Impact vs. Rakuten Advertising

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Impact
Score 7.0 out of 10
N/A
Impact Radius is a partner management platform from the company of the same name in Santa Barbara, California. The platform touts tag management without technical assistance for marketers, tracking of all media channels for multi-channel and mobile marketing, call tracking for inbound calls, and affiliate / partner program management capabilities. Central to the platform is the Partner Manager, with its pay-for-performance affiliate management capabilities.N/A
Rakuten Advertising
Score 9.8 out of 10
N/A
Rakuten Advertising (recently Rakuten Marketing), includes the former DC Storm and its services, and is an affiliate marketing network and solution for publishers and advertisers including programmatic display and retargeting technology.N/A
Pricing
ImpactRakuten Advertising
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ImpactRakuten Advertising
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ImpactRakuten Advertising
Considered Both Products
Impact
Chose Impact
Both help you manage partnership and referral programs. The biggest challenge is that programs can switch between the two and it can make it difficult to update across different products. Fortunately, Impact, etc are good at notifying you ahead of time if a program is moving or …
Chose Impact
We have used each application together for about the same time and both offer great options for sign ups and pay out set up which is important for us. we chose to add impact because we like to have as many options as possible. CJ affiliate and Impact are pretty similar with …
Chose Impact
I have not used any similar software.
Chose Impact
I found Impact much better than Partnerstack in many ways like in customer support, easy to use interface, easy to set up, meets customer requirements.
Chose Impact
First promoter has been a phenomenal affiliate platform to use. It has everything I need from a reporting perspective. It has everything I need from a payout perspective. It has all the links, tips, and tools I need for promoting products. Overall it is a far better tool to use
Chose Impact
Impact is quite good for publishers who wants to run global campaigns with ease. Others have some quite nice feature sets but they are good for regional publishers.
Chose Impact
Everflow had ok tracking but didn't have a great payment process and their marketplace was geared towards larger marketing conglomerates that we would have had to sign other contracts with. CJ is very comparable in terms of features their marketplace is bigger but the quality …
Chose Impact
Impact is the best affiliate platform on the market. Everflow and Tapfiliate are very good for their pricing structure but they don't have the marketplace Impact does.
Chose Impact
I use Impact because I can use ESPN+. Since my website is about Combat Sports, it just makes sense.
Chose Impact
Impact is a far more fleshed-out version of Cake, with better partner recruitment capabilities and better reporting.
Rakuten Advertising
Chose Rakuten Advertising
Rakuten has more features and when it comes to pricing, Rakuten Advertising is really worth its price because of its functionality and also the customer/client support is superb!
Chose Rakuten Advertising
Offers a large number of payment methodologies, which are flexible based on the details and needs of each country, provides many tools to be successful using its affiliate program, offers a colossal affiliate program for any business or entrepreneur who needs to monetize. It …
Chose Rakuten Advertising
N/A. Rakuten is the only one I've used.
Features
ImpactRakuten Advertising
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Impact
7.0
Ratings
1% above category average
Rakuten Advertising
-
Ratings
Dashboards7.00 Ratings00 Ratings
Standard reports6.90 Ratings00 Ratings
Custom reports7.00 Ratings00 Ratings
Partner performance analytics7.00 Ratings00 Ratings
Content Management Capabilties
Comparison of Content Management Capabilties features of Product A and Product B
Impact
6.6
Ratings
0% below category average
Rakuten Advertising
-
Ratings
Content management5.90 Ratings00 Ratings
Content sharing6.90 Ratings00 Ratings
Partner collaboration tools7.00 Ratings00 Ratings
Partner Lifecycle Management
Comparison of Partner Lifecycle Management features of Product A and Product B
Impact
6.4
Ratings
0% above category average
Rakuten Advertising
-
Ratings
Lead distribution6.00 Ratings00 Ratings
Co-op advertising6.00 Ratings00 Ratings
Partner discovery and onboarding7.00 Ratings00 Ratings
Referral tracking6.00 Ratings00 Ratings
Journey builder7.00 Ratings00 Ratings
Best Alternatives
ImpactRakuten Advertising
Small Businesses

No answers on this topic

No answers on this topic

Medium-sized Companies
Salesforce Experience Cloud
Salesforce Experience Cloud
Score 7.9 out of 10

No answers on this topic

Enterprises
Salesforce Experience Cloud
Salesforce Experience Cloud
Score 7.9 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
ImpactRakuten Advertising
Likelihood to Recommend
6.9
(0 ratings)
9.8
(0 ratings)
Usability
7.0
(0 ratings)
-
(0 ratings)
Support Rating
1.0
(0 ratings)
-
(0 ratings)
User Testimonials
ImpactRakuten Advertising
Likelihood to Recommend
Impact is well-suited for those trying to upgrade their affiliate program and get more partners. It's one of the best solutions out there for advertisers looking to make a huge push. It's less appropriate for very small businesses that may not be able to afford the high monthly minimum of $1,000 or more.
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Great company, clear communications, fast quarterly distributions and a fun way to get paid for shopping that you are already doing. I highly recommend this service. Why would you pass up the opportunity for free money? And the Chrome extension is a wonderful add-on! Great way to remind yourself when you are on a site that Rakuten honors.
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Pros
  • There are no hidden charges and tracking is instant and automated.
  • As an affiliate, Finding relevant offers and managing the programs is quite easy.
  • It has a great user interface which is quite easy to use and manage.
  • There is nearly zero downtime, which makes it much more efficient and reliable.
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  • Developing customized marketing solutions as per client's specific needs.
  • Capturing the right market segment with in depth analytics & market summaries.
  • Follow up on the effectiveness of deployed market strategies & their impact on sales.
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Cons
  • User interface could be improved a little, as it is a quite difficult task to find the content or links
  • Approval from the advertisers sometimes takes a huge amount of time. If they can somehow reduce the response time, it will be great
  • New affiliates might find the onboarding process a little difficult
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  • Check the pages on the advertiser's website.
  • It is important that you think about the doubts and objections of the users about that product.
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Usability
Impact has had a major impact on our business. It is pretty easy to use if you don't have multiple accounts with them, so be sure you keep things streamlined. Otherwise, it can be confusing if you have to bounce between different accounts you've applied to. While they are managed under a single login, they can be difficult to distinguish between when trying to see how successful your campaigns are.
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No answers on this topic
Support Rating
We've been reaching out requesting support for two months and no one has responded. They completely ghosted us. We've emailed the original sales rep, our account manager, our sales rep and account manager's bosses, and others. Still no response, though I can see the emails have been opened multiple times. I've never experienced worse support.
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No answers on this topic
Alternatives Considered
Everflow had ok tracking but didn't have a great payment process and their marketplace was geared towards larger marketing conglomerates that we would have had to sign other contracts with. CJ is very comparable in terms of features their marketplace is bigger but the quality isn't always as high. The impact has the best tracking and SEM policy monitoring of the bunch.
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Rakuten has more features and when it comes to pricing, Rakuten Advertising is really worth its price because of its functionality and also the customer/client support is superb!
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Return on Investment
  • By using Impact we were able to increase the number of advertisers on our platform.
  • Delayed payments on the part of advertisers or Impact creates so many execution issues.
  • Multi regional campaigns helped us to increase our presens in the market.
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  • Reliable tools to facilitate its promotion and optimize conversion, for the promotion of products through your websites, it is the most recommended
  • If a product has a good approval, it will give you more chances to get sales through the system
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ScreenShots

Impact Screenshots

Screenshot of Impact.com