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Medallia Digital Experience Analytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Medallia Digital Experience Analytics
Score 9.9 out of 10
N/A
Medallia Digital Experience Analytics (formerly Decibel Insight) is a heat mapping and web analytics solution. The solution provides visibility into every user's experience to identify the biggest opportunities for growth. Automatically scoring every experience, Medallia DXA is designed to uncover the biggest opportunities to improve the user's digital presence, strengthen customer relationships, and generate more revenue.
$40
per month
Pricing
Medallia Digital Experience Analytics
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Medallia Digital Experience Analytics
Free Trial
Yes
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details—
More Pricing Information
Community Pulse
Medallia Digital Experience Analytics
Considered Both Products
Medallia Digital Experience Analytics
Verified User
Analyst
Chose Medallia Digital Experience Analytics
I have used Hotjar before, and in comparison, the functionality and the abilities in Decibel Insights are so much more advanced. The only downside is the price difference between the two tools, but the adaptability and the customer support you get with Decibel Insights …
Verified User
Employee
Chose Medallia Digital Experience Analytics
Doesn't replace Google Analytics, but serves as a complement to them. Does things that Google cannot do. Other products are quite narrow in scope - they only do one kind of heatmap, or only track visitors. DI is more fully featured as a suite of tools.
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User Ratings
Medallia Digital Experience Analytics
Likelihood to Recommend
6.9
(3 ratings)
Likelihood to Renew
7.3
(1 ratings)
User Testimonials
Medallia Digital Experience Analytics
Likelihood to Recommend
Medallia
When we knew that there were some website issues, we were able to use Decibel Insights to really pinpoint the issue and then work on a fix. Again, if we are doing a CRO test then we could also use the tool for a similar reason. It is less suitable for complex websites or websites that are frequently changing, as a lot of support is required by the team and it takes a lot of admin to keep the Decibel Insights account working as effectively as it should.
Verified User
Anonymous
Read full review
Pros
Medallia
  • Heat mapping provides a great understanding of UI pain points/bugs
  • Integration with analytics tools (we use Adobe) brings in analytics analysis as well
  • Helps to understand the user journey and where dropoff is occurring
Verified User
Anonymous
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Cons
Medallia
  • Being able to create groups of segments would be useful.
  • The interface for selecting page types needs more options, it can be difficult to use if you have lots of similar pages.
  • Would be good if top level stats were presented in different ways, or in a more visual way (ie pie charts, graphs).
  • Generating reports - it would be nice if I could export charts and graphs instead of just CSV files.
Verified User
Anonymous
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Likelihood to Renew
Medallia
I've heard about some new features that are coming online soon to do with tracking forms. They also offer a lead tracking package that we haven't tried yet, but I'm keen to check out.
Verified User
Anonymous
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Alternatives Considered
Medallia
I have used Hotjar before, and in comparison, the functionality and the abilities in Decibel Insights are so much more advanced. The only downside is the price difference between the two tools, but the adaptability and the customer support you get with Decibel Insights definitely make it a more manageable and long-term tool to integrate with your marketing activity.
Verified User
Anonymous
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Return on Investment
Medallia
  • We have improved form fills, which has provided more sales leads
  • We have been able to tweak UI elements to make the site more navigable so that users want to spend more time on the site
  • We have been able to more quickly and efficiently identify bugs on our e-commerce pages, increasing order rates among users
Verified User
Anonymous
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ScreenShots