Mapp Intelligence, powered by Webtrekk vs. Oracle Marketing
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Mapp Intelligence, powered by Webtrekk | Score10 out of 10 | N/A | Mapp Intelligence, powered by Webtrekk, is a Customer Data Platform that not only collects and analyzes user data and behavior from apps and websites, but also personalizes experiences based upon this data. According to the vendor, Mapp Intelligence features a powerful filter engine with extremely refined user-segmentation capabilities. Mapp Intelligence marketing apps allow personalization via website layers, banners and product recommendations for users based on past visit data, including… | N/A |
 Oracle Marketing | Score7.1 out of 10 | N/A | Oracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects. | $2,000 per month |
| Mapp Intelligence, powered by Webtrekk | Oracle Marketing | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | Pricing is based on traffic volume. There is no setup fee, no yearly license and free customer support. | CX Marketing pricing is a function of usage. | ||||||||||||||
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| Mapp Intelligence, powered by Webtrekk | Oracle Marketing | |||||||||||||||||||||||||||||||
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| Email & Online Marketing |
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| Lead Management |
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| Campaign Management |
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| Social Media Marketing | ||||||||||||||||||||||||||||||||
| Reporting & Analytics |
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| Platform & Infrastructure |
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| Mapp Intelligence, powered by Webtrekk | Oracle Marketing | |
|---|---|---|
| Likelihood to Recommend | 10.0 | 7.0 |
| Likelihood to Renew | - | 10.0 |
| Usability | - | 10.0 |
| Availability | - | 8.1 |
| Performance | - | 6.6 |
| Support Rating | 8.0 | 9.9 |
| In-Person Training | - | 7.3 |
| Online Training | - | 7.6 |
| Implementation Rating | - | 8.8 |
| Configurability | - | 6.4 |
| Ease of integration | - | 2.0 |
| Product Scalability | - | 8.5 |
| Vendor post-sale | - | 6.4 |
| Vendor pre-sale | - | 7.3 |