TrustRadius

Infor Interaction Advisor vs. SmartFocus, now part of Actito

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Infor Interaction Advisor
Score 2.0 out of 10
N/A
Infor Interaction Advisor is a real-time interaction management offering and part of Infor's Customer Experience Suite.N/A
SmartFocus, now part of Actito
Score 7.3 out of 10
N/A
SmartFocus offers real-time interaction management software. Their messaging cloud marketing platform encompasses email, social, mobile and analytics capabilities. Founded in 1999 as EmailVision, SmartFocus has grown to serve customers across the globe; SmartFocus boasts over 2,500 customers of its Message Cloud, including HP, Mercedes-Benz, and others. It's features are relatively broad and encompassing, though central to it is the ability to build and launch email marketing campaigns. It also…N/A
Pricing
Infor Interaction AdvisorSmartFocus, now part of Actito
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Infor Interaction AdvisorSmartFocus, now part of Actito
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Infor Interaction AdvisorSmartFocus, now part of Actito
Considered Both Products
Infor Interaction Advisor

No answer on this topic

SmartFocus, now part of Actito
Verified User
Anonymous
Chose SmartFocus, now part of Actito
We need a service where we can have support when necessary and a system that will handle a high amount of campaigns, with the functionality where even a junior member of the team can create a campaign from assets provided by the graphic team. SmartFocus has that.
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Infor Interaction AdvisorSmartFocus, now part of Actito
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User Ratings
Infor Interaction AdvisorSmartFocus, now part of Actito
Likelihood to Recommend
-
(0 ratings)
7.0
(0 ratings)
User Testimonials
Infor Interaction AdvisorSmartFocus, now part of Actito
Likelihood to Recommend
No answers on this topic
Before we used SmartFocus we had a simple bespoke drag and drop builder, where we could add as many "templates" as we wanted. In SmartFocus, the drag and drop builder is smoother and better, but you can't add your own templates. If you are happy with the provided templates, then building newsletters will be really good experience.
Verified User
Anonymous
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Pros
No answers on this topic
  • Push newsletters to customers
  • Managing campaigns
  • Drag and drop builder
Verified User
Anonymous
Read full review
Cons
No answers on this topic
  • Drag and drop builder
  • 2-factor authentication
  • Internal integration (the system is too big for an average user what make it hard to use sometimes)
  • Image gallery reliability
Verified User
Anonymous
Read full review
Alternatives Considered
No answers on this topic
We need a service where we can have support when necessary and a system that will handle a high amount of campaigns, with the functionality where even a junior member of the team can create a campaign from assets provided by the graphic team. SmartFocus has that.
Verified User
Anonymous
Read full review
Return on Investment
No answers on this topic
  • By using Smart Focus we massively cut the cost of creating a new e-mail campaign
  • On the other hand, the cost of SmartFocus is much higher than a competitor
Verified User
Anonymous
Read full review
ScreenShots