Optimizely Content Management System vs. WebWave

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Optimizely Content Management System
Score 8.6 out of 10
N/A
Optimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. The CMS supports the end-to-end content lifecycle, helping users to deliver on-brand, high-impact digital experiences that 'wow' audiences.N/A
WebWave
Score 9.5 out of 10
N/A
WebWave — an alternative for agencies and freelancers for creating custom websites for clients with the support of CMS. Using CMS with no sacrifices WebWave is a CMS platform that gives a designer precision up to 1 px in every single detail just like in more sophisticated graphic programs such as Photoshop while remaining a drag and drop software. This is to make creating websites much faster without loosing on details. Spend less time talking WebWave…N/A
Pricing
Optimizely Content Management SystemWebWave
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Optimizely Content Management SystemWebWave
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequired$7 per month
Additional Details
More Pricing Information
Community Pulse
Optimizely Content Management SystemWebWave
Considered Both Products
Optimizely Content Management System
Chose Optimizely Content Management System
Optimizely Content Management System is much more functional and robust out of the box
Chose Optimizely Content Management System
Optimizely Content Management System is much more feature rich, and less complex that the other CMS platforms we have used. Optimizely Content Management System is more intuitive in how the content is structured and how easy it is to pull blocks of content to create the layout …
Chose Optimizely Content Management System
It does feel a bit more legacy, but sometimes legacy can be good for companies. For both the companies we mapped against, it was clear the idea of server maintenance was out of question for us and we wanted a service that would provide uptime and us just doing the work of …
Chose Optimizely Content Management System
None quite like this, but I have had experience with HTML sites and CSS and WordPress and Wix, but nothing quite on the level of what Optimizely produces.
Chose Optimizely Content Management System
I think Optimizely does well connecting tools and processes into one ecosystem.
Chose Optimizely Content Management System
The best compared to Sitecore.
Chose Optimizely Content Management System
We chose Optimizely (at the time Episerver) after rigorous evaluation and due to overall impression that it was the right long term fit.
Chose Optimizely Content Management System
Optimizely stacks up by offering a more well-rounded and user-friendly experience. Especially with it's integration into the rest of Optimizely's offerings, this CMS opens the door to letting marketers manage their entire marketing experience on one platform where its …
Chose Optimizely Content Management System
We love that non technical people on our marketing team, can easily use and update pages and promote content.
Chose Optimizely Content Management System
I truly headless system and the ability to edit this platform over others gave Optimizely Content Management System this edge when it comes to creating a future-proof e-commerce solution. There are lots of other systems out there, but there has been great success with utilizing …
Chose Optimizely Content Management System
Being able to keep one catalog source that can spread to our multiple business units and being able to have our development team create custom widgets for new functionality.
Chose Optimizely Content Management System
I didn't see Konakart in the dropdown options, so I want to make sure we compare against this platform as well. With other platforms, the features are either so basic that you can't get very advanced in your site UX, or the interface is so unfriendly to it's users that it's …
Chose Optimizely Content Management System
Optimizely Content Management System fits our needs best being fully customisable and modular.
Chose Optimizely Content Management System
We’ve not evaluated other solutions following the launch.
Chose Optimizely Content Management System
Much better
Chose Optimizely Content Management System
We feel that Optimizly is a better solution, however, we like that contentful offers a lower price plan for testing our mobile app.
Chose Optimizely Content Management System
We as a business wanted to have ecomm built into the CMS website and we have looked into the options of WordPress and SiteCore and decided to go to Optimizely Content Management System the way it brings ease and also with out comprising on the security
Chose Optimizely Content Management System
I think is the features that Optimizely Content Management System provided that it fit what we are looking
Chose Optimizely Content Management System
Optimizely Content Management System is a much better system that allowed the customization that Adobe Connect did not offer.
Chose Optimizely Content Management System
Optimizely Content Management has more content marketing features
Chose Optimizely Content Management System
We selected Optimizely Content Management system for their ease of use and their other offerings like content marketing platform which helps us to keep everything under one roof.
Chose Optimizely Content Management System
We found we have more freedom with creating content and updating content was easier as we were able to build blocks and pages much quicker and easier than we were previously able to.
WebWave
Chose WebWave
Fast load times: WebWave's websites have fast load times, which is critical for ensuring a positive user experience and better SEO performance.
Responsive design: WebWave's websites are optimized for mobile devices, ensuring that they look great and function well on any screen …
Chose WebWave
price, ease of use, and using a notes system with the client over the top of the page are all improvements against WebFlow
Chose WebWave
It is compatible with many WordPress plugins and offers many more possibilities than google sites, Wix, or similar builders. It is a WordPress as easy to use as Microsoft Word.
Chose WebWave
WebWave is easy, the sites are stunning, and I don't have to pay an arm and a leg for it. Usually, there is a drop in customizability using WordPress. But WebWave allows a great site and an incredible price. For that reason, I'm leaving a great platform in WordPress and jumping …
Chose WebWave
Due to WebWave's innovative and intuitive layer-based design system, it is infinitely more user-friendly than both Webflow and WordPress. Webflow's websites feel lighter and faster, but I'm sure WebWave will address this as they mature. Webflow's animation features are also …
Chose WebWave
Simply easy to use, all in one solution (management portal, design, development and email solution)
Chose WebWave
Only the traditional ones like WordPress with Elementor or WPBakery page builder. It's not an easy comparison. WordPress is the big boss but you have to buy a bunch of services, plugins, other embedded SAAS and such tools to make it work. WebWave, on the other hand, is making …
Chose WebWave
Easy to use and user-friendly. Nice interface.
Chose WebWave
In terms of flexibility and functionalities, WebWave falls behind Webflow. However, practically anyone with a basic understanding of web development or who can use a word processor will be able to teach themselves how to utilize WebWave. Webflow, on the other hand, is far more …
Chose WebWave
It's an easier, super complete option and cheaper Instead of paying everything separately like Wix, this option gives you all for a good price. And is the same with Elementor, you need to pay their license, the hosting, the domain, and connect everything manually, but this …
Chose WebWave
Most Wix and WebWave have the same features as well as their distinctions. They are pretty good on their own functionality. They have their own functionality. From the pricing perspective, WebWave is slightly ahead of Wix. The pricing of Wix is a bit more than WebWave. So, if I …
Chose WebWave
WordPress is a great product but I need to figure out hosting myself, also I need to make sure the theme I am using is mobile friendly.
We WebWave, I don't need to worry about any of those and the drag and drop builder is very easy to get familiar with.
Chose WebWave
With WebWave, the builder and hosting are in one platform. No more efforts to update the plugins and themes as in WordPress.
Chose WebWave
Wordpress is a more flexible and adaptive content management system than Webwave. In addition to the functionalities that are already built-in, I am unable to add any customizable plugins or add-ons. However, in the majority of cases, the inherent features of Webwave are …
Chose WebWave
WebWave is fairly easy to use. For novice users, it is easier to use than WordPress or Shopify. I think WebWave will be more SEO friendly than Wix. The price is affordable for small businesses/clients as well. The template system is much easier and takes less time than …
Chose WebWave
web starts, Convertri Pro, and other alternatives Webstarts has a lot of issues with mobile view. U have to rearrange almost everything again. WebWave on the other hand lets u group and save so that don't have this problem. Also, animations work as they should same with …
Chose WebWave
WebWave stacks up well with other website builders. Especially the all-in-one types. It does things well and things make sense when it comes to editing. There are a lot of options to help you get things the way you want. I like how it can grow with the users. I feel the …
Chose WebWave
To each their own of course but I'll say this: ClickFunnels is too narrow. Webflow is ok. WordPress has too many security issues. WebWave just works.
Features
Optimizely Content Management SystemWebWave
Security
Comparison of Security features of Product A and Product B
Optimizely Content Management System
8.5
Ratings
5% above category average
WebWave
-
Ratings
Role-based user permissions8.50 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Optimizely Content Management System
8.0
Ratings
5% above category average
WebWave
-
Ratings
API8.10 Ratings00 Ratings
Internationalization / multi-language7.80 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Optimizely Content Management System
7.9
Ratings
2% above category average
WebWave
-
Ratings
WYSIWYG editor7.80 Ratings00 Ratings
Code quality / cleanliness8.30 Ratings00 Ratings
Admin section8.20 Ratings00 Ratings
Page templates8.40 Ratings00 Ratings
Library of website themes7.50 Ratings00 Ratings
Mobile optimization / responsive design7.90 Ratings00 Ratings
Publishing workflow8.20 Ratings00 Ratings
Form generator6.90 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Optimizely Content Management System
7.6
Ratings
3% above category average
WebWave
-
Ratings
Content taxonomy8.20 Ratings00 Ratings
SEO support7.20 Ratings00 Ratings
Bulk management7.10 Ratings00 Ratings
Availability / breadth of extensions7.50 Ratings00 Ratings
Community / comment management8.00 Ratings00 Ratings
Best Alternatives
Optimizely Content Management SystemWebWave
Small Businesses
ManageWP
ManageWP
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
10Web
10Web
Score 5.2 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Adobe Experience Manager
Adobe Experience Manager
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Optimizely Content Management SystemWebWave
Likelihood to Recommend
8.6
(0 ratings)
9.6
(0 ratings)
Likelihood to Renew
9.6
(0 ratings)
-
(0 ratings)
Usability
8.5
(0 ratings)
10.0
(0 ratings)
Availability
9.2
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
5.3
(0 ratings)
Online Training
10.0
(0 ratings)
-
(0 ratings)
Implementation Rating
6.4
(0 ratings)
-
(0 ratings)
User Testimonials
Optimizely Content Management SystemWebWave
Likelihood to Recommend
Very much if a business is doing a rebrand, for example, or a digital transformation, the DXP product is super competitive. The managed services that provided around the infrastructure and all of the moving parts really, really works well. It just makes life as a developer very easy when ultimately you just have to do the code and deploy it out and don't worry about the environment infrastructure. I think it's really, really well and fits in really well with that. Areas where it's not so great in my experience, I would say, well, I've already mentioned kind of the CMS to SaaS product, but also just in general it feels like we're going through a bit of a transition period with the documentation at the moment. So when new features are rolled out or the product catalog expands, the documentation isn't always the best or streamlined. That can make life as a developer a little bit work at the times.
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The WYSIWYG web builder marketspace is saturated, but there
are not many solutions out there that eschew table-based design in favor of letting
creators build sites where anything goes wherever you want. You’ll likely want
to skip this product if you need a plug-and-play solution where everything is
automatically responsively. However, if you have an eye for design, love
creative control, and like to sweat the details until you have made the perfect
website, WebWave is a must buy.
Read full review
Pros
  • Folder structure - I was on Magento 1.x & 2.x for 10 years, which had no folder structure for blocks or images - it was very difficult to find things. We couldn't keep anything straight without it.
  • The fact that it knows what block or image is being used and links to where it's being used is pure gold. It prevents deletion of needed elements.
  • I like that I can drag a block or image somewhere new and it doesn't break anything.
  • Our search of blocks and images is now working, that's very helpful.
Read full review
  • WebWave's site builder is the platform's truly innovative feature. I've never come across another service that deploys a layer-based approach in web design, as most of them usually deploy a grid-based system. This is an incredible alteration that ensures WebWave behaves much like a traditional graphic design tool, thereby resulting in an experience that is a lot more intuitive and instinctive. I believe this has the potential to radically change the way people approach no-code web design.
  • WebWave provides automatic, daily backups and a free SSL certificate for every website. This results in excellent security.
  • WebWave's support team is first-class! I had some teething-issues in the beginning, but the support team quickly got me back on track.
  • WebWave's community/forum is an excellent place to vote and request new features. This proves the development team is committed to making WebWave better by listening to their users.
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Cons
  • promo types, several have been released that do not work as they are advertised/labeled which has caused us to make custom promos for just about all of them where we've actually fixed the functionality. The OOB types are completely unreliable
  • promo exclusions/sorting -- this is very buggy, and some of this would normally be "out of the box" like no two order discounts should ever be able to stack. This gets incredibly difficult to manage when you have 75 active promos at a time.
  • asset management - replacement files with same name aren't recognized even when the first version is deleted, this creates a mess in asset folders - nothing can be successfully deleted from epi asset library
  • html automatic edits -- issues when typing in either content page links or asset links, epi always adds random characters to the end (?"Epieditmode=false,6789" for example, which doesn't break content, but does make it more difficult for the team to use non-epi html tools to build or edit
  • auto dimensions on images -- when adding an image in the html, you have the address exactly, but any other way causes the editor to put width and height dims on the code, making the image warp in mobile, this is adding steps to undo the automatic edits, they are completely unhelpful
  • blogs - we are running a blog in Opti that is compeltely manual, every "related article" and every "articles about x topic" block is hard coded, there is nothing dynamic in the content library which is frustrating, and creates a huge time suck for articles across the site, every time there is a new one, that's 10+ manual page updates
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  • Some scope for improvement in UX (colors are not very appealing). It is simple to use but design is a little dated. Especially in the builder section, I'd like to see modern design for buttons and maybe gradients also: as this is where visual motivation is also important
  • Some edits take effect only after pressing OK. That should be eliminated as it's an unnecessary addition. It's also kind of annoying to do that again and again, which can add up to a lot as we do so many small tweaks while building the website.
  • Few things (maybe glitches) in design. The rectangle below the footer was uneditable for me. I spent quite some time trying to figure it out so I'm convinced it's a glitch.
  • Website speed should be increased.
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Likelihood to Renew
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
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No answers on this topic
Usability
From our editors perspective they find the CMS system easy and to clear to use. Our developers find it very easy to design on and appreciate the level of service support available. It's also always evolving and getting better every year. We find this investment reassuring and encourages us to try keep pace and see how we can continue to push the envelope and continue to improve all aspect of our websites and online touch points.
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Very easy to use, intuitive, has many options and plug-ins, and is cheap.
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Reliability and Availability
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
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No answers on this topic
Support Rating
I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
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1. The support person does not seem to understand the issues, and seems like they go off to talk to somebody and revert back every 5 to 10 minutes. It takes up a lot of time. 2. There is a lack of reading material to address simple issues like changing the website name in the dashboard, pasting a code, etc.
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Online Training
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
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No answers on this topic
Implementation Rating
I was not fully involved.
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No answers on this topic
Alternatives Considered
Optimizely Content Management System takes the best bit of previous platforms and simplifies them without removing the more advanced features but not making the necessary to get things going. allowing for any user to jump in and start working is a massive help but empowering power users to take advantage of all its features.
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Fast load times: WebWave's websites have fast load times, which is critical for ensuring a positive user experience and better SEO performance. Responsive design: WebWave's websites are optimized for mobile devices, ensuring that they look great and function well on any screen size. Wix simply just doesn't have that and I was really struggling with this issue. Cost-effective: WebWave's pricing plans are affordable and provide excellent value for money, making it a cost-effective option for small businesses and entrepreneurs.
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Return on Investment
  • Flexibility with design that allows us to work towards our mission of 'Tennis Opened Up'
  • Speed of deploying content, meaning users can really on us for the most up-to-date content on tennis in Britain
  • Ability to have different logged-in areas for different user groups, allowing us to create more bespoke and personalised experiences
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  • saved 30 hours per year per site (previously I had to manually run updates and check if everything is fine)
  • earns money for me without a touch (thanks to automatic billing of my customers for hosting and support) - additional (ca.) 120 USD per year per site
  • no negatives so far
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ScreenShots

Optimizely Content Management System Screenshots

Screenshot of Content delivery: Developers can use modern GraphQL and REST APIs to query content from any source and send it to any channel or device.Screenshot of User roles and permissionsScreenshot of (SaaS CMS): Visual Builder: Add an image: Optimizely Visual Builder offers a range of editing features designed to make content creation and layout building intuitive and accessible to both technical and non-technical users. A drag-and-drop system is used to add, move, and rearrange elements within the layout, for quick and flexible content organization.Screenshot of (SaaS CMS): Visual Builder: Create an experience: Create an Experience functionality in Optimizely Visual Builder offers a code-free way to build and manage captivating digital experiences. It offers pre-built content blocks or elements (like text, images, buttons, forms, etc.) that can be positioned on the page layout as desired. Visual Builder offers extensive options to customize the appearance and behavior of these elements. Users can modify colors, fonts, sizes, animations, and even add interactive features providing flexibility in arranging content, accommodating various design needs and responsiveness across different screen sizes.Screenshot of (SaaS CMS): Visual Builder: Publish: The Visual Builder displays changes in real-time as they are made. This includes side-by-side previews for different devices like desktops, tablets, and mobiles. Before publishing, the Interactive Preview mode can be used to test elements like forms, buttons, and other interactive components to ensure they work as expected on the live site. Changes can then be published directly from the Visual Builder interface, making them instantly available to site visitors.Screenshot of the central location to manage assets, editing and publishing content.

WebWave Screenshots

Screenshot of Customize the interfaceScreenshot of Edit desktop websiteScreenshot of Edit mobile websiteScreenshot of Free stock imagesScreenshot of InterfaceScreenshot of Layers panel