iMovie vs. Vimeo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
iMovie
Score 10.0 out of 10
N/A
Apple offers iMovie as a video editing platform supporting video creators with high quality effects, support for 4k resolution, audio editing, and other features supporting the creation of videos and movies.
$0
Vimeo
Score 8.6 out of 10
N/A
Vimeo is a video experience platform. They enable anyone to create high-quality video experiences to connect and bring ideas to life. They proudly serve their growing community of nearly 300 million users — from creative storytellers to globally distributed teams at the world's largest companies.
$9
per month
Pricing
iMovieVimeo
Editions & Modules
Free Tier
$0.00
Starter
$9
per month
Standard
$25
per month
Advanced
$65
per month
Enterprise
Contact sales
Offerings
Pricing Offerings
iMovieVimeo
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
iMovieVimeo
Considered Both Products
iMovie
Chose iMovie
Both Pinnacle and iMovie have similar features and capabilities. Most of the pros of iMovie has been posted in my review already but I would say the most positive aspect of iMovie is the fact that it is pre-installed on Apple products so you don't have to buy it, compared to …
Chose iMovie
iMovie produce professional quality video without the advanced but complicated features of professional softwares. OF course it has its limits compare to professional applications but the key here is when to use which application I use Final Cut frequently for larger video …
Chose iMovie
iMovie is free for Apple devices, and it have a plus with that. The other software are for pay and are a little bit more complicated to use. iMovie is fast, intuitive, and have and extended free library with free royalties to use in different platforms of social media or video …
Chose iMovie
Not as easy to use as iMovie, and a similar cost structure. iMovie is easier for Apple users / and MS users, to both get proficient at. Movie Maker isn't bad, it just isn't as slick as iMovie. We actually used MovieMaker for a couple of years before migrating most users over to …
Chose iMovie
IMovie is way easier to use and the result regarding social media content is almost the same (obviously depending on what do you want to do or expect).
Chose iMovie
Final Cut Pro can be expensive if you are not ready to fully divulge in video content for your brand/company. iMovie is a great starting place as it's easier to understand how to use it (in terms of UI/UX) and great for a team just starting out/figuring out a strategy for their …
Chose iMovie
We use Adobe Premiere Pro, ScreenFlow, and iMovie. All for different things. If we're doing heavy editing, some effects, and overlays, we use Premiere. If we're recording a bunch of stuff all at once and doing a screen record, we record with ScreenFlow and edit while we're …
Chose iMovie
Other tools are available but most of them are paid while iMovie is free. iMovie is easy to learn and anyone can get started quickly with it. Some built-in effects are available with one-touch import so you can import them and just needed to add context in it, you are ready to …
Chose iMovie
iMovie has its place in the world of video editing software. It's definitely not the fanciest on the market but it is simple and easy to use and gets the job done and done well! There are times where I'll gravitate toward iMovie because I just don't need the extra features that …
Chose iMovie
I have an iPhone and recently bought a Macbook, so it was a natural choice. YouTube's movie creator was basic and not nearly as functional as iMovie (although I just wish the two worked together when creating movies). My Mac-based coworker says he used to use After Effects but …
Chose iMovie
I haven't been able to find a comparable solution for what I need for video editing.
Chose iMovie
iMovie is just as good and a lot cheaper than the competition. For my simple projects, it works well. For more advanced tasks, I outsource the work to better video editors and they usually work with Final Cut or Adobe Premiere. There’s no need for me to upgrade to anything else …
Chose iMovie
iMovie is not a pro video editor like FCPX or Adobe - however if you are entry level and not looking to advance further, I'd recommend staying there. If you plan to get more experienced in the industry, I'd leave it behind in an instance and move on to a pro editor.
Chose iMovie
iMovie was way better when it came to the likes of Filmora and Windows Movie Maker. Both look amateurish, and Filmora is even paid to begin with. The ability to match and sync audio unto a much smaller fraction of a second, the overall smoothness of product, and the easy to use …
Chose iMovie
This can be a bit overly complex to a novice and iMovie tends to be more beginner. We are not classically trained video people so that helps us do a better job with iMovie.
Chose iMovie
While iMovie worked for our organization for a while, we eventually moved to other software to create our video media content. iMovie was a great fit for entering into the realm of video content creation, but lacked the functionality provided by Final Cut Pro X and Adobe …
Chose iMovie
ScreenFlow and iMovie serve different purposes; however, I find iMovie easier to use for beginners.
Chose iMovie
We like Snagit, and still use it too. But IMovie is much more extensive an application and really let us grow our video content market.
Chose iMovie
I have used Adobe After Effects. After Effects is perfect for creating animated title cards as well as video and audio splicing. The basic nature of iMovie means little to no lag, whereas After Effects may suffer from this (especially with larger audio files). However, if you …
Chose iMovie
Adobe Premier is complicated for the non film student. Can you get it to work well for you? Of course, but not without considerable learning.
Chose iMovie
iMovie is kind of like Premiere Pro Lite. You can create videos, easily, and export them, but you don't get the fine tuning and control that you get with Premiere Pro. That being said, Premiere Pro is much more expensive, and takes a much longer time to learn. It made more …
Chose iMovie
iMovie has all the capability most video producers need. Great videos are made in the editing because the right content is already there. Adobe has a great product but their editing software doesn't have to be that intense, as when it is, it takes away from the great creative …
Chose iMovie
iMovie compares very well with Premiere's and Final Cut's basic video and audio editing and for simple transitions. For the heavier lifting, you'll need a better application. iMovie isn't meant to be a Hollywood-level application but it can hold its own for most things. It's …
Vimeo
Chose Vimeo
Vimeo has a more secure hosting environment than Facebook Live. We can push to Facebook from Vimeo, so that eliminated the need for Facebook alone. YouTube has too many ad interactions, and too many suggested videos on the sidebar, so the Vimeo site has a cleaner and more …
Chose Vimeo
It is a similar alternative to Vimeo. It is a cloud-based video platform that offers a suite of tools for businesses to manage, deliver, and monetize their video content.
Chose Vimeo
Vimeo is more reasonably priced and a little more user-friendly. Plus, I like the look of it and that I can use it at a price that doesn't break the bank for a small business like mine. It seems to have more features than these other platforms, so you don't have to have so many …
Chose Vimeo
We have used You Tube, but do not like that an add for ANYTHING may pop up before your video plays. In a setting where there are parents/families or members of our leadership group this can and has led to some very awkward moments that we have had to try and laugh off.
Chose Vimeo
The only thing was the ability to stream pre-recorded videos hosted on Vimeo which recently totally failed to deliver and that's why we are leaving.
Chose Vimeo
Cinesend is a MUCH slicker platform. It integrates well with our website, and provides a much better branded experience. It costs slightly less, and provides much better access to information and user control.

If you have a reasonable level of website knowledge in your company, …
Chose Vimeo
Youtube does not have the ability to livestream from anything other than your computer unless you have more than 1,000 subscribers. Vimeo on the other hand allow you to livestream from mobile, camera etc, you just have to subscribe.

Wistia does not have livestream capability.
Chose Vimeo
We are currently looking at Dacast as an alternative option to Vimeo for many obvious reasons. However, we have not tried Dacast yet, we will be doing a free trial next week. While they offer a lower storage that Vimeo, and cost about 400 more per year than Vimeo, they offer …
Chose Vimeo
Vimeo leaves ClickMeeting in the dust when comparing compatibility on social media and other platforms. Vimeo has also been proven to be much more customizable. In ClickMeeting for example, video formatting may be changed if a certain font is not recognized by ClickMeeting. It …
Chose Vimeo
We publish our films to Vimeo and YouTube, but our films come first to Vimeo by way of Frame.Io, which is our client editing platform. The videos move over from Frame.Io to Vimeo effortlessly, with longer films moving slowly and shorter films moving quickly. After the films are …
Chose Vimeo
For our business applications, the primary competitor to Vimeo is YouTube, although Dailymotion is arguably a competitor for some of our business applications, though not others. The most complete full-featured competitor for our business use cases is YouTube, and I think Vimeo …
Chose Vimeo
We also use YouTube to publish our films, but that is more for SEO sake than for everyday use. Vimeo is the primary way we share films whether via the direct URL or by sharing the video link on our social media.
Chose Vimeo
Dropbox takes much longer to upload than Vimeo. Vimeo is much more user-friendly and allows for more customization.
Chose Vimeo
We also use Youtube to host our videos, but rely principally on Vimeo for hosting them to our site and sharing them with others. Vimeo has a great feature where it allows you to update a video if you ever make changes to it. While the video file changes, the URL and all embeds …
Chose Vimeo
Similar in nature. Integration with MAP and SFDC were a bit more built out and native with Wistia. Folder management is on par with both.
Chose Vimeo
Vimeo is best suited for internal video sharing and proofing as well as video storage for creatives, such as video editors and marketers. I think most organizations who need a simple, lightweight access-controlled video sharing platform should use Vimeo since it is easy enough …
Chose Vimeo
We've tried YouTube in the past, and it's just not as good as Vimeo. Vimeo is a software that's built for professionals. And while it doesn't have the "marketability" of Youtube, it looks and FEELS better than a traditional YouTube setting, which is quickly becoming a platform …
Chose Vimeo
YouTube was the platform we primarily used previously, after having restrictions and having locked out of a couple of accounts we needed a better platform. We also lost some of our videos. We also have an internal app to track client videos and Vimeo supported it better. With …
Chose Vimeo
The only competitor we've used to Vimeo is YouTube. Both offer embedded players, basic view counts, etc... but Vimeo has (in my opinion) easier customization for embed options, security features, and thumbnail selection. Youtube has a better recommendation system and the …
Chose Vimeo
In higher ed we have a couple of options that integrate directly with our LMS (Blackboard/Canvas) that are comparable. Kaltura is outstanding but it's very expensive whereas I've found Viddler(and YouTube) to be much more simplistic. I've worked with other tools that want to …
Chose Vimeo
I recall that we looked at YouTube and Wistia. We were looking for a solid, no-frills solution to host and embed videos within our application, and Vimeo just seemed to do that the best, and at the best price.
Chose Vimeo
We use Zoom for a lot of recordings (webinars, videos, etc.) but it doesn't stack up to Vimeo Pro in terms of features and functionality. So we just use Zoom for recording purposes now.
Chose Vimeo
In my opinion, Vimeo Pro beats these competing products hands down because it has customizable features and just for video. The other services treat your videos only as files (indistinguishable from other file types except by their extension and preview). The ability to offer …
Features
iMovieVimeo
Video Marketing
Comparison of Video Marketing features of Product A and Product B
iMovie
-
Ratings
Vimeo
5.2
Ratings
36% below category average
Lead generation00 Ratings6.00 Ratings
Video personalization00 Ratings6.50 Ratings
eCommerce00 Ratings3.00 Ratings
Support for advertisements00 Ratings2.90 Ratings
Video SEO00 Ratings6.00 Ratings
Integration to Marketing Automation00 Ratings7.00 Ratings
Video Platform Integrations
Comparison of Video Platform Integrations features of Product A and Product B
iMovie
-
Ratings
Vimeo
2.8
Ratings
75% below category average
Integration to Salesforce.com00 Ratings1.00 Ratings
Integration to Marketo00 Ratings1.00 Ratings
Integration to HubSpot00 Ratings1.00 Ratings
Integration to Eloqua00 Ratings1.00 Ratings
Integration to LMS00 Ratings10.00 Ratings
Video Security
Comparison of Video Security features of Product A and Product B
iMovie
-
Ratings
Vimeo
9.7
Ratings
9% above category average
Video access controls00 Ratings9.50 Ratings
User management00 Ratings10.00 Ratings
Video link sharing00 Ratings10.00 Ratings
Internal video00 Ratings9.50 Ratings
External video00 Ratings9.50 Ratings
Video Player
Comparison of Video Player features of Product A and Product B
iMovie
-
Ratings
Vimeo
8.8
Ratings
4% above category average
Player customization00 Ratings6.50 Ratings
Embedded videos00 Ratings9.00 Ratings
Video quality / Bandwidth controls00 Ratings9.50 Ratings
Mobile compatibility00 Ratings10.00 Ratings
Video Analytics
Comparison of Video Analytics features of Product A and Product B
iMovie
-
Ratings
Vimeo
9.0
Ratings
14% above category average
A/B testing00 Ratings7.90 Ratings
Streaming quality reports00 Ratings9.00 Ratings
Per viewer tracking00 Ratings9.50 Ratings
Per video tracking00 Ratings9.50 Ratings
Video analytics dashboard00 Ratings9.00 Ratings
Video Hosting, Management & Storage
Comparison of Video Hosting, Management & Storage features of Product A and Product B
iMovie
-
Ratings
Vimeo
9.5
Ratings
9% above category average
On-Demand video00 Ratings10.00 Ratings
Live streaming00 Ratings10.00 Ratings
Impact of streaming on network00 Ratings10.00 Ratings
Video upload & format support00 Ratings9.50 Ratings
Video library / File management00 Ratings8.50 Ratings
Video portal00 Ratings9.00 Ratings
Video Engagement
Comparison of Video Engagement features of Product A and Product B
iMovie
-
Ratings
Vimeo
4.9
Ratings
47% below category average
Audience polling00 Ratings1.10 Ratings
Audience Q&A / Live chat00 Ratings6.80 Ratings
Video comments00 Ratings6.80 Ratings
Best Alternatives
iMovieVimeo
Small Businesses
Descript
Descript
Score 8.4 out of 10
Wistia
Wistia
Score 9.7 out of 10
Medium-sized Companies
Vyond
Vyond
Score 8.7 out of 10
Flipgrid
Flipgrid
Score 1.0 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Panopto
Panopto
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
iMovieVimeo
Likelihood to Recommend
10.0
(0 ratings)
8.0
(0 ratings)
Usability
10.0
(0 ratings)
9.0
(0 ratings)
Support Rating
8.1
(0 ratings)
5.6
(0 ratings)
User Testimonials
iMovieVimeo
Likelihood to Recommend
iMovie is a great editing tool for beginners and users with little to no experience. If you are looking for a simple, straight forward way to edit your videos without having any training, this is the tool for you. If you are looking for a robust and very advanced editing platform, you may wish to look elsewhere.
Read full review
If you're a small company with one or two employees, I'm sure that Vimeo is great. When it comes to larger organizations and teams, they clearly are treating such customers stepmotherly. You need a basic account in order to be an admin on a Pro-plan team, but you only get basic support (3 days wait). The teams function is riddled with bugs and affects the whole experience. In this case, I would not recommend Vimeo at all.
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Pros
  • File management. This is one of the tricky things that is not a benefit if you are a pro user, however iMovie has a built in file management system that makes sure all the files you are using in your edit are carried along with the project file. It's easy to lose these files as it typically requires manual organization - however iMovie does it for you, automatically.
  • The editing UI is designed for a modern generation. No longer are we connected to the manual cutting and pasting of the moviola era, it's a drag and drop friendly platform for the digital generation.
  • Auto save is another huge feature. You never lose progress due to forgetting to hit command + S.
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  • Image and Branding - Vimeo has always had an edge on design and branding versus its competitors like YouTube. Using Vimeo as a content delivery platform gives the appearance of being luxurious and having a high-end product.
  • Video Configuration - I've used YouTube through multiple iterations of their video management and configuration options, and Vimeo has continued to beat it hands down, both in ease of use and robustness. I can easily organize my Vimeo videos into tags and playlists while I still struggle with YouTube, where it is quite laborious.
  • User Interaction - Vimeo allows you to capture user email addresses for email lists with ease, something its competitors have not figured out yet. You can easily split your video into chapters and hyperlink from within the video to other areas, features which competitors like YouTube have in some form but not nearly as easy to use or well-implemented as Vimeo.
  • Video Analytics - Vimeo has a full-featured analytics suite that helps content creators understand user interaction and engagement with their videos.
  • Versioning and Collaboration - Vimeo has workflows for video history and for collaboration where you can have a content creator upload a video which enters a pipeline for an editor to approve. I have not used these workflows, but it's pretty cool that they have implemented features like this.
  • Custom Micro-Sites - I have only ever embedded Vimeo videos in websites that I've created, or sent them as links to clients, but I have seen well-designed micro-sites for content creators built using Vimeo. Overall, Vimeo does design and branding very well. Their micro-sites look much better, visually speaking, than competitors like YouTube whose equivalent feature, the YouTube Channel, just seems dry in comparison.
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Cons
  • Exporting. You’d think this would be more intuitive but the language Apple uses is a little bizarre...you can choose to save it as a theater project or as a file but it’s not super clear.
  • Fine tuning. Sometimes you need an exact moment where to stop audio and start a person talking and it can be difficult to get that level of detail to match up.
  • Tutorials. It would be nice for iMovie to have some quick and dirty tutorials for you to take within the software as many others do but as far as I can tell there is no such thing.
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  • The Vimeo videos do not appear on search engine results, it would be better if search engines can find them.
  • The search option can be made better. Looking up for old videos are a hassle sometimes.
  • Can have CC autogeneration option, it would be better.
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Likelihood to Renew
No answers on this topic
I usually extract the links of all lectures from the embed code, but now Vimeo is not allowing that feature. Instead, I have to copy the whole embed code and then extract the URL from the embed code separately. This process has become cumbersome and a bit of hassle since I don't need the whole embed code.
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Usability
Once again, iMovie is a fast application. It's easy to use and navigate through. It has never frozen or glitched. There is an auto-save feature which helps you to easily close and re-open the software and continue from where you left off. Being an Apple product I do believe there is a level of superiority that surpasses Windows as well.
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The design is clean and intuitive for the most part, which allows for ease of use by both novice and experience users. We are grateful for the ways that the front-end video player is easy to navigate and intuitive to use, and the backend is generally designed the same way. Tools and options are where you expect to find them, and it was easy to navigate the storage on the backend through folders and content filters
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Reliability and Availability
No answers on this topic
I use Vimeo all the time, and never had any issues with the system.
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Performance
No answers on this topic
Vimeo does well in performance with systems with ease. I have not encountered any issues with loading pages or slowing down in other software or systems.
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Support Rating
Apple does a great job supporting its products. I have never encountered trouble that could not be solved through chat or email. The knowledgebase section of the website, video tutorials online and various user forums also help with most issues. If after using all of these avenues you still have an issue, it may be time for you to outsource your project to a professional!
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Terrible support. When I subscribed to Premium we were guaranteed support. However, after the first e-mail I received from them, I never heard from them again. I sent several emails over the course of a couple of weeks acknowledging that due to covid, I did not expect a miracle overnight and that I was keen to work on the issue with them. I have not heard from customer service at all. This is very disappointing. We lost customers due to the poor quality of the livestreams and were left to sort the issue out without their help.
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Implementation Rating
No answers on this topic
Vimeo does provide the legwork of content curation and management of sources. The quality of content is not bad from a viewer's point of view. I think the analytics could use a little bit of improvement, only because my department has a lot of users.
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Alternatives Considered
Not as easy to use as iMovie, and a similar cost structure. iMovie is easier for Apple users / and MS users, to both get proficient at. Movie Maker isn't bad, it just isn't as slick as iMovie. We actually used MovieMaker for a couple of years before migrating most users over to iMovie. We have not regretted the move.
Read full review
Vimeo is more reasonably priced and a little more user-friendly. Plus, I like the look of it and that I can use it at a price that doesn't break the bank for a small business like mine. It seems to have more features than these other platforms, so you don't have to have so many different platforms just for your video needs.
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Scalability
No answers on this topic
Vimeo does well with integrating videos in the Absorb LMS that I currently manage.
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Return on Investment
  • iMovie has given a fantastic ROI for the brand as it allows us to expand our channels (YouTube, TikTok, IG Reels, etc.) and reach new users.
  • Video is the new digital platform to get on and iMovie helps us churn out video content quickly and precisely.
  • iMovie helps get our message across in a visually pleasing way for users to easily understand what our product is about, giving us a great ROI as more users convert after watching video content.
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  • General membership engagement has increased significantly. We are accustomed to 20-35% of users viewing content and that has increased to about 40-60% within the past 5 months.
  • We have found that linking a Vimeo video where the video can be viewed in-app or on the website is when we see most views, rather than redirecting users to the Vimeo account.
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ScreenShots