Listrak vs. SlickText

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Listrak
Score 9.3 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
SlickText
Score 9.0 out of 10
N/A
SlickText, from Slicktext.com headquartered in Jamestown (Slick Innovations LLC) is a mobile marketing platform emphasizing text and SMS marketing. Subscriptions support unlimited contacts, picture messaging, and rollover texts.
$29
per month 500 Texts
Pricing
ListrakSlickText
Editions & Modules
No answers on this topic
The Basic
$29
per month 500 Texts
The Step Up
$49
per month 1,000 Texts
The Lil' Bro
$79
per month 2,000 Texts
The Big Bro
$139
per month 3,600 Texts
The Boss
$189
per month 5,000 Texts
The Albatross
$350
per month 10,000 Texts
The Whale
$750
per month 25,000 Texts
The Monstro
1,250
per month 50,000 Texts
The Mammoth
1,999
per month 100,000 Texts
Offerings
Pricing Offerings
ListrakSlickText
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ListrakSlickText
Considered Both Products
Listrak
Chose Listrak
The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. …
Chose Listrak
Listrak offered more products than Bronto did at the time we evaluated, and we wanted all the alerts and email series products to use.
Chose Listrak
The service is overpriced compared to competitors, and the service is very hard to set up and integrate with our Shopify store. You think they would want to integrate more seamlessly with the largest e-commerce platform on the market. After working with them for several years, …
Chose Listrak
Klaviyo and MailChimp have better integrations with Shopify and seem to be targeted more to the small business. Listrak is definitely better suited for a mid-tier business, but they will help you get there.
Chose Listrak
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
Chose Listrak
I've been using programs like Listrak for several years. Many times the needs from clients have been on a smaller scale, so options like MailChimp and ConstantContact have provided the necessary service levels. However, if you're looking at merging effectively with an eCommerce …
Chose Listrak
This is the first subscription list service we have used so we don't have much to compare it to. We have no complaints about the software or the service they provide. They have been very easy to work with and fast to respond to questions on our account.
Chose Listrak
Listrak stands out from the listed companies for a variety of reasons, but there are 3 main areas that make Listrak my go to platform.
1. Superior control over your Database & Lists
2. Excellent deliverability rate for businesses that possess a large database.
Chose Listrak
Stronger in business to consumer and online retail email marketing. Better user interface. Better reporting functions.
SlickText
Chose SlickText
We felt SlickText was the most user friendly, budget friendly, and we liked the fact that they didn't balk at the fact we wanted to go month to month to start so we didn't end up in a long term commitment right out of the gate.
Best Alternatives
ListrakSlickText
Small Businesses
Mautic
Mautic
Score 9.0 out of 10
EZ Texting
EZ Texting
Score 8.7 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
EZ Texting
EZ Texting
Score 8.7 out of 10
Enterprises
Iterable
Iterable
Score 8.8 out of 10
Airship
Airship
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ListrakSlickText
Likelihood to Recommend
7.1
(0 ratings)
9.0
(0 ratings)
Usability
-
(0 ratings)
9.0
(0 ratings)
User Testimonials
ListrakSlickText
Likelihood to Recommend
We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.
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Very well suited for those getting started with SMS campaigns. It was easy for everyone on our team to pick up and get going without a lot of training. If you have mobile number lists in the hundreds of thousands I can see how it would be tough to manage with the lists, keywords, etc. I could be wrong as we are not in that space but that would be my assumption.
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Pros
  • The conductor email builder is easy to use.
  • They have improved their customer service team.
  • Open to suggestions and will work collaboratively.
  • Help build insights from campaigns and recommend improvements.
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  • User friendly interface
  • A good resource for making sure we maintain compliance with all the privacy policies
  • The text-to-join feature looks awesome. That is the one we are hoping to get started soon.
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Cons
  • Difficult and steep learning curve
  • Email builder is complicated and not intuitive
  • CONTRACTS ARE UNCLEAR
  • Company will not honor cancellation requests made in a timely manner
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  • Easy to find resources for short codes
  • The current automation is nice for beginners but it's not terribly sophisticated for experienced users
  • Minimal integrations to this point but I'm sure more are on the way
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Usability
No answers on this topic
Very easy to use. Intuitive website that our entire team has been able to quickly pick up. In my opinion it is the most user friendly interface of all the software we did demos with.
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Alternatives Considered
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
Read full review
We felt SlickText was the most user friendly, budget friendly, and we liked the fact that they didn't balk at the fact we wanted to go month to month to start so we didn't end up in a long term commitment right out of the gate.
Read full review
Return on Investment
  • Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
  • Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.
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  • We are receiving a click through rate anywhere between 12-20% on our renewal reminder texts
  • Those people who click have a conversion rate of around 50% which is the best of any of the campaigns we run
  • One negative could be if we start to use the tool for promotional texts then there may be a negative impact on the member experience. Need to use it in moderation
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ScreenShots

SlickText Screenshots

Screenshot of Text message marketing software with a toolset that helps grow, engage, and nurture customers.Screenshot of The Platform balances sophistication and simplicity making it easy to start, learn, and grow.Screenshot of For 50 or 500,000 messages, SlickText offers fast send speeds and high delivery rates.Screenshot of Subscriber growth tools to maximize audience size and keep it growing.Screenshot of An automated workflow tool used to create automated SMS sequences that engage with people one-on-one. No coding required.