Medium vs. Tumblr

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Medium
Score 9.6 out of 10
N/A
Medium is a blogging and web publishing platform from the company of the same name in San Francisco, California.
$5
per month
Tumblr
Score 9.3 out of 10
N/A
Tumblr is a very easy to use microblogging platform and social networking website, owned and operated by Tumblr, Inc. The service allows users to post multimedia and other content to a short-form blog. Users can follow other users' blogs, as well as make their blogs private.N/A
Pricing
MediumTumblr
Editions & Modules
Medium Member - monthly
$5
per month
Friend of Medium - monthly
$15
per month
Medium Member - annually
$60
per year
Friend of Medium - annually
$150
per year
No answers on this topic
Offerings
Pricing Offerings
MediumTumblr
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
MediumTumblr
User Ratings
MediumTumblr
Likelihood to Recommend
10.0
(0 ratings)
8.4
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(0 ratings)
Usability
9.0
(0 ratings)
8.0
(0 ratings)
Support Rating
9.5
(0 ratings)
-
(0 ratings)
Implementation Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
MediumTumblr
Likelihood to Recommend
If you are vanity publishing and just want to see your stuff on the web, it is very, VERY easy to get involved with. Of course, your writing is not likely to stand out if you don't have a clear plan. The more I use it, the more I like it. The user interface is extremely well-done. I kinda wish my WordPress-based blogs had editors that were that easy to use.
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Tumblr is very suitable for presentation of free flow information. This includes creating blogs for specific topics or a stream of stories. It is also good for displaying a selection of photos. Tumblr doesn't work very well if you want to categorize your information in multiple sections on the same page.
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Pros
  • User-friendly interface and editing features
  • Easy to categorize articles to ensure they are found
  • Change tracker helps review changes before article is published.
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  • Intuitive ease of use. It was easy to set up and get the account running immediately.
  • Simplicity. Adding text, pictures and video was easy.
  • Look & Feel. For the low maintenance approach we were aiming for, we were surprised that the site actually looked pretty slick.
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Cons
  • It can be harder to get your content seen as medium is a popular platform.
  • It is still early days for us to track back success (traffic, rank etc) from posting to medium regularly. I hear tracking success outside vanity metrics can be hard for others too.
  • I am yet to figure out how to create and add to magazines - these have the potential to be a good audience booster, but not too clear.
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  • Trigger tags should be a thing - Many people on tumblr are vulnerable to certain content, and it can be hard to avoid it. Maybe some of these tags would help restrict content.
  • An in-line gif creator would be pretty cool.
  • Verify celebrity accounts. I haven't looked for one in a while, but I remember that being a concern.
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Likelihood to Renew
No answers on this topic
Because of its ease of use - both on desktop and mobile - and the perks of being able to schedule a post for future release, Tumblr is a tool that we plan to continue using in the long term. Despite feeling like a primairly one-sided tool, it can also start conversations online, which is something for which we are always striving.
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Usability
By comparison, most online editors are clunky. The Medium editor is amazingly powerful and still easy to use.
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Tumblr is an easy to use tool. If you're looking for a simple platform that isn't complicated Tumblr works well. There are even ways to embed it to a company website.
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Support Rating
We found the support desk of Medium to be really good. They are very focussed on customer service and are willing to go all out to help in every way they can. They are fast to respond and they are also very knowledgable at what they do. They know the importance of being customer-focused.
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No answers on this topic
Implementation Rating
Medium is dirt easy to use. The hard part is figuring out if it is worth the effort to include it as part of our content-marketing strategy.
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No answers on this topic
Alternatives Considered
Medium is easy to use. It is easy to add highlights and emphasis in paragraphs. It is easy to add images and videos anywhere in your articles. It makes article writing fun and easy to share. Other products were more cumbersome and awkward to use or were more expensive to operate.
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Above all else, the fact that Tumblr is free helps. However, I would only use it as a supplementary tool and not the sole tool. We have ultimately settled on MS Teams as the overall platform with potential Tumblr use up in the air in the future. If you're thinking of finding a platform to generate easy discussion and perhaps show others what it's like at your organization, it's worth giving Tumblr a shot. Ultimately, though, Tumblr is not well suited as a full scale communication platform (not that it's trying to be that, anyway).
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Return on Investment
  • Making enough money to pay back the monthly subscription fee takes a long time to reach that level.
  • I've gotten a lot more recognition for being an SME in many areas and have received more interest professionally.
  • Writing enough articles that are also high enough quality to attract followers takes a lot of time out of my weeks.
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  • It has increased the visibility of our business overall.
  • We are able to tell which items are clients are more likely to buy before we even put them on display.
  • It give employees an opportunity to use their own creativity to help generate revenue for the business.
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ScreenShots