LocaliQ vs. OutboundEngine

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LocaliQ
Score 9.0 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
OutboundEngine
Score 8.5 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Pricing
LocaliQOutboundEngine
Editions & Modules
No answers on this topic
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Offerings
Pricing Offerings
LocaliQOutboundEngine
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptional$99 per user
Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.More information is available on the vendor's website.
More Pricing Information
Community Pulse
LocaliQOutboundEngine
Considered Both Products
LocaliQ
Chose LocaliQ
LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the …
Chose LocaliQ
Those platforms are self-served, and I have no time to dedicated to just get to the bottom of each one of them.
Chose LocaliQ
I have always used Local IQ and have been so satisfied I have never shopped around for another product.
Chose LocaliQ
LocaliQ was chosen for its comprehensive marketing capabilities, combining localized targeting, digital and print ads, and automated optimizations. While other platforms excel in specialized areas, LocaliQ provided a well-rounded solution tailored to our company goals of …
Chose LocaliQ
We chose LocaliQ above a few other sites because they appeared to be the most professional and have the most knowledgable team. They worked with other businesses in our industry and we felt comfortable experimenting with their services. They provided a professional presentation …
Chose LocaliQ
I have investigated national services like American Eagle and also small market locally owned business like Red Shoes.
Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around …
Chose LocaliQ
Many of my clients have dabbled in Google Adwords then realize they don't want to handle this themselves.
Chose LocaliQ
We had not used other products prior to our use of LocaliQ products.
Chose LocaliQ
I did not investigate other platforms. My org has had a relationship with LocaliQ prior to my arrival, so I continued that partnership. I guess it's worth adding, we comparison shopped with two other local agencies but the pricing was much better with LocaliQ.
Chose LocaliQ
I prefer the personal relationships that have developed over the years working with LocaliQ. I like that I have a contact person that I can communicate with directly as opposed to a chat or support ticket.
Chose LocaliQ
It was a disaster of a launch, and we quickly ended it. I hope it has got better, and we will, at some point, start a new chatbot with one of our existing relationships.
Chose LocaliQ
Wix was very do it yourself. LocaliQ is done for you.
Chose LocaliQ
When we review different companies to use for the next year, LocaliQ always stands out against the rest due to the amount we get for the amount of money we spend.
Chose LocaliQ
I have not used other products as the last marketing company did not review our information with us.
Chose LocaliQ
Tried a couple of other marketing companies, none of which can compare to LocaliQ in terms of capabilities and results.
Chose LocaliQ
  1. ReachLocal is relatively cost-effective when compared with HubSpot
  2. It has all the must-have services for your website and campaign management
Chose LocaliQ
I haven't used any competitors listed, but I am familiar with GTMA and have worked with them. Their advertising strategies have been more robust, and I prefer their Google ads and Facebook ads methods over ReachLocals. I like ReachLocals basic report functionality over GTMA's. …
Chose LocaliQ
I have only used website developers in the past and haven't used any marketing companies.
Chose LocaliQ
We used Demandforce prior to moving to ThriveHive. I believe that ThriveHive is just a better overall value in terms of pricing, services and of course the personal guidance you get by having a dedicated coach.
Chose LocaliQ
ThriveHive offered the most features at the best price when I set up my site. The ongoing support is great as well.
Chose LocaliQ
While WordPress provides you with the opportunity to build a custom website, it stops there. ThriveHive has a strong small business marketing suite of products that are integrated into a WordPress-based website while also making it easy for the user to make quick and easy edits …
Chose LocaliQ
There are other vendors trying to sell their products. We have maintained business with ReachLocal due to their great customer service.
OutboundEngine
Chose OutboundEngine
I do not use any other similar products at this time. Several of the options that are available to me (CRMs) offer similar options but are more effort on my side. OutboundEngine is more or less automatic and I love that!
Chose OutboundEngine
I've always done my own newsletters etc. so I don't have experience with other companies that provide content services.
Chose OutboundEngine
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but …
Chose OutboundEngine
I have not opted for others. However, I do add my own offerings and content making me realize just how easy and cost-effective this is to do in spite of the volume OE provides. I do like postings to attract others and not be the same as others in my community.
Chose OutboundEngine
OutboundEngine is more of a general information program that with more frequent postings. My clients are more interested in this type of postings, than one on a home I sold or open house that I am doing. However, I do have a free email program that I use several times a month …
Chose OutboundEngine
have used others in the past Personally I have not received any benefit in productivity from the program yes it tells me who is looking and who is most active. but that is it
Chose OutboundEngine
I also use PressLike. What I like about OutboundEngine is it uses my email database to send relative topics to my clients along with social media postings. PressLike offers primarily social media, but offers more customizable ways to market myself, my listings and any other …
Chose OutboundEngine
Intouch systems was a service I used but I don't think it is any of the ones referenced in the list. I constantly had to go in and repost things because it couldn't post to my accounts. It did also send out emails, but it wasn't getting on my social media. It was 1/3 the price …
Chose OutboundEngine
It’s easier for me. They handle everything and they notify me and send me my stats and it’s more affordable.
Chose OutboundEngine
N/A never tried anyone else.
Chose OutboundEngine
BNTouch is great for creating and sending mass emails but misses the automated feature entirely.
Chose OutboundEngine
There really aren't a lot of companies out there with good Real Estate Chat solutions.
Chose OutboundEngine
OBE has automated emails, that are industry-specific, so I don't have to create them. On the surface, this is a plus, but my lead generation results have been very poor. Started writing my own emails, now the advantage from OBE is gone. OBE has social media posts, this is a …
Chose OutboundEngine
Much easier to use. Representative actively engages and schedules monthly meetings and training.
Chose OutboundEngine
Affordability is important and OutboundEngine is affordable. I like the expertise in this field they have. I really appreciate they don’t constantly bother me trying to sell me more services, etc. Any time I have needed to call the company, their reps are always available. …
Chose OutboundEngine
OutboundEngine has better staff support, a higher level of website maintenance/knowledge for future clients.
Chose OutboundEngine
My company offers a service called Octopost where they post to my social media platforms, but I don't feel like the content is as good and it doesn't reach as much of my database as the OutboundEngine newsletters do.
Chose OutboundEngine
I selected OutboundEngine after hearing about it from a friend. I had never used a similar product before.
Features
LocaliQOutboundEngine
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LocaliQ
7.6
Ratings
3% above category average
OutboundEngine
8.1
Ratings
10% above category average
WYSIWYG email editor7.30 Ratings00 Ratings
Dynamic content6.60 Ratings00 Ratings
Ability to test dynamic content8.00 Ratings00 Ratings
Landing pages6.70 Ratings00 Ratings
A/B testing8.00 Ratings00 Ratings
Mobile optimization7.30 Ratings8.60 Ratings
Email deliverability reporting9.00 Ratings7.70 Ratings
List management7.10 Ratings7.90 Ratings
Triggered drip sequences8.60 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LocaliQ
7.6
Ratings
12% above category average
OutboundEngine
5.5
Ratings
20% below category average
Lead nurturing automation8.40 Ratings00 Ratings
Lead scoring and grading6.70 Ratings00 Ratings
Data quality management8.20 Ratings00 Ratings
Automated sales alerts and tasks7.20 Ratings5.50 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LocaliQ
7.8
Ratings
5% below category average
OutboundEngine
-
Ratings
Calendaring9.50 Ratings00 Ratings
Event/webinar marketing6.00 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
LocaliQ
7.8
Ratings
16% above category average
OutboundEngine
7.8
Ratings
16% above category average
Social sharing and campaigns8.10 Ratings7.80 Ratings
Social profile integration7.60 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LocaliQ
8.0
Ratings
16% above category average
OutboundEngine
-
Ratings
Dashboards7.80 Ratings00 Ratings
Standard reports8.10 Ratings00 Ratings
Custom reports8.20 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LocaliQ
9.0
Ratings
33% above category average
OutboundEngine
-
Ratings
Customizability9.00 Ratings00 Ratings
Best Alternatives
LocaliQOutboundEngine
Small Businesses
Thryv
Thryv
Score 8.7 out of 10
LocaliQ
LocaliQ
Score 9.0 out of 10
Medium-sized Companies
Kentico Xperience
Kentico Xperience
Score 8.2 out of 10
LocaliQ
LocaliQ
Score 9.0 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 8.2 out of 10
Kentico Xperience
Kentico Xperience
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LocaliQOutboundEngine
Likelihood to Recommend
8.9
(0 ratings)
8.3
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(0 ratings)
Usability
8.5
(0 ratings)
6.4
(0 ratings)
Availability
-
(0 ratings)
8.9
(0 ratings)
Support Rating
-
(0 ratings)
7.9
(0 ratings)
Product Scalability
8.5
(0 ratings)
-
(0 ratings)
User Testimonials
LocaliQOutboundEngine
Likelihood to Recommend
LocaliQ is phenomenal at s multichannel marketing approach. It is incredibly effective and efficient to run all of these simultaneous campaigns through one company. As a small nonprofit, we would not have been able to have the reach LocaliQ gave us if we had opted to use multiple companies. It would have been too much for our staff to handle.
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OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
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Pros
  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
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  • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
  • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
  • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
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Cons
  • The email content editor could use some additional bells and whistles, it cannot handle some more advanced functions, but for the basics it is more than adequate.
  • Options for website creation are a bit limited and the turnaround time can be a bit lengthy at times because of the volume they do.
  • Tracked phone lines can be a bit pricey, but not exorbitant.
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  • Logging into Outbound Engine on my phone is difficult because I can't save the login name and password. Being able to save it would be very helpful.
  • Posting my new listings on social media would help if that's possible.
  • Being informed of what you're posting on social media and when would also be helpful.
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Likelihood to Renew
No answers on this topic
AS my business is beginning to change and with volatility in the market, I have to rely seriously on a budget. That and nearing retirement consideration has me more likely to opt out in the near future.
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Usability
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
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Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
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Reliability and Availability
No answers on this topic
I don't recall having any issues needing to contact OutboundEngine. I believe maybe I once emailed about an issue and got a quick response. I also believe I may have messaged through the app and gotten a response. To my knowledge, there has been nothing like app errors or outages.
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Support Rating
No answers on this topic
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
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Alternatives Considered
LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
Read full review
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
Read full review
Scalability
As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
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No answers on this topic
Return on Investment
  • Local print advertising enhanced our community presence and strengthened brand loyalty.
  • The automation of PPC and display campaigns has saved our marketing team at least 15-20 hours per week of work monitoring campaigns.
  • Service fees feel steep for the campaigns we run, especially for a business with constrained budgets.
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  • Outbound Engine keeps me top of mind by automatically sending articles to my database and posting to my facebook.
  • I spend zero time researching and writing articles.
  • I spend zero time taking great pictures.
  • I spend zero time dealing with mailing lists.
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ScreenShots

LocaliQ Screenshots

Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.

OutboundEngine Screenshots

Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails