Listrak vs. Sender

Listrak

Sender

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Listrak	Score 9.3 out of 10	N/A	Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…	N/A
Sender	Score 8.0 out of 10	N/A	Sender.net is email marketing software tailored for e-commerce and small business marketing. It is highly focused on user-friendly experience and interface, with features for automating processes and boosting email marketing response, which aim to save users 2x time to send beautiful newsletters. Sender.net includes: drag&drop design builder.	$11 Up to 5 000 subscribers and up to 60 000 emails/month.

Pricing

Listrak

Sender

Editions & Modules

No answers on this topic

Up to 5 000 subscriber plan: $11
Up to 5 000 subscribers and up to 60 000 emails/month.
Up to 10 000 subscriber plan: $22
Up to 10 000 subscribers and up to 120 000 emails/month.
Up to 25 000 subscriber plan: $58
Up to 25 000 subscribers and up to 300 000 emails/month.
Up to 50 000 subscriber plan: $117
Up to 50 000 subscribers and up to 600 000 emails/month.
Up to 100 000 subscriber plan: $235
Up to 100 000 subscribers and up to 1 200 000 emails/month.

Offerings

Pricing Offerings
Listrak	Sender
Free Trial
No	Yes
Free/Freemium Version
No	Yes
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

—

You can choose from Monthly Plans or Prepaid Credits (Pay-as-you-go).

More Pricing Information

Community Pulse
	Listrak	Sender
Considered Both Products	Listrak SH shari hoenig VP, ecommerce + marketing Chose Listrak The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. … Incentivized Helpful? LG Lauren Gomez Director of Marketing Chose Listrak Listrak offered more products than Bronto did at the time we evaluated, and we wanted all the alerts and email series products to use. Incentivized Helpful? Verified User Anonymous Chose Listrak The service is overpriced compared to competitors, and the service is very hard to set up and integrate with our Shopify store. You think they would want to integrate more seamlessly with the largest e-commerce platform on the market. After working with them for several years, … Incentivized Helpful? Sheryl Biesman Director of eCommerce Marketing Chose Listrak Klaviyo and MailChimp have better integrations with Shopify and seem to be targeted more to the small business. Listrak is definitely better suited for a mid-tier business, but they will help you get there. Incentivized Helpful? Steffany Winkelmann Email Marketing Analyst Chose Listrak The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us. Incentivized Helpful? Jason Bean Web Content Manager Chose Listrak I've been using programs like Listrak for several years. Many times the needs from clients have been on a smaller scale, so options like MailChimp and ConstantContact have provided the necessary service levels. However, if you're looking at merging effectively with an eCommerce … Incentivized Helpful? Verified User Anonymous Chose Listrak This is the first subscription list service we have used so we don't have much to compare it to. We have no complaints about the software or the service they provide. They have been very easy to work with and fast to respond to questions on our account. Incentivized Helpful? Taylor Patton Email Marketing Manager Chose Listrak Listrak stands out from the listed companies for a variety of reasons, but there are 3 main areas that make Listrak my go to platform. 1. Superior control over your Database & Lists 2. Excellent deliverability rate for businesses that possess a large database. Incentivized Helpful? Mark Vogel Owner Chose Listrak Stronger in business to consumer and online retail email marketing. Better user interface. Better reporting functions. Incentivized Helpful?	Sender MH Michael Harrop Owner Chose Sender The others have open rates of 50%+. Sender's was under 10%. I selected Sender because of the generous free plan. Incentivized Helpful? Christos Socratous Marketing and Branding Chose Sender I selected Sender for the ease of user, it's cold email friendliness and because you could start for free. Some of those other software like for example Drip have much nicer and easier UI/UX to nagivate through but I would say that Sender is better than it if you are looking to … Incentivized Helpful? Verified User Anonymous Chose Sender Its deliverability makes it more effective than other email marketing tools. It gives more than satisfactory results. And that shows in my organization's sales revenue. Incentivized Helpful?

Features

Listrak

Sender

Email & Online Marketing

Comparison of Email & Online Marketing features of Product A and Product B
	Listrak - Ratings	Sender 7.4 Ratings 7% below category average
WYSIWYG email editor	00 Ratings	8.00 Ratings
Dynamic content	00 Ratings	5.00 Ratings
Ability to test dynamic content	00 Ratings	6.00 Ratings
Mobile optimization	00 Ratings	9.00 Ratings
Email deliverability reporting	00 Ratings	8.50 Ratings
List management	00 Ratings	8.50 Ratings
Triggered drip sequences	00 Ratings	7.00 Ratings

Reporting & Analytics

Comparison of Reporting & Analytics features of Product A and Product B
	Listrak - Ratings	Sender 8.6 Ratings 11% above category average
Dashboards	00 Ratings	8.30 Ratings
Standard reports	00 Ratings	8.50 Ratings
Custom reports	00 Ratings	9.00 Ratings

Pre-Send Testing

Comparison of Pre-Send Testing features of Product A and Product B
	Listrak - Ratings	Sender 10.0 Ratings 22% above category average
Link Tracking	00 Ratings	10.00 Ratings

Best Alternatives
	Listrak	Sender
Small Businesses	Mautic Score 9.0 out of 10	Mad Mimi Score 10.0 out of 10
Medium-sized Companies	The Trade Desk Score 9.0 out of 10	VerticalResponse Score 10.0 out of 10
Enterprises	Iterable Score 8.8 out of 10	Emma by Marigold Score 9.4 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Listrak	Sender
Likelihood to Recommend	7.1 (0 ratings)	3.1 (0 ratings)

User Testimonials
	Listrak	Sender
Likelihood to Recommend	We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way. Incentivized Verified User Anonymous Read full review	If you want your emails delivered to people's inboxes instead of spam, this ain't it. Not sure if it's their fault at all or if it's just that spammers are more likely to use lower-cost products and thus ruin it for others? MH Michael Harrop Owner Read full review
Pros	The conductor email builder is easy to use. They have improved their customer service team. Open to suggestions and will work collaboratively. Help build insights from campaigns and recommend improvements. Incentivized SH shari hoenig VP, ecommerce + marketing Read full review	I am highly impressed with its Automation feature. It is very useful to get more responses out of my whole campaign. Its data import feature to create subscriber lists is also very advanced. It removes duplicates in my data. Email deliverability is very accurate. Incentivized Verified User Anonymous Read full review
Cons	Difficult and steep learning curve Email builder is complicated and not intuitive CONTRACTS ARE UNCLEAR Company will not honor cancellation requests made in a timely manner Verified User Anonymous Read full review	Deliverability/open rates are extremely low compared to other providers. IE: I was getting 50-60% open rates with most providers and 6.5% with Sender. MH Michael Harrop Owner Read full review
Alternatives Considered	The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us. Incentivized Steffany Winkelmann Email Marketing Analyst Read full review	Its deliverability makes it more effective than other email marketing tools. It gives more than satisfactory results. And that shows in my organization's sales revenue. Incentivized Verified User Anonymous Read full review
Return on Investment	Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database. Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions. Incentivized Taylor Patton Email Marketing Manager Read full review	Got us our first client Helped us run campaigns for our clients Can't think of anything negative really, it's all been good Incentivized Christos Socratous Marketing and Branding Read full review
ScreenShots		Sender Screenshots