TrustRadius

Blueshift vs. NGDATA Intelligent Engagement Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Blueshift
Score 7.8 out of 10
Mid-Size Companies (51-1,000 employees)
Blueshift empowers brands to engage customers on a 1:1 level by turning data into actionable insights across channels. It combines a customer data platform, AI-based decision-making, and a cross-channel marketing hub so brands can deliver personalized, real-time experiences.N/A
NGDATA Intelligent Engagement Platform
Score 0.0 out of 10
Enterprise companies (1,001+ employees)
NGDATA Lily CDP is a hadoop-based platform acquired by and supported by Belgian company NGDATA since original developer Outerthought's acquisition by that company.N/A
Pricing
BlueshiftNGDATA Intelligent Engagement Platform
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BlueshiftNGDATA Intelligent Engagement Platform
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details——
More Pricing Information
Community Pulse
BlueshiftNGDATA Intelligent Engagement Platform
User Ratings
BlueshiftNGDATA Intelligent Engagement Platform
Likelihood to Recommend
7.7
(0 ratings)
-
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
BlueshiftNGDATA Intelligent Engagement Platform
Likelihood to Recommend
Blueshift is a great AI-based platform for travel companies that would like to retarget users as the platform is able to look at last searched dates, location, and hotel/ room type.
Divya Mulanjur | TrustRadius Reviewer
Divya Mulanjur
Head of Email & Content Marketing
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No answers on this topic
Pros
  • Recommendation
  • Segment, event, and recurring campaigns offer a wide range of possibilities to smartly email people
  • Use of AI to build predictive scoring
Verified User
Anonymous
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No answers on this topic
Cons
  • Campaign management features like drag and drop, copying elements - general ease of use improvements to the UX
  • Ability to move customers easily from one campaign to another with one click
Verified User
Anonymous
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No answers on this topic
Likelihood to Renew
We're not in the mood to start this process over at this time. A lot of hard work went into it.
Verified User
Anonymous
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No answers on this topic
Alternatives Considered
Blueshift's capability with events and segmentation is unmatched - with other CDPs, we have not been able to replicate the ability to create an event based on customer behavior that encapsulates a payload of information regarding that particular action.
Verified User
Anonymous
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No answers on this topic
Return on Investment
  • Better ROI with more precise targeting
  • More adapted to pressure
  • Long to put in place however so it's taking time so we've potentially lost potential customers
Gwen Rivet | TrustRadius Reviewer
Gwen Rivet
Growth Manager
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No answers on this topic
ScreenShots

Blueshift Screenshots

Screenshot of AI-Enabled Cross Channel MarketingScreenshot of Channel and Time IntelligenceScreenshot of Multi-Channel Customer JourneysScreenshot of Predictive Audiences

NGDATA Intelligent Engagement Platform Screenshots

Screenshot of A Single Platform to Unify Customer Intelligence and Engage in Real-Time: AI-Powered Orchestration Made Simple for Smart MarketersScreenshot of All Your Customer Intelligence at the Tip of Your Fingers: We Drive the Most Relevant Customer Interactions in the WorldScreenshot of Deliver the Right Offers to the Right People, at the Right TimeScreenshot of Use Journey Stages to Curate Experiences Driven by Real-Time Interactions and BehaviorScreenshot of Real-Time Personalization Across All Your Integrated Channels