Keap vs. Salesmate

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Keap
Score 6.1 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Salesmate
Score 10.0 out of 10
Mid-Size Companies (51-1,000 employees)
Salesmate is a single platform that helps create personalized experiences across marketing, sales, and service touchpoints across all channels – email, text, chat, web, calls, and eCommerce. It is designed to enable users to generate more leads, close more deals, and build lasting customer relationships. It replaces many disjointed systems to save users time and money. Salesmate offers businesses: …
$29
per month per user
Pricing
KeapSalesmate
Editions & Modules
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Basic
$29
per month per user
Pro
$49
per month per user
Business
$79
per month per user
Enterprise
Custom
Offerings
Pricing Offerings
KeapSalesmate
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalOptional
Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.We offer built-in calling: Starting at $1.10 per month for your phone line & pay as you go credits
More Pricing Information
Community Pulse
KeapSalesmate
Considered Both Products
Keap
Chose Keap
Much better ESP over Keap. Intuitive with simplicity in setting up flows, segmentation, etc. Also, we're paying much less than we did for Keap. Overall, way better product.
Chose Keap
When choosing which CRM was right for our business, we looked at ActiveCampaign and Keap, as they are both greeat with automation campaigns. We decided that Keap was a better fit for our business, because Keap has a business phone line and native texting. Being able to accept …
Chose Keap
We went with Pipedirve because it is far easier to use and much cheaper. It also has a lot of useful addons that are reasonably priced.
Chose Keap
Fees in Honeybook are a lot compared to the fees in Keap. You have a better campaign development in Keap. Better landing pages in Keap as well.
Chose Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM …
Chose Keap
Systeme IO is a great software with a much lower cost, but it isn't nearly as robust and it doesn't meet HIPAA standards which are essential to our business.

Go High Level on the other hand is a powerful software that is limited by design and oversimplified. It really just cuts …
Chose Keap
First off the campaign builder has no equal, the price is competitive, and the Keap community is a phenomenal resource to learn new things.
Chose Keap
Keap is much more affordable than HubSpot, and while it perhaps does not provide quite as much detail, you can get all the detail you really need for a small to medium-sized business with Keap. It provides so many more options as a CRM than Constant Contact or MailChimp did …
Chose Keap
Keap, compared to MailChimp, Aweber, and Sendfox, is a complete solution. The latter 3 are primarily for email and don't have the same flexibility by themselves for a campaign or email automation. Keap, compared to Typeform, is similar, but Typeform does form building better. …
Chose Keap
HighLevel has a learning curve as well but it is way easier to get started than keap. It's definitely a Keap competitor and depending on business size, HighLevel can be a better alternative as compared to Keap on both a cost and application standpoint.
Chose Keap
Keap is an all-in-one platform for sending bulk emails, managing contacts, tasks management, creating workflows in email marketing, actions-based tasks, creating task reminders, managing tasks with team members, and better reporting with the analytics used in Keap. The landing …
Chose Keap
Outlook is great for those we contact every day for more decisive purposes, but not for marketing and specials we have. It is a more professional look to the market to our consumers and a great way to let our contacts know when we will be attending a trade show or offering new …
Chose Keap
Keap stacks up well against similar software I've used. They are definitely the most user-friendly platform I've encountered, but not at the loss of good functionality. All the processes we need to work on/automate are available to us in Keap, it has been a wonderful growth …
Chose Keap
Not as productive in tracking and creating large lists of emails to have sent out at a single time or for a certain group. I like that Keap continues to give insight into who is responding and who is not, without having to flag every email which was sent out.
Chose Keap
AWeber was too simple, and Salesforce was overkill and too expensive. To be fair, Salesforce is more oriented toward salespeople (which makes sense from the name). AWeber didn't have as robust of an API as Keap.
Chose Keap
I prefer Keap over Mailchimp for email marketing because I found it to be way more user-friendly. I'm not sure if I was just using an older and outdated version of Mailchimp at a prior company but I didn't like the software. All of my email campaigns were just in a list or …
Chose Keap
Keap is a cost-effective, powerful CRM and marketing automation tool for those who have the time and resources to learn all of its intricacies. For any other system, you will be paying for a better user interface, better reporting and visualizations, more intuitive everything, …
Chose Keap
Leadpages still has the best and easiest landing page integration. The landing page interface on Keap is clunky and outdated. Infusionsoft crushes against Active campaign and Mail chimp regarding campaign building, reporting, and emailing as well as making changes down the …
Chose Keap
Looking at a variety of other tools, Keap is the ultimate sales and marketing automation software. The other tools either pale by comparison in terms of their features (for a similar price point), or they come with a very hefty price tag that isn't economic for most …
Chose Keap
Keap is by far the most complete and user-friendly tool to use when it comes to setting up marketing automation and funnels. Compared to other autoresponders, like Aweber, GetResponse, and ActiveCampaign, Keap provides so much more functionality. Also for other funnel builders, …
Chose Keap
These others have very little customization in areas businesses need it compared to Keap. Keap is contact centric which means everything revolves around the contact and not the marketing funnel. Actions, context, relevance all depends on the contact to exist. This changes …
Salesmate
Chose Salesmate
I haven't used any other CRM, but from what I've heard from other's that have, other CRM's are much more expensive and they don't offer the sale level of customer support that Salesmate does.
Chose Salesmate
Salesmate was a good trade-off in pricing, features and possibilites: we started with a very simple pipeline management and then we slowly added some new features that we were already paying for in the basic/pro level. No need to upgrade to higher cost solutions to have full …
Chose Salesmate
Salesmate is more individualised and significantly more impactful for the individual user whereas Salesforce is better at reporting and more applicable for upper management rather than daily use and workflow management.
Chose Salesmate
I did brief this at the start itself. Salesmate is a simple tool, which is easy to understand, easy to navigate, easy to automate your own process, easy to configure and execute things without manually feeding it everything with all details. The simple point is - Email Outlook …
Chose Salesmate
I was using the free version of Hubspot, which was extremely limiting. If I wanted to go ahead and unlock a simple feature, which every other CRM offered, my price would shoot up to hundreds of dollars a month for no reason, as they force you to unlock “all the features” not …
Chose Salesmate
Salesmate is head and shoulders above these other systems when you weigh the price to features. Salesmate is simple to navigate and is packed with useful everyday features; all included at the same price. The standard features in Salesmate are additional or nonexistent features …
Chose Salesmate
Salesmate is way better at keeping organized, creating call lists, and keeping track of won and lost deals. I spent years trying to organize blitz to no avail and that's why we made the move to Salesmate.
Chose Salesmate
I am fairly decent with computers but I don't like dealing with things that are overly complicated. I loved Salesmate because it had all of the features we needed to manage clients, but not a bunch of extra stuff you never use. Customization of the system was easy and it didn't …
Chose Salesmate
Salesmate is more user-friendly than the above. We enjoy the simplistic functions rather than too many moving parts that confuse our staff. Salesmate keeps all of the important features that you would look for in a CRM. However, if you are looking for more features you can …
Chose Salesmate
In our quest to streamline our sales effort and consolidate our siloed data, we evaluated various CRM's out there in the market and zeroed on to Salesmate, some of the features we really liked, are the
Chose Salesmate
The mobile feature is not available with Creatio Manual dialing with Freshsales CRM no power dialer Customizable but fairly detailed (more focused on quotation management) Knowledge base not available with Mothernode
Chose Salesmate
I can't even remember them all. It simply blows them out of the water. I'm not being paid for this. It's the best I've found for my business.
Chose Salesmate
Very similar in overall layout and user experience...but the features blow these others out of the water. Where alternative solutions had features either lacking or as an upgrade (ie having to spend an extra $10-$30/month/user) Salesmate has these features out-of-the-box.
Chose Salesmate
Every call, chat and email creates a support ticket which is usually 24-48 hours for a response. I accomplished more with Salesmate support than I did with a month of the entire Fresh Works Suite. Also - all components are separate with Freshworks i.e. contacts to not sync …
Chose Salesmate
We've only been using Salesmate as long as I've been employed.
Chose Salesmate
I have looked at trial versions of most of the major CRM's most of which did NOT have a VOIP component. The ones that did poorly worked and were buggy. I extensively looked at Bitrix24 (lacks certain functionality), worked with LessAnnoyingCRM integrated with SIMPLII VOIP …
Chose Salesmate
Compared to Hubspot, Salesmate just provides so much more for less. It misses some of the marketing stuff that Hubspot has but personally I never needed them because I use a different software for that anyway.
TrustRadius Insights
KeapSalesmate
Highlights

TrustRadius
Research Team Insight
Published

Keap users and reviewers have consistently utilized the software for its efficient sales and marketing automation features, specifically for email marketing campaigns and lead management. They appreciate its integrated system that combines customer relationship management (CRM), email marketing, and sales pipeline management into one platform. Users indicate that the service is particularly beneficial for smaller businesses wishing to streamline their marketing efforts and improve customer interactions.

Salesmate customers are often sales professionals using the platform as a CRM tool for managing sales pipelines and processes. They appreciate the software for its ability to track customer interactions, manage deals, and provide clear visualization of the sales funnel. Several customers also highlight its utility in larger teams where roles are clearly defined, facilitating coordination and communication. In summary, while both Keap and Salesmate offer CRM capabilities and sales management, Keap receives more mention for its marketing automation features, whereas Salesmate is regularly used for its robust sales tracking and deal management.

Features
KeapSalesmate
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Keap
7.7
Ratings
14% below category average
Salesmate
8.4
Ratings
10% above category average
Task management8.80 Ratings8.90 Ratings
Billing and invoicing management7.40 Ratings00 Ratings
Reporting7.10 Ratings7.90 Ratings
Automated CRM activity logging6.40 Ratings00 Ratings
Sales pipeline management9.10 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Keap
7.0
Ratings
16% below category average
Salesmate
-
Ratings
WYSIWYG email editor9.00 Ratings00 Ratings
Dynamic content8.90 Ratings00 Ratings
Landing pages5.90 Ratings00 Ratings
A/B testing6.40 Ratings00 Ratings
Mobile optimization6.30 Ratings00 Ratings
Email deliverability reporting7.50 Ratings00 Ratings
List management8.40 Ratings00 Ratings
Triggered drip sequences9.00 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Keap
7.3
Ratings
12% below category average
Salesmate
-
Ratings
Lead nurturing automation7.50 Ratings00 Ratings
Lead scoring and grading6.20 Ratings00 Ratings
Data quality management6.70 Ratings00 Ratings
Automated sales alerts and tasks7.30 Ratings00 Ratings
Automated follow-ups9.10 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Keap
7.7
Ratings
10% above category average
Salesmate
-
Ratings
Calendaring8.30 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Keap
5.2
Ratings
28% below category average
Salesmate
-
Ratings
Dashboards7.20 Ratings00 Ratings
Standard reports3.60 Ratings00 Ratings
Custom reports4.70 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Keap
5.5
Ratings
39% below category average
Salesmate
-
Ratings
API4.70 Ratings00 Ratings
Role-based workflow & approvals6.40 Ratings00 Ratings
Customizability5.40 Ratings00 Ratings
Third-party software integrations7.30 Ratings00 Ratings
Mobile app for sales & marketing automation5.50 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Keap
-
Ratings
Salesmate
8.1
Ratings
5% above category average
Customer data management / contact management00 Ratings10.00 Ratings
Workflow management00 Ratings9.90 Ratings
Territory management00 Ratings9.00 Ratings
Opportunity management00 Ratings9.90 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.30 Ratings
Contract management00 Ratings6.00 Ratings
Quote & order management00 Ratings5.60 Ratings
Interaction tracking00 Ratings7.90 Ratings
Channel / partner relationship management00 Ratings6.90 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Keap
-
Ratings
Salesmate
7.7
Ratings
2% above category average
Case management00 Ratings7.40 Ratings
Call center management00 Ratings7.90 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Keap
-
Ratings
Salesmate
6.3
Ratings
18% below category average
Lead management00 Ratings6.70 Ratings
Email marketing00 Ratings6.00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Keap
-
Ratings
Salesmate
7.6
Ratings
0% above category average
Forecasting00 Ratings7.80 Ratings
Pipeline visualization00 Ratings7.90 Ratings
Customizable reports00 Ratings7.20 Ratings
Customization
Comparison of Customization features of Product A and Product B
Keap
-
Ratings
Salesmate
6.9
Ratings
8% below category average
Custom fields00 Ratings7.30 Ratings
Custom objects00 Ratings6.70 Ratings
Scripting environment00 Ratings6.40 Ratings
API for custom integration00 Ratings7.10 Ratings
Security
Comparison of Security features of Product A and Product B
Keap
-
Ratings
Salesmate
8.0
Ratings
4% below category average
Single sign-on capability00 Ratings7.80 Ratings
Role-based user permissions00 Ratings8.20 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Keap
-
Ratings
Salesmate
7.0
Ratings
5% below category average
Marketing automation00 Ratings7.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Keap
-
Ratings
Salesmate
6.3
Ratings
15% below category average
Mobile access00 Ratings6.30 Ratings
Best Alternatives
KeapSalesmate
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesflare
Salesflare
Score 6.0 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 9.0 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
LeadSquared
LeadSquared
Score 7.3 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KeapSalesmate
Likelihood to Recommend
7.2
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
9.1
(0 ratings)
Usability
9.0
(0 ratings)
10.0
(0 ratings)
Availability
9.1
(0 ratings)
-
(0 ratings)
Performance
9.1
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
1.4
(0 ratings)
In-Person Training
9.1
(0 ratings)
-
(0 ratings)
Online Training
8.6
(0 ratings)
-
(0 ratings)
Implementation Rating
8.0
(0 ratings)
9.1
(0 ratings)
Configurability
2.0
(0 ratings)
-
(0 ratings)
Ease of integration
1.0
(0 ratings)
-
(0 ratings)
Product Scalability
9.1
(0 ratings)
-
(0 ratings)
Vendor post-sale
6.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
1.0
(0 ratings)
-
(0 ratings)
User Testimonials
KeapSalesmate
Likelihood to Recommend
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
Salesmate gives us everything we need as a small business, with a clear interface, and can adapt to any business. If I was being ultra picky, I would perhaps suggest the ability to remove or hide certain modules not applicable to our niche, e.g., we are a B2C business, so the company module is not really useable for us, but this is not a negative by any means.
Read full review
Pros
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
  • For each client, it tracks emails, text messages, activities, files, calendar events, phone calls, to-do items.
  • Customization is quite good -- you add fields you need. Like was discovery received, full payment, partial payment, etc. You can later run reports.
  • Integration with other apps is good; I use QuickBooks and DocuSign.
  • Customer service is very good.
Read full review
Cons
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
  • The search feature can be buggy and does not allow for highlighted text to be typed on. You must clear the box or hit backspace before typing. The only app in my life that does this.
  • The dashboard button is pointless if it still makes you choose between legacy or classic.
Read full review
Likelihood to Renew
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review
Very happy with the customer service and the overall functionality of the program. With new features always being launched and discussed I'm looking fwd to growing with them
Read full review
Usability
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
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The platform is incredibly robust while maintaining a clean appearance. This allows you to see exactly what you need at any given time without being overwhelmed. The ability to customize your dashboard easily allows you to see the information that is most relevant to your operations and needs.
Read full review
Reliability and Availability
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
No answers on this topic
Performance
I haven't had any performance issues with Infusionsoft. Every time I use the software everything seems to run quickly and smoothly.
Read full review
No answers on this topic
Support Rating
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
Fantastic - always reply in a reasonable amount of time, usually with a simple fix. The support website is very handy, but often you will likely have 'niche' questions - to which the team are all to happy to help with. For larger issues, we have had to lodge tickets with tech, but to date, every issue we have had has been resolved. Very happy with the support and service.
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In-Person Training
This training is taught often to the lowest common denominator so as to help as many customers of theirs as possible. We do the training and coaching and implementations for our clients. But clients who I know who have been to their training get trained well. The gap that can exist lies in you doing your part and really investing in using and building out the application. The training and education is only as good as your willingness to apply it.
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No answers on this topic
Online Training
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
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No answers on this topic
Implementation Rating
If you do this by yourself it will likely take you 6-9 months to get it entirely set up, unless you have a full-time dedicated person handling it. I recommend hiring a prof service company to implement it for you. They should be able to do it all in 90 days or less.
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No - All very straightforward and simple.
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Alternatives Considered
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
Read full review
I was using the free version of Hubspot, which was extremely limiting. If I wanted to go ahead and unlock a simple feature, which every other CRM offered, my price would shoot up to hundreds of dollars a month for no reason, as they force you to unlock “all the features” not just the ones you need. Salesmate is much better, as you can choose which features you want, and don’t want.
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Scalability
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review
No answers on this topic
Return on Investment
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
Read full review
  • It saved me so much time following up with leads. I move them to the next stage, and Salesmate does the rest.
  • It does a whole load of outreach for me. It's seamless.
  • I get a lot more responses from people in my pipeline - especially using SMS to follow up.
Read full review
ScreenShots

Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.

Salesmate Screenshots

Screenshot of Track your deals through a sales pipeline. Close more deals by staying focused and organized.Screenshot of With our mobile applications, your reps can enjoy using Salesmate on the road.Screenshot of Workflow automation can automate touchpoints, outreach, and more. Keep your team focused on what they need to do without having them to complete manual tasks.Screenshot of Understand your sales team's productivity. We have reports that will show your top and lowest performers. This will give management actionable insights to help the team perform better.Screenshot of Built-in calling and texting makes Salesmate a turnkey solution to onboard any new sales rep in your office or remote.