OneSignal vs. Swrve

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
OneSignal
Score 8.0 out of 10
N/A
OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.
$9
per month
Swrve
Score 8.0 out of 10
N/A
N/AN/A
Pricing
OneSignalSwrve
Editions & Modules
Growth
9+
per month
Professional
999+
per month
Free
Free
Enterprise
Custom Pricing
No answers on this topic
Offerings
Pricing Offerings
OneSignalSwrve
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
OneSignalSwrve
User Ratings
OneSignalSwrve
Likelihood to Recommend
10.0
(0 ratings)
9.0
(0 ratings)
Usability
8.0
(0 ratings)
-
(0 ratings)
Support Rating
7.1
(0 ratings)
-
(0 ratings)
User Testimonials
OneSignalSwrve
Likelihood to Recommend
I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.
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If you're looking for mobile segmentation, CRM, multivariate testing, then Swrve is the way to go. It's not a great analytics platform, but it's improving on that front.
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Pros
  • Send instant notifications without any delay.
  • Provide all the necessary features for testing.
  • Highly cost effective.
  • Great system to handle huge volume.
  • Great customer support.
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  • Setting up and managing multivariate tests
  • Applying segments/cohorts set up for one campaign or test to another
  • Serving different config data files to different player segments
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Cons
  • They should develop features a bit faster as per user requirements.
  • Old users should get freemium model for new features.
  • Admin can look a bit better.
  • In-built and easy to use segmentation should be there too.
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  • Ability to customize the main dashboard
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Usability
I give an 8 in this question mainly for 2 reasons: the products even if they look like complete and are highly customizable and usable, they are still missing some logical features. For example, send messages to a list of users - now days you can do it with postman and get calls. A second example is App messaging that is still in development and has many opportunities.
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No answers on this topic
Support Rating
Their customer support has been top-notch. They are able to assist you in getting through any problems that you may have and respond in a very timely manner. I've dealt with them on 4-5 instances over the years and my issues were always resolved within a matter of a few business days.
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No answers on this topic
Alternatives Considered
Look Firebase is a complete platform that includes a Push notification/InApp space. We had a lot of troubles while implementing Firebase: sometimes we thought it was ready until we tried to attach an image for Push notifications. This being said, the developers had to review the integration several times until we decided to change to OneSignal. Also while using Firebase I was not convinced with the look and feel of the Notifications. My vote here is OneSignal.
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Localytics' Analytics interface was more simple to use, but we chose Swrve primarily for the messaging capabilities and the analytics were a bonus. We found Swrve's messaging to be far superior to Localytics and really benefitted from the Eloqua integration so that we could control all our communications from the same platform
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Return on Investment
  • We've seen direct-purchase conversions on new offers.
  • It does a great job of driving traffic to off-site locations like YouTube for new videos.
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  • Our app usage and engagement has increased since implementing Swrve.
  • We solved a major business need of giving users real time push alerts for important account actions.
  • Increasing our communication channels and focusing on a more holistic cross-channel strategy led to an increase in email success also.
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