MarketMuse vs. Pexels

This tool is extremely powerful for comparing your content to competitors. Additionally, as mentioned previously, the tool is also helpful for finding additional angles or elements to include in content as-you-write.

Incentivized

The success of social media campaigns on Facebook, Instagram, and Twitter depends significantly on the quality of the content used. Pexels maintains the highest quality standards for all content hosted on the platform... with High Definition, excellent composition materials only. Another great thing is that they provide you with an assortment of filtered content suggestions related to the selections. This helps save time.

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• It provides an invaluable heatmap comparing your article to top-ranking articles on the same topic.
• It gives you an idea of how many times a particular phrase should be mentioned in an article to be considered authoritative.

Incentivized

• High-resolution images – Pexels is full of images that are high enough in resolution to look beautiful on their own, but also high quality enough to be combined with other images without distracting pixelization
• Stock videos – other free stock sites are often limited to just images, but Pexels has a wide range of videos available as well, which we use to plus up decks
• Good search functions – while not as robust as some paid sites, Pexels' search functions make it pretty easy to track down what you need
• Licensing – it's very straightforward to know what you can and can't do with a Pexels photo, which protects my company and our clients

Incentivized

• Would be nice if the connect feature was domain swappable
• A better way to save and import queries would be nice
• Having some writing tool integrations would be nice

• I do think that the library should grow. For example, I was looking for an image of a living room with a fireplace and there were only a few options
• I get tricked sometimes because I see images I want to use but they are from some other company and they are paid
• Improve search understanding for multi-word searches

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Intuitive and simple interface.

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The support I have received from all MarketMuse staff at each step of the process has been excellent. They are very friendly, quick to assist, and also provide really good training to teach you how to use their product. Additionally, their own blog is a wealth of information regarding different aspects of content marketing, from articles to video interviews.

Incentivized

MarketMuse has some necessary as well as unique functionalities for content optimization. There are so other tools in the market which are also doing the same thing as MarketMuse is doing. But MarketMuse is a bit ahead of them because MarketMuse is always developing their software to keep pace with the hard competition. I use MarketMuse because I have got excellent results by using this software.

Incentivized

Pexels has a few unique features that stand out, the most important being a 1-click download from the search results. No need to navigate to another page to find a "download" button. This reduces the time required to find and download an appropriate image. The search results load fast, with lazy loading, so there's no annoying pagination at the bottom. I often travel as I work, and at times my internet connection can be slow or unstable. This kind of feature may seem minor to some users, but when on a slower connection, it makes a big difference. If a search term is too broad, it can recommend related keywords to search for - this helps to find the right image faster.

• Competitor research and keyword research has enabled us to determine the best content to improve our SEO.
• Improving the brand of our agency on search engines has enabled us to reach more buyers.
• Creating high-ranking SEO content has improved digital marketing in the cloud that turns prospects into buyers.

Incentivized

• Positive: the writing material when well illustrated gain more engagement.
• Positive: images can inspire better descriptions of scenarios and landscapes and therefore can make long texts more attractive.
• Positive: we saved a lot of time when writing.
• Negative: some images do not have enough quality for printing purposes.

Incentivized