Listrak vs. Mapp Digital
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Listrak | Score9.3 out of 10 | N/A | Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak… | N/A |
 Mapp Digital | Score8.2 out of 10 | N/A | Built by marketers for marketers, Mapp is a family of software and customer-centric services including a sophisticated data management platform; tools that optimise email, mobile, app, social and web marketing; and campaign management and strategy consulting. Mapp Digital was created by the combination of BlueHornet and the digital-marketing related applications business purchased from Teradata Corporation in July 2016. Other components include Argyle Social, Epoxy (a mobile push app), and… | N/A |
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Email & Online Marketing |
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| Reporting & Analytics |
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| Pre-Send Testing |
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| Listrak | Mapp Digital | |
|---|---|---|
| Likelihood to Recommend | 7.1 | 8.0 |
| Likelihood to Renew | - | 7.8 |
| Usability | - | 1.9 |
| Performance | - | 9.0 |
| Support Rating | - | 9.0 |
| Online Training | - | 10.0 |
| Implementation Rating | - | 5.0 |