
Hustle, headquartered in San Francisco, offers their mobile marketing platform emphasizing peer to peer texting and event or cause promotion. The platform is for higher ed, labor and non-profit, political causes, and also enterprises carrying out marketing efforts.N/A
Omnisend
Score 8.0 out of 10
N/A
Omnisend is an email and SMS marketing platform with features made to help ecommerce stores grow their audience and sales. It features one-click integration with major ecommerce platforms, pre-made automation and email templates, and 24/7/365 live customer support.
$0
Pricing
HustleOmnisend
Editions & Modules
No answers on this topic
Free plan
$0
Standard plan
$16
per month
Pro plan
$59
per month
Offerings
Pricing Offerings
HustleOmnisend
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional DetailsOmnisend offers three pricing plans: Free, Standard and Pro. The Free plan is used to explore all of Omnisend's features (emails, SMS, push notifications, popups, segmentation, analytics, etc), send up to 500 emails and push notifications, plus 60 SMS per month at no cost. The standard plan starts at $16 per month and includes everything in Free, unlimited web push notifications, a customer success manager and 24/7 support. From $59 per month, the Pro plan can be used to send unlimited emails and push notifications, get advanced reporting features, a dedicated Customer Success Manager, and priority 24/7 support. It also includes free SMS credits equal to the price of the Pro plan selected.
More Pricing Information
Community Pulse
HustleOmnisend
Considered Both Products
Hustle
Chose Hustle
I've heard of getthru.io (formerly Relay). Basically, it is just a copy of Hustle (maybe younger as well, not as experienced in the market). I didn't dive deep into their platform to get an idea of their capabilities or integrations. They do seem to have been (maybe) …
Chose Hustle
Hustle is a bit of a different animal when compared to various enterprise texting platforms like EZ Texting, Textel, Textio, etc. It's the best bet when you're trying to grow a membership base and provide responsive customer care, but may not be the best option if you're trying …
Chose Hustle
We have also used RAVE and Google Voice to send text massages. RAVE does not allow for one-to-one communication with recipients an Google Voice does not let you easily communicate with list of contacts and lacks the interface for canned responses. Neither provides the quality …
Omnisend
Chose Omnisend
I’ve used other platforms in the past, but once I started using Omnisend, I knew I didn’t want to switch. No doubts. It’s always evolving, always on track.
Chose Omnisend
Omnisend was easier to use than Mailchimp from a non techy user.
In my opinion, the change in ownership of Mailchimp has resulted in drastic, draconian and totally over the top reaction against loyal ethical customers without care or concern.
Chose Omnisend
For email campaigns we use Omnisend since the beginning. For product reviews, we used to have Yotpo app but we got rid off it as it got expensive with volume increase on our platform. Also, they did not consider our custom domain request. So, we switch to Omnisend for that as …
Chose Omnisend
We can create marketing campaigns that can span across multiple channels so that we can reach more customers regardless of the platform they are using. The system combines multiple channels into a single workflow for maximum engagement. Comes with various features that make it …
Chose Omnisend
I would say Omnisend is fairly similar in UX, usability, pre-built content templates, and customizable features. I chose Omnisend because it seemed simple to start and the price was within budget. The list segmentation and contact import features feel superior to the other …
Chose Omnisend
By far, Omnisend is my preferred mail software. The program has several customizations and options in the free plan that you do not receive on other mail software programs.
Chose Omnisend
At first I went through the standard choice, which is MailChimp. It's a nice-looking program and everything, but I wouldn't say they're user-friendly. It's quite techy and when you have an ecommerce store you really just want to get the results. It's a lot of work to create …
Features
HustleOmnisend
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Hustle
-
Ratings
Omnisend
7.2
Ratings
10% below category average
WYSIWYG email editor00 Ratings8.10 Ratings
Dynamic content00 Ratings5.10 Ratings
Ability to test dynamic content00 Ratings8.20 Ratings
Landing pages00 Ratings9.10 Ratings
A/B testing00 Ratings8.10 Ratings
Mobile optimization00 Ratings8.60 Ratings
Email deliverability reporting00 Ratings6.60 Ratings
List management00 Ratings6.10 Ratings
Triggered drip sequences00 Ratings4.70 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Hustle
-
Ratings
Omnisend
6.6
Ratings
15% below category average
Dashboards00 Ratings5.60 Ratings
Standard reports00 Ratings5.60 Ratings
Custom reports00 Ratings8.60 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Hustle
-
Ratings
Omnisend
9.2
Ratings
14% above category average
Link Tracking00 Ratings9.20 Ratings
Image Validation00 Ratings9.20 Ratings
Inbox Display00 Ratings9.20 Ratings
Email Previews00 Ratings9.10 Ratings
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HustleOmnisend
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User Ratings
HustleOmnisend
Likelihood to Recommend
8.7
(0 ratings)
5.8
(0 ratings)
Usability
-
(0 ratings)
8.4
(0 ratings)
Support Rating
9.0
(0 ratings)
5.0
(0 ratings)
User Testimonials
HustleOmnisend
Likelihood to Recommend
Great for sales, political, fundraising, and nonprofit outreach. You can engage with season ticket holders for renewal, reaching out to voters to ensure they know where to vote and when, fundraising for non-profits, universities, etc., as well as engaging with a community (any organization that has a following and would like to get in touch with them easily, it's great for!)
Read full review
So, when everything goes smoothly, all companies seem great. But the real test comes when things go wrong — that’s when you see a company’s true face and values.
Not so long ago, we, as a company, ran into some serious issues: domain reputation problems, bugs in our email programs, and more. And of course, all of this happened right in the middle of a newsletter campaign — perfect timing, right?
But here’s the thing: the Omnisend team and their local partners are absolute professionals. I’m not super technical, and a lot of the behind-the-scenes stuff is beyond me, but the support team guided me step by step with patience, clarity, and real-life examples throughout the whole investigation process.
I’m genuinely happy I chose this platform. No matter what the issue was or what caused it, they treated it like their own and committed to helping me solve it.
Polite. Fast. Warm. Professional.
That’s the standard Omnisend sets — and it's a tough one for competitors to match.
I also want to give a personal thank you to Baarath — we exchanged quite a few emails, and he really stood out. While support shifts change, he became my support superhero.
All the best to the Omnisend team — keep doing what you do!
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Pros
  • Very easy to start using
  • Excellent customer service
  • Immediate results
  • Very nice mobile apps
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  • Newsletter campaigns - the content editor is the usual one you see on email marketing apps, but it works so smoothly and well. Of course, there's Product Picker that allows you to just pick a product from your store and it goes straight into your newsletter--no need to add images or descriptions. Really easy.
  • Popups are great because they look amazing right out of the box. It's all pre-filled so if you don't like looking at a blank screen, you can just adapt the wording and it's there. voila!
  • Automation really is nice and it's the bulk of what we're doing now. It's like second level ecommerce marketing I guess, because you really see after some time how having automated steps can really save you time and make you a lot more money. Omnisend's automations are really good and intuitive and was really easy to learn and implement.
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Cons
  • Salesforce integration could be more fluid, but at least they have one.
  • An Outreach or Salesloft integration would be amazing with a Hustle step added to a cadence.
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  • Initial setup wasn't firing right, support issue was handled pretty quickly and easily.
  • It does not go back and put previous orders/customers into the automation. It will only work with go-forward customers from the time you install the product. (At least that's what the outcome of our support inquiry told us...).
  • Would like to see more sample templates and campaigns.
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Usability
No answers on this topic
Im so so happy how everything goes so smooth! Its so good for small businesses. I hope I will grow my audience and I will go on paid version bcs they really deserve my money.
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Support Rating
As a cloud-based web app, you can expect the typical software as a service communication channel for support. They offer generous support via phone, email, and chat. As with anything, some issues can be solved by googling the problem and finding a resolution that was explained in detail by another user.
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Support is weird. They ask you to keep everything in one thread, but they can't see your replies if they forward it to tech, and things easily get lost. Also tech support is HORRIBLE, they just seem snobby, and give horrible advice liek to test things on a live version vs staging
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Alternatives Considered
We have also used RAVE and Google Voice to send text massages. RAVE does not allow for one-to-one communication with recipients an Google Voice does not let you easily communicate with list of contacts and lacks the interface for canned responses. Neither provides the quality reporting that is available in Hustle.
Read full review
At first I went through the standard choice, which is MailChimp. It's a nice-looking program and everything, but I wouldn't say they're user-friendly. It's quite techy and when you have an ecommerce store you really just want to get the results. It's a lot of work to create one simple newsletter and their customer support is pretty much non-existent. As for Klaviyo, they're pretty expensive. We just couldn't justify paying that much for results that were pretty much similar to MailChimp--in that it wasn't really impressive. Omnisend really was a breath of fresh air and their support must not sleep at all cause they answer all my smart and stupid questions within like 15 minutes. Every single time
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Return on Investment
  • It has helped us get in front of new prospects easier.
  • It has improved communication with current customers.
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  • I am able to see if ordered were placed based on who opened the email and clicked on links.
  • It’s had a positive impact on my business by being able to see what emails have produced direct sales.
  • It has helped to increase website traffic
  • It has allowed my to expand how I can communicate with potential customers.
Read full review
ScreenShots

Omnisend Screenshots

Screenshot of an overview of landing pages, with OmnisendScreenshot of an overview of email marketing, with OmnisendScreenshot of a description of Omnisend's pre-built ecommerce workflowsScreenshot of an overview of Omnisend's customer supportScreenshot of an overview of Omnisend's customer supportScreenshot of an overview of Omnisend's reporting