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Insightly Marketing vs. Ortto

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Insightly Marketing

    Score4.5 out of 10
    N/AInsightly Marketing is marketing automation made simple. It is built on the same platform as Insightly CRM, so customer data flows freely between the two systems in real time, giving users and their teams access to actionable insights faster. The vendor states it has an easy-to-use interface for creating customer journeys, email templates, customer newsletters and shareable dashboards. WIth it, they say users can build engaging campaigns and grow a pipeline to support sales in minutes.

    $99

    per month

    Ortto

    Score9 out of 10
    Small Businesses (1-50 employees)
    Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…

    $199

    per month month-to-month commitment with 10,000 contacts

    Pricing
    Insightly MarketingOrtto
    Editions & Modules
    Plus
    $99 per month
    billed annually
    Professional
    $499 per month
    billed annually
    Enterprise
    $999 per month
    billed annually
    Starter
    $199
    per month month-to-month commitment with 5,000 contacts
    Professional
    $599
    per month month-to-month commitment with 10,000 contacts
    Business
    $999
    per month annual commitment, paid monthly with 10,000 contacts
    Enterprise
    $1,999
    per month annual commitment, paid monthly with 10,000 contacts
    Offerings
    Pricing Offerings
    Insightly MarketingOrtto
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details10% discount for quarterly billing. 15% discount for annual billing.
    More Pricing Information
    Features
    Insightly MarketingOrtto
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Insightly Marketing and Ortto
    Feature
    Insightly Marketing
    7.8
    2 Ratings
    Ortto
    9.0
    11 Ratings
    WYSIWYG email editor7.01 Ratings8.911 Ratings
    Dynamic content7.02 Ratings8.98 Ratings
    Ability to test dynamic content7.52 Ratings8.98 Ratings
    Landing pages7.52 Ratings00 Ratings
    A/B testing7.01 Ratings8.98 Ratings
    Mobile optimization10.01 Ratings8.910 Ratings
    Email deliverability reporting7.01 Ratings9.911 Ratings
    List management9.02 Ratings8.911 Ratings
    Triggered drip sequences00 Ratings8.911 Ratings
    Lead Management
    Comparison of Lead Management features of Insightly Marketing and Ortto
    Feature
    Insightly Marketing
    9.5
    1 Ratings
    Ortto
    9.2
    11 Ratings
    Lead nurturing automation10.01 Ratings9.911 Ratings
    Lead scoring and grading9.01 Ratings00 Ratings
    Data quality management00 Ratings8.910 Ratings
    Automated sales alerts and tasks00 Ratings8.99 Ratings
    Campaign Management
    Comparison of Campaign Management features of Insightly Marketing and Ortto
    Feature
    Insightly Marketing
    9.0
    1 Ratings
    Ortto
    8.9
    9 Ratings
    Calendaring9.01 Ratings00 Ratings
    Event/webinar marketing9.01 Ratings8.99 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Insightly Marketing and Ortto
    Feature
    Insightly Marketing
    8.5
    2 Ratings
    Ortto
    8.9
    12 Ratings
    Dashboards8.52 Ratings8.912 Ratings
    Standard reports9.02 Ratings8.912 Ratings
    Custom reports7.92 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Insightly Marketing and Ortto
    Feature
    Insightly Marketing
    8.2
    2 Ratings
    Ortto
    8.9
    9 Ratings
    API8.02 Ratings8.98 Ratings
    Customizability8.52 Ratings8.99 Ratings
    Integration with Salesforce.com00 Ratings8.97 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Insightly Marketing and Ortto
    Feature
    Insightly Marketing
    -
    Ratings
    Ortto
    8.9
    8 Ratings
    Social profile integration00 Ratings8.98 Ratings
    User Ratings
    Insightly MarketingOrtto
    Likelihood to Recommend
    1.0
    (3 ratings)
    8.9
    (12 ratings)
    Usability
    1.0
    (1 ratings)
    -
    (0 ratings)