IPinfo.io vs. MediaMath

MediaMath

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
IPinfo.io	Score 0.0 out of 10	Mid-Size Companies (51-1,000 employees)	With IPinfo, users can pinpoint their users’ locations, customize their experiences, prevent fraud, and ensure compliance. They offer a range of IP data types, such as: IP geolocation, ASN, IP to company, Privacy detection (VPN, Tor, proxy, hosting), IP ranges, IP to domains, Other custom data types provided based on customer need. The vendor states their APIs handle over 462 billion requests a year and have been online since…	$49 per month
MediaMath	Score 7.4 out of 10	N/A	MediaMath is a demand-side platform that offers off-the-shelf and custom capabilities for brands to reach and influence customers and prospects on any screen. Powered by the company's Brain algorithm which predicts performance and optimal price for bids.	N/A

Pricing

IPinfo.io

MediaMath

Editions & Modules

Basic Plan: $49
per month
Business Plan: $499
per month
Premium Plan: $1,499
per month

No answers on this topic

Offerings

Pricing Offerings
IPinfo.io	MediaMath
Free Trial
Yes	No
Free/Freemium Version
Yes	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

Optional

No setup fee

Additional Details

Simple, flexible pricing with 4 subscription plans: Basic (250K lookups, core API), Business (1M lookups, core API + additional data types), Business Plus (2.5M lookups, all data types), Enterprise (2.5+ lookups, custom data). Some data types are available as add-ons to the lower tier subscription plans: ASN information, IP to Abuse, Privacy Detection (VPN, proxy, Tor), IP to Carrier, IP to Company, IP ranges, and Hosted Domains data. The Business plus plan has all the data types included. We also offer custom IP data downloads.

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More Pricing Information

Community Pulse
	IPinfo.io	MediaMath

Best Alternatives
	IPinfo.io	MediaMath
Small Businesses	No answers on this topic	Adobe Advertising Cloud Score 8.6 out of 10
Medium-sized Companies	Snowflake Score 8.8 out of 10	The Trade Desk Score 9.0 out of 10
Enterprises	Informatica Cloud Data Quality Score 6.0 out of 10	Adobe Advertising Cloud Score 8.6 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	IPinfo.io	MediaMath
Likelihood to Recommend	- (0 ratings)	7.4 (9 ratings)
Likelihood to Renew	- (0 ratings)	7.0 (3 ratings)

User Testimonials
	IPinfo.io	MediaMath
Likelihood to Recommend	IPinfo.io No answers on this topic	MediaMath Terminal1One MOS offers a "DMP lite" that can help advertisers begin to grow their 1st party data without leveraging a separate DMP. As precise targeting becomes increasingly important, advertisers must begin to cultivate audiences that they can then take action on in the future. Additionally, if a client requires intense customer support, TerminalOne MOS is one of the best in the business. Incentivized Tyler Stuckey Digital Media Supervisor Read full review
Pros	IPinfo.io No answers on this topic	MediaMath It helps in managing and optimizing prospecting and re-marketing campaigns extremely efficiently using multiple source of data providers. It is easy to integrate with display servers, data providers, and also other partners which make campaigns really efficient and optimize your CPA goals. MediaMath also provides you training via New Marketing Institue which is very helpful. It also keeps on innovation with respect to partnerships and on boarding tools such as display collision detection tools. It was exciting to see that how easy it is to work closely with accounts team and they have amazing hands on working on these tools. Namit Narain Director Media & Metrics Read full review
Cons	IPinfo.io No answers on this topic	MediaMath Although easier than other DSPs, MediaMath's tagging process could be more streamlined The reporting section could be more sophisticated/thorough - there are little to no visualizations currently Platform itself looks a little outdated Incentivized Verified User Anonymous Read full review
Likelihood to Renew	IPinfo.io No answers on this topic	MediaMath At this point, I know there are better options out there for OUR use case. This is not true of everyone, so I don't want to give them a zero because I don't like their tool or value proposition. They are a great tool, for what they do, and have a great group of people running things and providing support. Christian Schwindle Display Advertising Specialist Read full review
Alternatives Considered	IPinfo.io No answers on this topic	MediaMath MediaMath is a cloud-based digital advertising platform designed to help marketing teams handle advertising data, audience segmentation, and programmatic marketing on a unified platform. It allows businesses to create, launch, and manage marketing campaigns and identify prospects across various online platforms and device types. Incentivized Verified User Anonymous Read full review
Return on Investment	IPinfo.io No answers on this topic	MediaMath Really good ROI as our clients are always keen to try new and innovative campaigns that only TerminalOne help us to deploy. We can develop all the internal tools we needed to get the maximum insight we are required by our client to provide them. Incentivized Omar MAES Chief Technology Officer - Board Member Read full review
ScreenShots	IPinfo.io Screenshots