Upland Kapost helps you create and distribute meaningful content to support the buyer journey for B2B companies.
N/A
Pitchbox
Score 8.0 out of 10
N/A
Pitchbox is a platform designed for content marketing and influencer outreach by automating processes to make the sales, e-commerce, public relations, and search engine optimization lifecycles more efficient.
$195
per month
Pricing
Kapost
Pitchbox
Editions & Modules
No answers on this topic
Basic Plan
$195
per month
Small Business
$295
per month
SEO Agency
$395
per month
Enterprise
1,500
per month
Offerings
Pricing Offerings
Kapost
Pitchbox
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Kapost
Pitchbox
Features
Kapost
Pitchbox
Content Creation
Comparison of Content Creation features of Product A and Product B
Kapost
8.2
Ratings
2% above category average
Pitchbox
-
Ratings
Ideation
8.00 Ratings
00 Ratings
Approval workflows
8.00 Ratings
00 Ratings
Content collaboration
8.00 Ratings
00 Ratings
Content calendar
8.00 Ratings
00 Ratings
Network for content licensing/production
9.00 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Kapost
8.0
Ratings
1% below category average
Pitchbox
-
Ratings
Content hub
7.10 Ratings
00 Ratings
Forms / Gated content
8.00 Ratings
00 Ratings
Embedded CTAs
7.90 Ratings
00 Ratings
Content distribution
9.00 Ratings
00 Ratings
Content promotion
8.30 Ratings
00 Ratings
Content automation
8.00 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
I think the filters within the custom fields and custom details is its strongest feature for us. So I would say, the more content you have, the more use you'll get out of Kapost, especially if you need to organize your content in a lot of different ways (as we do for our targeted marketing). We still format edit/publish blogs via WordPress (although we put the draft in Kapost), but blogs aren't necessarily our #1 thing. Perhaps, for people who are really blog-centric, another platform may be better. Kapost is really good, I think, for copy that has a lot of hands on it, and can really benefit from well-structured work flows and a really comprehensive metadata system.
Sets you up with a strategist. You are able to be in constant communication through Kapost with your strategist and send one another working proofs and comments.
Unity - it has made all our email campaigns have a similar look and feel. Kapost has shown results on the appropriate amount of images to use and the type of language that works.
Stay on track - each person is notified when the role before theirs is complete so they know when it is their turn to act upon something.
Search is valuable but the key words seem to take a while for the system to find, I have to use multiple word choices or switch to a specific collection.
I think some type of links from search could be useful.
We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.
The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.
The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.
I've used basic tools like SharePoint in the past as a content repository, but it's not user friendly, not well organized, hard to manage and not well-suited for marketing content (version control issues, etc. ). Get a dedicated tool!