IBM Cognos Analytics vs. Zoho Analytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
IBM Cognos Analytics
Score 6.9 out of 10
N/A
IBM Cognos is a full-featured business intelligence suite by IBM, designed for larger deployments. It comprises Query Studio, Reporting Studio, Analysis Studio and Event Studio, and Cognos Administration along with tools for Microsoft Office integration, full-text search, and dashboards.
$10
per month per user
Zoho Analytics
Score 8.2 out of 10
Small Businesses (1-50 employees)
Zoho Analytics (formerly Zoho Reports) is a self-service BI and analytics platform that allows users to analyze their business data and create reports and dashboards. It is designed to help users create and share reports quickly, without IT assistance.
$30
0.5M rows, 2 users
Pricing
IBM Cognos AnalyticsZoho Analytics
Editions & Modules
On Demand - Standard
USD 10.00
per month per user
On Demand - Premium
USD 42.40
per month per user
On Demand - Standard
USD 10.60
per month per user
Basic
$30
0.5M rows, 2 users
Professional
$30
per user per month billed annually
Standard
$60
1M rows, 5 users
Premium
$145
5M rows, 15 users
Enterprise
$575
50M rows, 50 users
Offerings
Pricing Offerings
IBM Cognos AnalyticsZoho Analytics
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsThere is a 20% discount for all plans if subscribed yearly. Customers can buy add-on rows and users, in addition to the plans listed above.
More Pricing Information
Community Pulse
IBM Cognos AnalyticsZoho Analytics
Considered Both Products
IBM Cognos Analytics
Chose IBM Cognos Analytics
Tableau, Power BI, QlikView were the other options considered. Tableau lacked the following key components of business intelligence and analytics. Some other statistical functions that are available on the platform were not matched by Power BI. QlikView lacked robust …
Chose IBM Cognos Analytics
We selected IBM Cognos Analytics based on the following. The scalable and robust features for large organizations allowing it to grow as we do. The nest feature is the strong data governance and security features. It also supports a wide variety of data sources. Lastly, it …
Chose IBM Cognos Analytics
It was due to trust in IBM. Very good support provide by IBM. Response time is pretty good
Product is proven in past & well robust feature
Many good enterprises have used this product
Chose IBM Cognos Analytics
My company selected IBM Congos Analytics because of its advanced features and data representation for data analysis. Its row and column features are very effective for creating dashboards and reports to visualize data. It's chart representation and view format are very …
Chose IBM Cognos Analytics
Not to be compared. Completely different products.
Chose IBM Cognos Analytics
It does well however, we need more user friendly interfaces, integration options and visualizations.
Chose IBM Cognos Analytics
IBM Cognos Analytics is our legacy BI solution. It hadn't stacked up well against its modern contemporaries. We are thinking of replacing it with Microsoft BI.
Chose IBM Cognos Analytics
Cognos provides very advanced analytics functionalities, maybe even more advanced than the competition, and works great when used in collaboration with Watson. However, Tableau and other newer products are much better regarding overall usability.
Chose IBM Cognos Analytics
We looked at Qlik Sense, SAP Analytics Cloud, and IBM Cognos Analytics for our financial brand's needs. Qlik Sense is super user-friendly, great for quick data digging. SAP Analytics is perfect when we're working with other SAP stuff; it just clicks. But for our big project, …
Chose IBM Cognos Analytics
IBM Cognos comes close to Data Central. It has some pros & cons over Data Central. Pros: 1. We use the tool for data modeling as it helps in predictive data analysis for complex data, which is very much in line with real-life scenarios. 2. Has a mobile application that works …
Chose IBM Cognos Analytics
IBM Cognos has a lot more deep, robust, AI-driven Business Intelligence features that remove some of the manual work. Automation is a lot more seamless and ease of making data available and digestible by several non-technical business partners.
Chose IBM Cognos Analytics
Cognos Analytics provides wide range for reporting, data visualization, and self service analytics. Cognos has strong security and governance features. Sigma computing is purely cloud native approach and has spreadsheet like interface and doesn't provide many customization …
Chose IBM Cognos Analytics
I feel like IBM Cognos Analytics offers a more in depth look into the business’ analytics and data and has more functionalities with AI.
Chose IBM Cognos Analytics
While all of them have their own advantages. IBM Cognos Analytics is highly scalable and have unmatched data analytics capabilities which makes the data from IBM Cognos Analytics of very high quality and data governance also makes sure your data is safe and protected.
Chose IBM Cognos Analytics
IBM Cognos Analytics is a relatively late entrant in the BI space - dominated by Tableau and Qlik. it works well for 80% of our use cases and is easy for a non technical user to start using. Also due to enterprise licensing, its easier to distribute internally.
Chose IBM Cognos Analytics
In the past Management had used Excel and Workiva capabilities to create the reporting dashboards that were being used to make decisions. Since switching to IBM Cognos Analytics the Company has been much more efficient and decision making has been streamlined. IBM Cognos …
Chose IBM Cognos Analytics
I like the cloud native character and ease of deployment with Sigma and ThogthSpot, I also like the metadata modelling capabilities of Power BI. I prefer the ability of Cognos to create and publish a metadata model that provides both ad hoc access and managed reporting and …
Chose IBM Cognos Analytics
They are better in Dashboarding and performance analysis.
Chose IBM Cognos Analytics
Microsoft Power BI has a more user friendly interface and it is integrated very well with the other Microsoft products but IBM Cognos Analytics has a more advanced reporting and complex data analysis capabilities.
Chose IBM Cognos Analytics
We have alot of resources already invested in Cognos and it would be a humongous effort to migrate. CA is more inline with Power BI and Tableau now that there are dashboarding capabilities.
Chose IBM Cognos Analytics
We could deliver a corporate wide solution with Cognos, it is an end-to-end platform. No other option provided the same breadth of scope. I can't think of a feature that the others provide that Cognos lacks, but the others do not provide the same features and governance of …
Chose IBM Cognos Analytics
No need to physically share data with developers, users. All we need is to send the server URL.
Chose IBM Cognos Analytics
IBM Cognos Analytics with Watson is an enterprise ready tool and could provide end to end functionality expected from a BI tool. Provides integration with custom applications as well as provides not just high end visualizations that Tableau or PowerBI provides but also the very …
Zoho Analytics
Chose Zoho Analytics
Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
Chose Zoho Analytics
Easy integration and the environment which we use is also Zoho Analytics
Chose Zoho Analytics
Compared to Qlik BI, Power BI, and Tableau, Zoho is a very economical option. It still manages to perform and proves to serve on par with the other mentioned software. It only lacks popularity, which is why not many people are using it. Zoho Analytics is a solid option for BI.
Chose Zoho Analytics
Our team, which is just one decision-maker for this kind of thing, evaluated the different offerings and presented us with the options. I'm sure he considered more than the three above, but I remember him talking about those 3. He explained what he thought would be best and …
Chose Zoho Analytics
Looker is more of a database. Build your own customization data sets and reporting. At the same time, Looker's forecasting tool seems more accurate. I like Zoho's visual analytics of the data more. Zoho is better for presenting the data to others, while Looker is more raw data, …
Chose Zoho Analytics
Zoho Analytics is more user-friendly than Sisense. It offers an intuitive, drag-and-drop interface that makes it easier for non-technical users to create reports and dashboards. Additionally, its pricing is highly competitive compared to Sisense, making it a more cost-effective …
Chose Zoho Analytics
The cost for the functionality is considerably lower than the other tools that I considered. While the other tools offer advanced functionality above anything Zoho Offers - I do not require the advanced features that would justify the additional investment
Chose Zoho Analytics
Zoho CRM is more useful for our Org do to the instant data sync, however the report customization is far more superior in analytics.
Chose Zoho Analytics
Since we use Zoho Forms, it's way easier for us to integrate Zoho Analytics with Zoho Forms. We can easily connect Zoho Forms as a data source and setup a chart view without any unecessary manual intervention.
Chose Zoho Analytics
Besides using analytics, we’ve used spreadsheets like Excel to observe data and play with it. That’s good, but it lacks many of the visualization, access, and security functions that analytics provides for our team. Zoe does a great job of scalability and is definitely much …
Chose Zoho Analytics
Over 5 years ago, I started down a path to use Tableau as an analytics tool and quickly became dismayed--- it was hard enough to translate all the entity relationships from Zoho CRM and Zoho Desk (and software we used before that) into Tableau. Even worse, as an agile small …
Chose Zoho Analytics
While Tableau may have more versatility and visual appeal, it requires the addition of a database to store all the data you want to report on, is more complex to get setup and working correctly, and is also more expensive overall. Zoho Analytics is an all in one package …
Chose Zoho Analytics
Other Analytic softwares doesn't provide half of the features that Zoho Analytics provides, and they are not that cheap too, Making custom reports seems very easy in Zoho Analytics but found hard in other software's, and UI is easy to understand, Also Zoho Analytics provide all …
Chose Zoho Analytics
Azure Analysis Services, Google Analytics and Microsoft Power BI
Chose Zoho Analytics
It's much better to use Zoho Analytics than Google Sheets because the reports are much more scalable, don't crash, and load faster. The only thing we miss about Google Sheets was how easy it was to write custom formulas -- Zoho Analytics's custom formula building could be a …
Chose Zoho Analytics
Due to multiple features and more customizable dashboards, you can make which are not present in other platforms which I have compared during purchase time. Even further you can format the dashboard as per your choice which is another best features since we have to share our …
Chose Zoho Analytics
The integration functionality was so much slicker with Zoho Analytics. They've made it easy to reach out to 3rd party apps as well as other Zoho apps to bring the data all into one place.
Chose Zoho Analytics
There are many relevant features available in the other competitors product, but the uniqueness with Zoho Analytics it has lot of custom reports, and various chart/graph at its own scale.
Chose Zoho Analytics
Zoho Analytics is better in form of costing and pricing. The package is cheaper. The firm being large, small cap or mid cap, Zoho Analytics can help them provide accurate analytics and details. Customized graphical representation can be created which is easy to understand and …
Chose Zoho Analytics
We used Yellowfin for 1 year and it really doesn't compare to Zoho Analytics because it doesn't have the native integration with ManageEngine's tools and the customization is more technical, Zoho Analytics lets you create dashboards automatically, immediately when you connect …
Features
IBM Cognos AnalyticsZoho Analytics
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
IBM Cognos Analytics
7.0
Ratings
15% below category average
Zoho Analytics
8.7
Ratings
6% above category average
Pixel Perfect reports6.70 Ratings8.90 Ratings
Customizable dashboards7.30 Ratings8.50 Ratings
Report Formatting Templates6.90 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
IBM Cognos Analytics
7.4
Ratings
8% below category average
Zoho Analytics
8.1
Ratings
1% above category average
Drill-down analysis7.30 Ratings8.00 Ratings
Formatting capabilities7.00 Ratings7.60 Ratings
Integration with R or other statistical packages7.80 Ratings00 Ratings
Report sharing and collaboration7.40 Ratings8.60 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
IBM Cognos Analytics
7.8
Ratings
6% below category average
Zoho Analytics
8.4
Ratings
1% above category average
Publish to Web8.30 Ratings8.20 Ratings
Publish to PDF7.00 Ratings8.60 Ratings
Report Versioning8.60 Ratings00 Ratings
Report Delivery Scheduling6.90 Ratings8.40 Ratings
Delivery to Remote Servers8.10 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
IBM Cognos Analytics
6.7
Ratings
17% below category average
Zoho Analytics
8.0
Ratings
0% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)6.80 Ratings8.20 Ratings
Location Analytics / Geographic Visualization7.00 Ratings8.50 Ratings
Predictive Analytics6.40 Ratings7.40 Ratings
Pattern Recognition and Data Mining6.60 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
IBM Cognos Analytics
7.4
Ratings
14% below category average
Zoho Analytics
8.5
Ratings
0% above category average
Multi-User Support (named login)8.00 Ratings8.70 Ratings
Role-Based Security Model7.80 Ratings8.90 Ratings
Multiple Access Permission Levels (Create, Read, Delete)6.10 Ratings8.50 Ratings
Report-Level Access Control7.30 Ratings7.90 Ratings
Single Sign-On (SSO)7.70 Ratings8.60 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
IBM Cognos Analytics
7.5
Ratings
5% below category average
Zoho Analytics
6.5
Ratings
19% below category average
Responsive Design for Web Access7.60 Ratings7.40 Ratings
Mobile Application7.90 Ratings4.30 Ratings
Dashboard / Report / Visualization Interactivity on Mobile8.90 Ratings6.00 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
IBM Cognos Analytics
7.7
Ratings
1% below category average
Zoho Analytics
8.3
Ratings
6% above category average
REST API7.40 Ratings8.10 Ratings
Javascript API8.50 Ratings00 Ratings
iFrames8.30 Ratings8.60 Ratings
Java API6.90 Ratings00 Ratings
Themeable User Interface (UI)7.10 Ratings00 Ratings
Customizable Platform (Open Source)7.80 Ratings00 Ratings
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IBM Cognos AnalyticsZoho Analytics
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Score 9.1 out of 10
Medium-sized Companies
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Score 10.0 out of 10
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Score 10.0 out of 10
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User Ratings
IBM Cognos AnalyticsZoho Analytics
Likelihood to Recommend
7.2
(0 ratings)
7.3
(0 ratings)
Likelihood to Renew
9.4
(0 ratings)
8.9
(0 ratings)
Usability
8.1
(0 ratings)
7.8
(0 ratings)
Availability
8.6
(0 ratings)
9.1
(0 ratings)
Performance
9.0
(0 ratings)
9.1
(0 ratings)
Support Rating
10.0
(0 ratings)
5.4
(0 ratings)
In-Person Training
8.7
(0 ratings)
-
(0 ratings)
Online Training
8.0
(0 ratings)
-
(0 ratings)
Implementation Rating
7.0
(0 ratings)
5.5
(0 ratings)
Configurability
7.0
(0 ratings)
-
(0 ratings)
Ease of integration
6.0
(0 ratings)
7.3
(0 ratings)
Product Scalability
8.2
(0 ratings)
7.2
(0 ratings)
Vendor post-sale
7.0
(0 ratings)
7.3
(0 ratings)
Vendor pre-sale
7.0
(0 ratings)
8.2
(0 ratings)
User Testimonials
IBM Cognos AnalyticsZoho Analytics
Likelihood to Recommend
I use predictive analytics techniques, which can help me predict my future sales based on collected data, giving me insight into my market's trends.This market data can be analyzed, giving me the opportunity to gain in-depth insight into my market's competition and positioning it competitively, aided by developing strategies to improve my marketing approach.
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Zoho Analytics is the best way to consume data created by Zoho products . It's robust and quick build formula libraries and auto generated reports. A data source can be integrated and be ready for consumption within minutes. This gives a well developed baseline for organizing to develop advance analytics. It's mobile dashboards are very intuitive and useful for leaders who are on the move.
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Pros
  • Data Visualization: Plenty of options exist for multiple use cases, and dashboards are easy to implement and customize.
  • Integration with IBM Watson: makes it easy to use Watson AI features (NLP etc.) on your data.
  • Its advanced analytics functionalities with powerful pattern detection/prediction models.
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  • Zoho Analytics’ predictive analytics capabilities can help forecast future trends, allowing for proactive planning and risk management.
  • Performance Monitoring: We can track key performance indicators (KPIs) across departments, such as sales, marketing, finance, and HR. This aids in identifying bottlenecks and areas for improvement.
  • Decision making regarding resource allocation.
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Cons
  • API integration is not upto the mark with very limited options.
  • Laptops get overheated when the tool is used from moderate to heavy use. Also, there is a lag in the tool times.
  • Licensing & Maintenance can go from cheap to expensive depending on the scope.
  • Lot of scope to improve the customer support & its not upto the industry standards.
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  • I'm guessing it's out there somewhere but I really could have used a 'quick start guide' or guided start.
  • Once I figured it out, it makes sense how to make sure the right data is provided in order to make dashboards quite flexible--- but without examples, I found it quite a challenge
  • The initial organization of Analytics is NOT intuitive. Once in context, the organizational features make sense, but (at least initially) it would have been most useful if the organization of Analytics reports in Zoho Analytics had saved me a lot of time.
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Likelihood to Renew
It took my BI team one year to become productive at developing useful content on the IBM Cognos platform. After this year, the reports being developed for a client were stale and no longer relative to the ever changing needs of the business client. Given the same opportunity, I would select a platform that allows the team to quickly produce BI content. Fail fast and recover quickly!
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Usefulness: I find Zoho Analytics highly useful for our data analysis needs. Its features, such as data visualization, reporting capabilities, and integration options, greatly aid our business and analytical processes. Ease of Use: The platform is user-friendly and intuitive, making it accessible to users with varying levels of technical expertise. Reliability: We trust Zoho Analytics to deliver consistent and reliable performance. The platform's stability and uptime contribute positively to our overall experience.
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Usability
We have a strong user base (3500 users) that are highly utilizing this tool. Basic users are able to consume content within the applied security model. We have a set of advanced users that really push the limits of Cognos with Report and Query Studio. These users have created a lot of personal content and stored it in 'My Reports'. Users enjoy this flexibility.
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For an end user, Zoho Analytics is pretty easy to use and very easy to access the dashboard. Linking data from multiple sources is very convenient. Multiple people can work on preparing and publishing the dashboards simultaneously, which helps delegate tasks.
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Reliability and Availability
Reports can typically be viewed through any browser that can access the server, so the availability is ultimately up to what the company utilizing it is comfortable with allowing, though report development tends to be more picky about browsers and settings as mentioned above. It also has an optional iPad app and general mobile browsing support, but dashboards lack the mobile compatibility. What keeps it from getting a higher score is the desktop tools that are vital to the development process. The compatibility with only Windows when the server has a wide range of compatibility can be a real sore point for a company that outfits its employees exclusively with Mac or Linux machines. Of course, if they are planning on outsourcing the development anyways, it's a rather moot point
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ZOHO is a very reliable company/product. We never had any issues with downtime or inaccessibility to our data. Any type of maintenance that they had to perform was clearly communicated and never an issue. We use a lot of external hooks and we've never had any issues with getting ZOHO to communicate with any of those hooks.
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Performance
Overall no major complaints but it doesn't handle DMR (Dimensionally Modeled for Relational) very well. DMR modelling is a capability that IBM Cognos Framework Manager provides allowing you to specify dimensional information for relational metadata and allows for OLAP-style queries. However, the capability is not very efficient and, for example, if I'm using only 2 columns on a 20-column model, the software is not smart enough to exclude 18 columns and the query side gets progressively larger and larger until it's effectively unusable.
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ZOHO has obviously invested a lot of time effort and money in to creating a reliable infrastructure with high availability. We've never had any issues with performance and all of our data crunching small to large has always been well within reason. We have come to appreciate the performance of ZOHO and will continue to use it for all of our data needs.
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Support Rating
Why is their web application not working as fast as you think it should? They never know, and it is always a a bunch of shots in the dark to find out. Trying to download software from them is like trying to find a book at the library before computers were invented.
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The support team is honestly not that great. At times, it seems as if members of our own team know more about the product than the support team. They must not have a lot of training or the turnaround is quick
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In-Person Training
Onsite training provided by IBM Cognos was effective and as expected. They did not perform training with our data which was a bit difficult for our end-users.
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No answers on this topic
Online Training
The online courses they offer are thorough and presented in such a way that someone who isn't already familiar with the general design methodologies used in this field will be capable of making a good design. The training environments are provided as a fully self contained virtual machine with everything needed already to create the environments. We've had some persisting issues with the environments becoming unavailable, but support has been responsive when these issues arise and straightening them out for us
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No answers on this topic
Implementation Rating
The implementation was handled very well. The initial implementation exposed a lot of disagreement between our campuses and departments as to how we define data. This was not entirely unexpected, but I thought that we did a nice job as a team to work through some of these challenges.
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If your external data sources are previously organized and correlated (e.g.: in your datawarehouse or database) your implementation will be easier. Of cource some not previously predicted correlation would be necessary to be done during the implementation, but if your organization let it to be all done into Zoho Analytics, it will take more time from your team.
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Alternatives Considered
Power BI is stronger for quick ad-hoc analysis and dashboards, but IBM Cognos Analytics is better when consistency, precision, and mass distribution matter. Tableau is best for interactive analysis, while IBM Cognos Analytics is better for standardized, repeatable enterprise reporting. Sigma shines for customizable dashboards and drill-down analysis while IBM Cognos Analytics holds an edge in data discovery and visualization.
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Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
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Scalability
The Cognos architecture is well suited for scalability. However, the architecture must be designed with scalability in mind from day one of the implementation. We recently upgraded from 10.1 to 10.2.1 and took the opportunity to revamp our architecture. It is now poised for future growth and scalability.
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The system appears to handle large data volumes from different platforms and present the information in a standard format. While the information is helpful, the insight and analytics are very interesting and provide a return on investment. The next part is how the users use that data insight to make decisions.
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Return on Investment
  • The platform can be pretty pricey.
  • Convoluted contracts and they fine you for any breach during audits.
  • Things are changed between releases without any warning and break.
  • It is second to none at being able to customize list and crosstab type reports.
  • You can easily set up a report to be emailed out every day and even have it export the report to a shared folder.
  • On-prem environments can be scaled up pretty much as much as you would like.
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  • Zoho Analytics has dramatically impacted the time we spend creating reports. We probably save 20+ hours per month.
  • Due to the tight integration with the rest of the Zoho platform, we don't have to manually import data; it just shows up for us.
  • Having some of these reports in our pocket is great when the owner wants to see something, and we're not in the office. I love the mobile app and the ability to see reports on the phone.
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ScreenShots

IBM Cognos Analytics Screenshots

Screenshot of a natural language query, used in IBM Cognos Analytics to get AI-powered insights from data.Screenshot of AI-generated insights and forecasts that can be added with just a click of a button.Screenshot of a dashboard that can be generated automatically using IBM Cognos Analytics by uploading or selecting data.Screenshot of an AI-generated dashboard from a spreadsheet that was just uploaded. This offers a great starting point for the creative process.Screenshot of where to import data to IBM Cognos Analytics from CSV files and spreadsheets. Users can connect to cloud or on-premises data sources, including SQL databases, Google BigQuery, Amazon, and Redshift.Screenshot of a sample operational dashboard of a coffee shop created using IBM Cognos Analytics.

Zoho Analytics Screenshots

Screenshot of Zia Insights, which provides contextual intelligence with detailed diagnostics.Screenshot of where OpenAI's large language models (LLMs) are leveraged within Ask Zia to build complex queries, construct metrics and formulas, and discover public datasets.Screenshot of key metrics with KPI charts.Screenshot of streaming data, which is available for real-time insights. Users can process streams from Google Pub/Sub, Kafka, PubNub and APIs.Screenshot of reports accessed from iPad and Android tablets.Screenshot of custom machine learning models, available with a no-code assistant.