Magisto vs. Vimeo

Magisto is well suited for any venture that wants to promote its work. From a short introduction video with a logo to a more in-depth editing project, Magisto has the tools needed. Magisto provides video analytics, email marketing tools and the ability to embed videos on any website for business users. If you don't want to do record video, just add a group of photos and create a video from them.

Incentivized

If you're a small company with one or two employees, I'm sure that Vimeo is great. When it comes to larger organizations and teams, they clearly are treating such customers stepmotherly. You need a basic account in order to be an admin on a Pro-plan team, but you only get basic support (3 days wait). The teams function is riddled with bugs and affects the whole experience. In this case, I would not recommend Vimeo at all.

• The ease to upload, sort and edit videos.
• The many options to add themes, music, and styles.
• The ability to host, download and share all from within the same platform.

Incentivized

• Image and Branding - Vimeo has always had an edge on design and branding versus its competitors like YouTube. Using Vimeo as a content delivery platform gives the appearance of being luxurious and having a high-end product.
• Video Configuration - I've used YouTube through multiple iterations of their video management and configuration options, and Vimeo has continued to beat it hands down, both in ease of use and robustness. I can easily organize my Vimeo videos into tags and playlists while I still struggle with YouTube, where it is quite laborious.
• User Interaction - Vimeo allows you to capture user email addresses for email lists with ease, something its competitors have not figured out yet. You can easily split your video into chapters and hyperlink from within the video to other areas, features which competitors like YouTube have in some form but not nearly as easy to use or well-implemented as Vimeo.
• Video Analytics - Vimeo has a full-featured analytics suite that helps content creators understand user interaction and engagement with their videos.
• Versioning and Collaboration - Vimeo has workflows for video history and for collaboration where you can have a content creator upload a video which enters a pipeline for an editor to approve. I have not used these workflows, but it's pretty cool that they have implemented features like this.
• Custom Micro-Sites - I have only ever embedded Vimeo videos in websites that I've created, or sent them as links to clients, but I have seen well-designed micro-sites for content creators built using Vimeo. Overall, Vimeo does design and branding very well. Their micro-sites look much better, visually speaking, than competitors like YouTube whose equivalent feature, the YouTube Channel, just seems dry in comparison.

Incentivized

• It would be great if Magisto would allow significantly longer videos—20 to 30 minutes. I've often wondered why Magisto focuses on shorter videos and only recently began allowing videos that are 10 minutes maximum.
• I would love for Magisto to offer an affiliate program. I publish a lot of videos that I create in Magisto and refer it to many people in the education and dance industries. I would love to be able to do that as a paid affiliate and I'm sure others would as well.

Incentivized

• The Vimeo videos do not appear on search engine results, it would be better if search engines can find them.
• The search option can be made better. Looking up for old videos are a hassle sometimes.
• Can have CC autogeneration option, it would be better.

Incentivized

I usually extract the links of all lectures from the embed code, but now Vimeo is not allowing that feature. Instead, I have to copy the whole embed code and then extract the URL from the embed code separately. This process has become cumbersome and a bit of hassle since I don't need the whole embed code.

Incentivized

The design is clean and intuitive for the most part, which allows for ease of use by both novice and experience users. We are grateful for the ways that the front-end video player is easy to navigate and intuitive to use, and the backend is generally designed the same way. Tools and options are where you expect to find them, and it was easy to navigate the storage on the backend through folders and content filters

Incentivized

I use Vimeo all the time, and never had any issues with the system.

Incentivized

Vimeo does well in performance with systems with ease. I have not encountered any issues with loading pages or slowing down in other software or systems.

Incentivized

I don't believe I've ever contacted Magisto for support, so I can't really say. The app has only frozen on me a couple of times (recently), and I usually log out and log back in and the error is fixed.

Incentivized

Terrible support. When I subscribed to Premium we were guaranteed support. However, after the first e-mail I received from them, I never heard from them again. I sent several emails over the course of a couple of weeks acknowledging that due to covid, I did not expect a miracle overnight and that I was keen to work on the issue with them. I have not heard from customer service at all. This is very disappointing. We lost customers due to the poor quality of the livestreams and were left to sort the issue out without their help.

Vimeo does provide the legwork of content curation and management of sources. The quality of content is not bad from a viewer's point of view. I think the analytics could use a little bit of improvement, only because my department has a lot of users.

Incentivized

I think Magisto is the best product when it comes to creating slideshows or quick videos for any business, brand, or individual. Other video editors have better options with regard to adding filters or transitions, though. But I believe that Magisto, besides these two factors, is a better overall package. I think that someone who wants to control every aspect of their video creation might not like Magisto.

Incentivized

Vimeo is more reasonably priced and a little more user-friendly. Plus, I like the look of it and that I can use it at a price that doesn't break the bank for a small business like mine. It seems to have more features than these other platforms, so you don't have to have so many different platforms just for your video needs.

Incentivized

Vimeo does well with integrating videos in the Absorb LMS that I currently manage.

Incentivized

• Grabs attention.
• A good conversation piece.
• I'm not sure if I have had any direct conversions after someone has seen a video I've created in Magisto.

Incentivized

• General membership engagement has increased significantly. We are accustomed to 20-35% of users viewing content and that has increased to about 40-60% within the past 5 months.
• We have found that linking a Vimeo video where the video can be viewed in-app or on the website is when we see most views, rather than redirecting users to the Vimeo account.

Incentivized