Mode Analytics vs. Cyfe, by Traject

After launching a new contact pathway in a help experience, Mode Analytics can help provide insight into the sentiments from users as well as the engagement with any written content. Numeric outputs are easier to manage, whereas more nuanced/emotional feedback is sometimes hard to quantify (though not impossible if you get creative).

Incentivized

Cyfe might be for you if you are looking for a cost-effective way to display all of your marketing metrics in one place. If you are looking for a detailed, fine-tuned, niche, or extremely specific metrics, this might not be the best solution. Cyfe is good for a general health check-up of marketing, but not a finely tuned examination.

Incentivized

• Easy to use (click a button and get right to SQL).
• Security First (everything is locked down by default).
• The White Label feature is super easy to skin -- our embedded reports look just like our app!

Incentivized

• Cyfe makes it easy to create a professional looking dashboards in a short amount of time. With so many built-in data sources and the intuitive nature of the interface, you can have beautiful looking charts and graphs in no time!
• One of the best features of Cyfe is the many data sources built-in and that each dashboard is not constrained to one source. One of the drawbacks I've seen in other tools is the limited ability to pull from multiple Google Analytics profiles, multiple AdWords accounts or from both AdWords and Bing in one dashboard. Cyfe has no such limitation.
• Google Spreadsheets - if the data you need to show is not available via an API, being able to pull from Google spreadsheets is a great solution. Once set up, you can add data whenever you need to the spreadsheet and your widgets in the Cyfe dashboard are automatically updated. Huge time saver!

• Date ranges aren't always the most intuitive to set, strangely
• Faster refresh rates would be ideal
• Would love more dynamic mobile device integration (alerts, etc)

Incentivized

• Sometimes the percentages in Cyfe seem off. We'll review the numbers month over month in Google Analytics and the same numbers are pulled into Cyfe, and yet Cyfe reports a different percentage
• It would be nice if Cyfe had more styling and layout choices to brand it more to our company's style and look

Incentivized

It has become a part of our internal tools so unless a competitor comes out with similar functionality as a similar price point it is unlikely that we would not renew. One area that would cause us not to renew would be if a competing service came out with more third-party integrations that match our needs. Price at this point is no longer an issue as it would allow us to automate a somewhat manual process that we have now connecting Cyfe widgets to Google Sheets.

For the advanced user already familiar with Python. It is just the same tool, already managed and connected to the data.

Incentivized

I gave it a rating of 7 because it does a good job at what it does, but there are missing that are missing which I would have benefited from. For instance, if I was able to drill down more on the specific metrics I was able to see, that would have been helpful.

Incentivized

Mode has dedicated agents who are online in a chatroom, ready to take on any questions and provide helpful feedback.

Incentivized

Because I had a very minor question and I was able to speak directly to the founder through LinkedIn and through email. I know that as they grow this may not always be an option but the fact that he made himself available to answer my questions said a lot about his passion for the product.

Cyfe is a 15 minutes implementation, then some time to get your data sources created. This is an easy one person job that will not result in down time or unnecessary wasted man hours.

• Tableau is a huge pain to edit or create dashboards, by comparison. It can make better looking visualizations, but in practice, letting users drill down and change dimensions slows the end user experience so much that it's often not worth it.
• Looker is amazing for data modeling, but you have to get your whole business all in on it to take advantage. Viz capabilities are similar.
• Databricks has a lot of functionality overlap, but the visualizations are terrible. Databricks' great strength is that you can use notebooks to do anything with code.

Incentivized

My company already subscribed to Cyfe when I began, so for me there wasn't any shopping around. While Cyfe does pull straight from the "back end" side of many social media platforms, or from Google Analytics for websites, the benefit is that you can see all the stats in one place rather than having to log in to so many other platforms to grab those metrics.

Incentivized

• It has allowed us to monitor ongoing financial transactions written to our SQL data tables in real-time and that helps us to monitor user transaction activities in real-time
• Using Mode we have been able to also track users who undertake fraudulent financial transactions; preventing financial losses to our users
• Mode's collaborative abilities have been very helpful in sharing transaction monitoring workload across our compliance and cybersecurity team

Incentivized

• Cyfe allows us to provide real time data to our clients
• Cyfe allows us to provide detailed analytics to our clients showing actual results
• Cyfe reduced our need to provide monthly "reports" to our marketing clients
• Cyfe allows us to have better situational awareness and know what is going on throughout our multiple organizations