Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.
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Yellowfin
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Yellowfin is a cloud-based business intelligence and dashboarding platform.
My selection of Yellowfin based on following criteria for the Indian market:
Availability in Linux platform to process high volume of transaction with CAL (concurrent user access license) model to use multiple server with high concurrent users
When you need to create a centralised dashboard for multiple stakeholders that blends cross-channel reporting. As an SEO agency reporting for clients - Looker is a great solution. It's less appropriate depending on the intended users. For instance, in my experience Looker reports have been under-utilised because they're not accessed regularly, provide too much noise or often simple PDF reports are preferred
We can recommend this software without hesitation, as it has the ability to generate reports and data analysis, as well as process the data automatically, which saves time. It is ideal for small and medium-sized companies that wish to improve their services in the business world
The Yellowfin user interface fits seamlessly into our own web software as it too is designed in the latest web technologies making it easy to use and easily accessible to our client base.
The Yellowfin user interface is intuitive and easy to use, elevating VSV clients from needing in-depth training on the product before true value can be realised.
The Yellowfin architecture supports the Pintl architecture 100% due to a similar design strategy and as such no real overhead is added to the Pintl system for the addition of the Yellowfin product nor does it add any additional IT overhead to be used.
The Yellowfin product is quick and simple to develop reports and dashboards in cutting turn-around-time at the VSV development team and when new/custom reports are required by VSV clients.
The ability to predefine a colour for a specific graph as a selection option dynamically.
The ability to customise the label of a chart, especially with respect to performance related reporting graphs we need an increase in dynamic charting options to meet our more specialised requirements.
We are very haooy with Looker, it provides us with all the funciomalities we need for both the day to day oerformance tracking and longer periods reporting. It is easy to use for account managers, configurable and customizable for soecialists and what is most imoortant, our clinets generally really love it
Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
Yellowfin has large promises that did not meet our expectations after we got it installed. We tried to configure it but things did not go as planned. After 1 year of trying - we still cannot get it working. Be very careful when signing up with them - everything is not what it seems.
Somehow resources heavy, both on server and client. I recommned at least 50Mbs data rate and high performance desktop comouter to be abke to run comolex tasks and configure larger amount of data. On the other hand, the client does not need to worry when viewing, the performance is usually ok
Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
Anytime I needed a report, I ran into issues with this software. We used Yellowfin for a period of months, having switched from Salesforce. I found the reports were difficult to produce, and the data management was okay at best.
In my opinion, Looker is no Power BI. It is good, but I think Power BI is amazing. That said, in my experience, Power BI is nowhere near as easy to setup and report on Google services as Looker is. We plan to continue using Power BI for c-suite and corporate reporting, especially for internal databases, but will gladly use Looker for our marketing information for AdWords, Analytics, Search Console, and YouTube.
Yellowfin is no doubt, a stronger, more eloquent and polished tool compared to Microsoft's Power BI. The issue with our company specifically is that we are a big Microsoft shop, and pay for Power BI more or less in our bundle esp w/ O365. While the Yellowfin tool is a more sleek tool, the cost to our company is something that we have to weight against a negligible cost with Power BI.
Other than some people not liking the numbers, I don't see any negative impacts; we haven't experienced that.
The reports help us unravel the story of our users and how they are sifting through our pages.
Our clients enjoy seeing the numbers to understand better what stands out on their sites.
The reports have helped us see what campaigns are working and where we need to tweak things.
The reports have enabled us to have better conversations with stakeholders about how their web pages should be modified, edited, etc., to reflect the data.
