Insightly vs. Kintone

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Insightly
Score 7.4 out of 10
N/A
Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.
$29
per month (billed annually) per user
Kintone
Score 7.4 out of 10
N/A
Kintone is a customizable digital workplace platform that lets the user manage data, tasks, and communication in one central place. Over 30,000 customers use Kintone’s no-code platform with more than 1.5 million database and workflow applications custom built for their businesses. The no-code drag-and-drop interface can be used to create custom database applications. Whether it’s sales leads, customer quotes, or inventory management, it can be organized in Kintone and viewed from the…
$24
per month per user
Pricing
InsightlyKintone
Editions & Modules
Plus
$29
per month (billed annually) per user
Professional
$49
per month (billed annually) per user
Enterprise
$99
per month (billed annually) per user
Professional Subscription
$24
per month per user
Offerings
Pricing Offerings
InsightlyKintone
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAll subscriptions have a minimum requirement of 5 users.
More Pricing Information
Community Pulse
InsightlyKintone
Considered Both Products
Insightly
Chose Insightly
I did not select Insightly for our company as I am a user but not a decision maker, but compared to Chronus, Insightly is a much more organized CRM. Chronus also had technical issues that slowed or prevented our work, and I have rarely run into that in my time using Insightly.
Chose Insightly
Insightly has just worked much better. The thing about Insightly that really sets it apart is the email linking. Having the ability to read all of the emails sent and received during the project let's you see the full story of the projects inception to its completion. …
Chose Insightly
I have forgotten the names of the softwares because we did the scoping over a year ago, but insightly was the best by far for our needs. The other two were focused on a different side of property services and had a lot of features that were not applicable. Without insightly, we …
Chose Insightly
Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. …
Chose Insightly
I did not select Insightly; my executive team selected Insightly. I would rate Insightly below any other CRM or marketing platform I've used based on its inefficiencies, lack of intuitive work processes, poorly functioning mobile app, and even the design, which is not appealing …
Chose Insightly
Insightly can be easily navigated and is straightforward. Based on my experience, it is more intuitive, and the menu buttons are self-explanatory, unlike the salesforce I have experienced. There are just a lot of buttons to click from, or sometimes, it could be a drop-down box …
Chose Insightly
These have higher prices and offer more extensive products we wouldn't utilize at our growth stage.
Chose Insightly
I moved jobs and my new employer uses Insightly.
Chose Insightly
I find them superior for what they do.
Insightly does a better job on managing marketing lists
Chose Insightly
Not too sure sorry, I have not used any other CRMs. We do use platforms such as Monday to track our workflows, we find it a lot easier to track actions as a whole. However Insightly does store details and information regarding our clients a lot better then Monday would.
Chose Insightly
Insightly was easy to customise and allows for us to have fields in our CRM that are relevant to us. Workflow management and marketing is better on other platforms
Chose Insightly
HubSpot‘s interface is much cleaner and easier to use in my opinion. I did not like working within Salesforce.
Chose Insightly
We mainly selected Insightly for ease of use for end users and its ability to allow us to customize.

Once we had it, we began to see all of the other things (already mentioned) that were great about it.
Chose Insightly
We’re looking to use a simple CRM that can fulfill our needs for a CRM. We needed to manage our Pipeline and Opportunities in a simple and easy format, that the entire team could utilize on a daily basis and Dashboard that were useable and changeable to our needs. Insightly has …
Chose Insightly
Not quite as capable as SalesForce, but much better suited for smaller companies, since SF cannot quite compete at the same price level.
Chose Insightly
I have had experience with other tools and the Insightly support is far better than my experience with the other tools. Support and training are critical when it comes to the adoption of a new tool within an organization. Insightly very much values their partnerships and …
Chose Insightly
The Insightly Marketing app is more flexible than Mailchimp, and we love how it's integrated with Insightly's tags.
Chose Insightly
Has all the features a business needs like ease of use, robust reporting & customizations without the high cost that comes other well known CRMs
Chose Insightly
Insightly can stand on the same line with these other powerful crms. I selected insightly because they are a great value CRM with all the features from the big competition in terms of customisation. They are a powerful software that keeps up with the Joneses but does it at a …
Chose Insightly
Salesforce was always confusing to use, and quite a mess. Companies that I worked at in the past had to invest a significant amount of time creating a salesforce portal or skin to actually make it usable by the sales representatives. Even then, integration was always a bit …
Chose Insightly
Insightly has far more modern applications than Goldmine. It allows for more customizations. Our reports are nicer looking and it seems much more user friendly. Insightly also seems to be more than just sales focused. Goldmine seemed to really be geared more towards a sales …
Chose Insightly
Insightly is by far best Crm ive used , very clear and spot on with organization and simplicity making it very user friendly for anyone of any age
Kintone
Chose Kintone
Kintone wasn’t cookie cutter like the other options I consider. It was customizable and had great customer service to help me make it what I need.
Chose Kintone
We tested Pipedrive with the free 30-day trial. We did not like the standard layout. It was not customizable to our liking, and it could not perform the functions we were looking for in our daily business workflow.
Chose Kintone
We transferred our data records from google sheets to Kintone. While they aren't very comparable, the amount of tools and analysis that Kintone allowed us to do were far superior to Google Sheets.
Chose Kintone
Again, I came along after the implementation of Kintone. Kintone does provide plenty of customization and personalization within the program without the ability to code HTML.
Chose Kintone
More customizable in my opinion and free, though Kintone has drag and drop which is excellent and my favorite part.
Chose Kintone
Kintone is the easiest product to create from and the cost is the lowest I believe. In addition, reconfigurability and extendability are great. If you look for a low code tool, you can try Kintone. But as same as another low code tool, don't expect too much.
Chose Kintone
It's more flexible and better looking than its competitors. But the main reason is that after extensive searches for a product that would support our requirements, Kintone was the only one that claimed to be able to do so. After building the project, it works as expected. We …
Chose Kintone
Kintone is the best value for the dollar amount. It is also based on JavaScript (as far as the more in-depth customizations go) so you don’t have to learn a new language. Quickbase was extremely expensive for what it offered and FileMaker Pro required learning their custom …
Chose Kintone
We spent 6 months working with programmers and customer service representatives from ActiveCampaign to try to customize ActiveCampaign for our needs. ActiveCampaign employees finally told us that our use-case was too complicated for their system since it was not designed to do …
Chose Kintone
Previously we used, sequalm access, and something called CSST. None of them were as dynamic or easy to build and update as Kintone.
Chose Kintone
Kintone won out based on a few factors. MS Access can be a good alternative, but you can have trouble with sharing the data when needed. We like the mobile app that Kintone provides as well. Compared to Trello, the price of Kintone was better, considering the differences in …
Chose Kintone
These systems have always lacked customization which is really where Kintone shines. That being said, Salesforce did allow a certain level of customization on a more grand scale for a giant company I worked. for.
Chose Kintone
Salesforce was very difficult to navigate and I couldn't figure out how to use it. Their interface is not very user-friendly. I contacted someone for help and they gave me a very typical business presentation, which was not useful. I figured out how to use Kintone immediately, …
Chose Kintone
Monday.com — I used this in my previous job and loved it for tracking stages and tasks (and I color-code everything), but at the time it was more clunky on raw data. It may have improved in this since then? Kintone is strong on data and I still color-code everything! …
Chose Kintone
We have used RDP, a SalesForce product but you must pay to have any customization done and it is not user-friendly.
Chose Kintone
Kintone allowed me to test its product more fully than other platforms. Scalable pricing was an incentive, as was the ability to create apps to perform diverse functions, like scheduling and project management. Kintone's help documentation enabled me to really play around with …
Chose Kintone
We selected Kintone because it was the best combination of price and function. We needed something that could grow and scale with the organization, and that included looking at future prices. We didn't want to invest in something if we would be priced out five new users later. …
Chose Kintone
Kintone is much more customizable and user-friendly than Access. We also have experience with Service Point - Kintone is again, much more customizable. We would love a two-way interface between Kintone and Service ice Point. That would be a tremendous bonus for capturing & …
Chose Kintone
Microsoft Dynamics frequently updates to change layout, functionality, etc. Things then get hard to relearn where everything is and what functions have been added, lost, or replaced. It also didn't add much flexibility to customize.
Chose Kintone
Caseworthy is a very large extensive database that is excellent. However, Kintone is affordable for our small non-profit (with only one employee). We would be swimming in the complexity of Caseworthy.
Chose Kintone
I have experience with the following, similar, platforms that are not available as options above: Mantis Real Tracks
Features
InsightlyKintone
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Insightly
7.3
Ratings
5% below category average
Kintone
-
Ratings
Customer data management / contact management8.60 Ratings00 Ratings
Workflow management6.60 Ratings00 Ratings
Territory management6.80 Ratings00 Ratings
Opportunity management8.70 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)6.70 Ratings00 Ratings
Contract management6.50 Ratings00 Ratings
Quote & order management8.30 Ratings00 Ratings
Interaction tracking5.90 Ratings00 Ratings
Channel / partner relationship management7.70 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Insightly
7.1
Ratings
6% below category average
Kintone
-
Ratings
Case management7.00 Ratings00 Ratings
Call center management7.20 Ratings00 Ratings
Help desk management7.10 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Insightly
4.9
Ratings
43% below category average
Kintone
-
Ratings
Lead management5.40 Ratings00 Ratings
Email marketing4.50 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Insightly
6.3
Ratings
19% below category average
Kintone
-
Ratings
Task management6.30 Ratings00 Ratings
Billing and invoicing management6.00 Ratings00 Ratings
Reporting6.50 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Insightly
7.5
Ratings
1% below category average
Kintone
-
Ratings
Forecasting7.00 Ratings00 Ratings
Pipeline visualization8.00 Ratings00 Ratings
Customizable reports7.50 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Insightly
6.2
Ratings
19% below category average
Kintone
-
Ratings
Custom fields6.50 Ratings00 Ratings
Custom objects6.00 Ratings00 Ratings
Scripting environment6.80 Ratings00 Ratings
API for custom integration5.50 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Insightly
8.0
Ratings
4% below category average
Kintone
-
Ratings
Single sign-on capability7.80 Ratings00 Ratings
Role-based user permissions8.20 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Insightly
7.4
Ratings
1% above category average
Kintone
-
Ratings
Social data6.80 Ratings00 Ratings
Social engagement8.00 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Insightly
6.0
Ratings
20% below category average
Kintone
-
Ratings
Marketing automation6.90 Ratings00 Ratings
Compensation management5.10 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Insightly
4.8
Ratings
42% below category average
Kintone
-
Ratings
Mobile access4.80 Ratings00 Ratings
Low-Code Development
Comparison of Low-Code Development features of Product A and Product B
Insightly
-
Ratings
Kintone
9.4
Ratings
11% above category average
Platform Security00 Ratings9.50 Ratings
Platform User Management00 Ratings9.60 Ratings
Reusability00 Ratings9.50 Ratings
Platform Scalability00 Ratings9.60 Ratings
Best Alternatives
InsightlyKintone
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Stackby
Stackby
Score 9.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
Quixy
Quixy
Score 9.9 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
InsightlyKintone
Likelihood to Recommend
7.1
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
9.2
(0 ratings)
8.3
(0 ratings)
Usability
7.4
(0 ratings)
7.8
(0 ratings)
Availability
9.0
(0 ratings)
10.0
(0 ratings)
Performance
7.9
(0 ratings)
9.0
(0 ratings)
Support Rating
8.9
(0 ratings)
9.4
(0 ratings)
In-Person Training
9.1
(0 ratings)
-
(0 ratings)
Online Training
9.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.2
(0 ratings)
6.8
(0 ratings)
Configurability
9.9
(0 ratings)
9.6
(0 ratings)
Ease of integration
9.0
(0 ratings)
5.0
(0 ratings)
Product Scalability
9.0
(0 ratings)
7.0
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
8.0
(0 ratings)
Vendor pre-sale
7.8
(0 ratings)
2.0
(0 ratings)
User Testimonials
InsightlyKintone
Likelihood to Recommend
For what we use it for and the ease of use I am happy to recommend Insightly however I can appreciate that others may have more complex feature requirements than I use. As such I would mainly only recommend it to people who I feel would use it in a similar capacity to me.
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Kintone is great if you want a software that will help you in managing your data, and keep track of which tasks are assigned to whom. It also helps to streamline communication and information in one central place. However, it is not for you if you are looking for something complex that has to manage a lot of data.
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Pros
  • Customization. Although there are some limitations, the world is almost your oyster with Insightly's customizations.
  • Simplicity. I appreciate when policy screens are not loaded with too much going on. Insightly looks clean.
  • Support. Their help center and the Insightly team is amazing.
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  • Flexibility. You can build apps (without coding) to serve a wide range of processes and projects.
  • Ease of use. The interface is intuitive.
  • Training. There are resources readily available to train new users. Even starting from scratch, I felt like I was up to speed in just a few hours.
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Cons
  • The Inquiry feature is missing some functionality, so it is not as useful as the Request feature
  • The Actual Close Date does not autofill when a Request record is closed and marked as Lost/Abandoned
  • The customizable objects and fields are very useful but the System Settings interface could be more user-friendly
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  • I feel that Kintone is not well enough known yet. This means that other apps/APIs are not necessarily easy to connect with Kintone. Yes, you can use Zapier though for interfacing with other apps.
  • It would be great if it could give more customized options to change the look and format of certain things. You can make price quote apps, for example, but have to rely on 3rd party apps or programming skills to customize the look and fields.
  • If you make a table as an input field, it cannot connect to other internal Kintone apps for lookups and such.
  • I think there is more potential to make more customized data graphs.
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Likelihood to Renew
Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
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I still think that there's a room for Kintone's future, and high expectations for them in additional features and innovative tools and supports. Truly hope that they will support email features, and standardized supports for various plug-ins with the 3rd party software and apps. In the meantime, we will have to consider our ways of doing our work in all aspects
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Usability
Some items are not easily accessible as an admin, and the number of available resources is outdated (video from 2017). For basic tasks such as updating prospects or contacts, it is fine. However, when you change the screen size, the system becomes less responsive, with tables often being difficult to read.
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Kintone is agile app and most of the time we can easily come up with new apps. However, there should be more feature-based drag and drop and or a visual-based usability, as we all want to minimize the number of clicks and dropdown menu selections as much as possible. Thanks.
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Reliability and Availability
The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
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Never had an issue with this.
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Performance
Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
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No issues.
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Support Rating
We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
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The support from Kintone has been excellent. On numerous occasions, customer service representatives have proactively reached out to us to see if we needed help with anything. They also scheduled Zoom calls one month after we went live to go over any questions we had. Additionally, they assigned a local account representative to check in on us periodically to provide any necessary help.
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In-Person Training
Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
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No answers on this topic
Online Training
I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
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No answers on this topic
Implementation Rating
did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
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Everyone has their own tastes of things and way they want to work. Asking them to adapt to the changes with the new tools or apps is always difficult. We would want to start with a very small but best example within the organization, which in our case was that the employees will not be bothered by the bosses by being asked to find the documents, status of the progresses, or major things/requests/projects.
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Alternatives Considered
Insightly actually have many different fields and customization options for data management. Other programs do not have the ability to organize data in this way. It is easy to manage customer contact information, phone call and email tracking, company management and many other data fields. Microsoft and Google do not provide equivalent programs or services. Insightly customer service is quick to respond and address issues. It just takes quite a few emails in order to properly specify an issue or request
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Kintone is the easiest product to create from and the cost is the lowest I believe. In addition, reconfigurability and extendability are great. If you look for a low code tool, you can try Kintone. But as same as another low code tool, don't expect too much.
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Scalability
(+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
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I could see this work for all departments if implemented correctly.
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Return on Investment
  • For negative impact, the time setting up the various data fields and making sure the data was right and how it showed was not easy.
  • Having the integrations available has saved all of us time jumping from platform to platform. Definitely assisted with focus and probably scrubbed at least one meeting.
  • For the few issues we had setting up and customizing the tool, the ease of adoption across all the departments has been truly spectacular and beyond expectations.
  • Hoping the team will make it more plug and play for future rollouts and work on the mobile app and then this platform would be 100!
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  • It used to take us 15-20 minutes to create a quote for a client. It now takes less than 3.
  • It allows a few of our employees to work remotely, which was essentially impossible prior.
  • We can see raw data for success/failure rates, which we actively use in our employee review process.
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ScreenShots

Insightly Screenshots

Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Screenshot of Screenshot of

Kintone Screenshots

Screenshot of a view of apps from the portalScreenshot of 4 ways to build an appScreenshot of mobile accessScreenshot of the drag and drop interfaceScreenshot of business app views