Kumulos vs. Pushwoosh

[The] platform fits great with distributed teams. It has some really great features around workflow approval, where you can set authors and approvers for work and then track and audit trail the approval. It's a great fit for anyone looking for an enterprise solution to deliver automated personalization at scale. I think it's less well suited to small start-ups. The platform is easy to use, but there's a lot in it, some of which won't be that attractive to a simple app that's just starting out.

• Sending app notifications.
• Sending in-app messages.
• Segmenting your target audience.
• Delivering messages intelligently.
• Customer support.

Incentivized

• Would like to see more channels, not just push and in app, SMS for example

Kumulos is doing everything we need and more. The cost is also very reasonable. It has cut down our need for SMS and has lowered our OPEX because of this. We also love the analytics that it provides and it gives us insight into the usage and engagement of our app.

Incentivized

Kumulos is just much easier to install, configure, and set up. Ongoing running costs are much much lower, especially because we don't need the constant support of a developer to complete day-to-day tasks. Other systems required a lot of technical support, not just in the setup but also in the ongoing operation.

• 81% increase in customer retention
• 27% increase in daily active users
• Cost of the system is very low compared to tangible financial benefits it as delivered