Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals.
Listrak…
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Trumpia
Score 8.2 out of 10
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Trumpia's automated texting software goes beyond contact collection and mass texting. It offers the possibility of creating personalized interactions with contacts. Trumpia can be used to create custom-tailored workflows and automation. The texting software offers a sophisticated set of
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Pricing
Listrak
Trumpia
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Listrak
Trumpia
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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Core Plans and Advanced Plans have different monthly and yearly pricing options depending on the number of text messages that will be sent.
All Advanced Plans include Workbench; an automated text message workflow builder with drag-and-drop functionality.
Add-ons like additional users, dedicated short codes, dedicated account manager or campaign consulting are also available.
The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. …
The service is overpriced compared to competitors, and the service is very hard to set up and integrate with our Shopify store. You think they would want to integrate more seamlessly with the largest e-commerce platform on the market. After working with them for several years, …
Klaviyo and MailChimp have better integrations with Shopify and seem to be targeted more to the small business. Listrak is definitely better suited for a mid-tier business, but they will help you get there.
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
I've been using programs like Listrak for several years. Many times the needs from clients have been on a smaller scale, so options like MailChimp and ConstantContact have provided the necessary service levels. However, if you're looking at merging effectively with an eCommerce …
This is the first subscription list service we have used so we don't have much to compare it to. We have no complaints about the software or the service they provide. They have been very easy to work with and fast to respond to questions on our account.
Listrak stands out from the listed companies for a variety of reasons, but there are 3 main areas that make Listrak my go to platform. 1. Superior control over your Database & Lists 2. Excellent deliverability rate for businesses that possess a large database.
We have only used Trumpia since we began sending out promotional text messages back in 2016. We have been very happy with Trumpia therefore we have not had to explore any other providers. The only other option that we may explore in the future is sending out promotional texts …
We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.
Trumpia allows our clients to pick from simple features such as sending a message to many but also allows for more complex messaging through collecting data and data sets to separate departments. The ability to target the audience based on the filters has been very valuable for our customers to get the most out of the platform.
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
We have only used Trumpia since we began sending out promotional text messages back in 2016. We have been very happy with Trumpia therefore we have not had to explore any other providers. The only other option that we may explore in the future is sending out promotional texts messages directly through our CRM and see how that works
Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.