Optimizely Content Marketing Platform vs. pCloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Optimizely Content Marketing Platform
Score 7.1 out of 10
N/A
Optimizely Content Marketing Platform brings teams together in a single, AI-powered workspace to share plans, collaborate on assets and execute campaigns.N/A
pCloud
Score 9.5 out of 10
N/A
pCloud is a cloud- based digital asset management platform that provides access to all digital content including images,video, audio, documents, and more, anytime, anywhere, on any device. Users can keep important files safe and centralized in one place, and share with team members, clients, etc. across the globe with controlled access and permissions to the digital library. The vendor says that the product has a user-friendly interface that clearly shows where everything is located and…
$9.99
per month per user (1 TB storage per user, 3+ users)
Pricing
Optimizely Content Marketing PlatformpCloud
Editions & Modules
No answers on this topic
pCloud Business
$9.99
per month per user (1 TB storage per user, 3+ users)
Business Pro
$19.98
per month per user (2 TB storage per user, 3+ users)
Offerings
Pricing Offerings
Optimizely Content Marketing PlatformpCloud
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalOptional
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Community Pulse
Optimizely Content Marketing PlatformpCloud
Considered Both Products
Optimizely Content Marketing Platform
Chose Optimizely Content Marketing Platform
Mailchimp Transactional Email (Mandrill), Sender and Klaviyo
Chose Optimizely Content Marketing Platform
Cheaper, and it has its own location finder tool, promotion codes can also be set up directly in Optimizely Content Marketing Platform as it also has an e-commerce setting. Redirections can be managed within Optimizely Content Marketing Platform, as well as vanity URLs or short …
Chose Optimizely Content Marketing Platform
We haven't yet explored the CMS or other products within the suite but we see the potential to move all of our tools to Optimizely One. I see this really helping us gain clarity in the end to end content lifecycle, and help us use our resources and bandwidth more strategically.
Chose Optimizely Content Marketing Platform
information is easier to find. better connected so that you can see everything you need without needing to break into Jira tickets for more details
Chose Optimizely Content Marketing Platform
It makes campaign based workflow process possible, which Trello did not accomodate.
Chose Optimizely Content Marketing Platform
Optimizely Content Marketing Platform is continually developed and improving and is part of the larger suite of Optimizely products. Kapost has not been competitive since they were acquired by Upland.
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good so far---I've heard monday and click up might better than this one
Chose Optimizely Content Marketing Platform
Optimizely Content Marketing Platform is better for shared content development and approval processing. It provides better transparency and history for a specific piece of content than Asana, Trello and Smartsheet, though it competes closely with Monday in this regard. The …
Chose Optimizely Content Marketing Platform
I think both of them are great tools but we saw ourselves performing efficiently and with a great turn around time with Optimizely Content Marketing Platform. I have also used the other tool for a very brief time so was unable to explore the features completely to evaluate. …
Chose Optimizely Content Marketing Platform
I haven't used other ones yet
Chose Optimizely Content Marketing Platform
Ultimately I think Monday.com with canva works a bit better for our organization. It is more versatile. I enjoy being able to use forms from outside sources. Canva is very versatile in images and design.
Hootsuite works well for posting to multiple social accounts but recently …
Chose Optimizely Content Marketing Platform
Optimizely Content Marketing Platform allows users to perform A/B testing for their marketing campaigns which isn't available in Hubspot and Sprinklr. This helps to gather valuable data and insights on what works best in their campaigns and what doesn't. Optimizely Content …
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Clarizen Go
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Welcome
Chose Optimizely Content Marketing Platform
CMP is purpose built for content creation and delivery, not a general-purpose or developer platform hacked to manage content development. This specificity helps to assure users are focused on the purpose of the platform as well as the embedded tools to assure the work is done …
Chose Optimizely Content Marketing Platform
The other digital asset management platforms did not offer a task collaboration feature at the time. The other task management platforms do not offer digital asset management. Both were truly needed for our business.
Chose Optimizely Content Marketing Platform
Reporting is easy to access and use with Optimizely Content Management System, HubSpot is used as our CRM.
Chose Optimizely Content Marketing Platform
We started with DivvyHQ and moved to Welcome for reasons that I cannot remember at this time. The migration was a couple of years ago now. I enjoyed both tools, but I do think Welcome makes it easier to track workflows, edits, and comments specifically. These are all key …
Chose Optimizely Content Marketing Platform
I don’t use other platforms
Chose Optimizely Content Marketing Platform
We find Optimizely CMP easy to use so bringing someone new on to the tool is quick. We also appreciate how Optimizely is constantly asking, listening and delivery on the needs of their customers.
Chose Optimizely Content Marketing Platform
I was not involved in evaluation of this platform.
Chose Optimizely Content Marketing Platform
Upland Kapost, Atlassian Confluence and Contentful
Chose Optimizely Content Marketing Platform
Looking at Welcome software is easy, since Optimizely acquired Welcome software I am enjoying both worlds under the same roof (since it was also integrated into Optimizely platform).
Looking at MS SharePoint is a completely different platform, in which I find more difficult to …
Chose Optimizely Content Marketing Platform
NewsCred overall is easier to use and establish workflows. The platform is more customizable and organized.
Chose Optimizely Content Marketing Platform
NewsCred competes with Contently for content management and syndicated content/freelance writers. The interface for NewsCred is much prettier than Contently and they have a more robust platform for all things content marketing. I haven't delved much further into NewsCred …
pCloud
Chose pCloud
The reason why we love pCloud over similar tools is because of its neat and clean interface. We also love options for file encryption through pCloud Crypto, which is unavailable on Google Drive, Dropbox, or OneDrive. Also, the upload speed on pCloud is fantastic and it is a lot …
Chose pCloud
pCloud has a virtual drive which Google Drive does not offer. Sharing links using a custom page is much more professional than Google Drive. I feel pCloud is more value for money than paying for the upgraded Google Drive plan. If pCloud has its own built-in app …
Chose pCloud
When compared to other devices, pCloud offers a superb user interface that is incredibly simple for anyone to navigate. It also incorporates cryptographic technology, which makes it extremely safe and efficient. Other platforms do not have the same level of protection as ours, …
Chose pCloud
pCloud does one thing really well; backup, archive, access, and share files & folders. It does not try to be many other things.
Chose pCloud
pCloud's pricing is cheaper than alternatives. pCloud is modern and easy to understand.pCloud has mobile sync which is an amazing feature for me. Even it allows me to upload from a direct download link! pCloud has every feature that an average user required as a cloud backup or …
Chose pCloud
pCloud is miles away from the competition. We chose it because of their flexible pricing and great support. Plus the feature set is really tough to beat.
Chose pCloud
pCloud has a wonderful UI that is very simple for anyone to use as compared to another device. It also has crypto technology which makes it highly secure and efficient. Other platform doesn't have that level of security in them. It also has great features to use like pCloud …
Chose pCloud
pCloud offers features that go above OneDrive's in many areas such as file versioning and file sharing (particularly external sharing). In addition, pCloud's security is unrivaled.
Chose pCloud
pCloud offers much of the same for online storage but with super deals and valuable upgrades.
Features
Optimizely Content Marketing PlatformpCloud
Content Creation
Comparison of Content Creation features of Product A and Product B
Optimizely Content Marketing Platform
7.1
Ratings
12% below category average
pCloud
-
Ratings
Ideation8.00 Ratings00 Ratings
Approval workflows7.30 Ratings00 Ratings
Content collaboration8.10 Ratings00 Ratings
Content calendar6.10 Ratings00 Ratings
Network for content licensing/production6.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Optimizely Content Marketing Platform
6.7
Ratings
19% below category average
pCloud
-
Ratings
Content hub7.30 Ratings00 Ratings
Forms / Gated content3.00 Ratings00 Ratings
Embedded CTAs8.00 Ratings00 Ratings
Content distribution8.20 Ratings00 Ratings
Content promotion6.00 Ratings00 Ratings
Content automation7.80 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Optimizely Content Marketing Platform
7.5
Ratings
4% below category average
pCloud
-
Ratings
Audience profiling and targeting8.20 Ratings00 Ratings
Closed-loop tracking and reporting6.60 Ratings00 Ratings
Content performance analytics6.90 Ratings00 Ratings
Campaign optimization dashboard7.10 Ratings00 Ratings
Competitive analytics8.60 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Optimizely Content Marketing Platform
-
Ratings
pCloud
7.2
Ratings
1% above category average
Dashboards00 Ratings10.00 Ratings
Standard reports00 Ratings6.00 Ratings
Custom reports00 Ratings5.00 Ratings
Data exportability00 Ratings5.00 Ratings
Content analytics00 Ratings10.00 Ratings
DAM Features
Comparison of DAM Features features of Product A and Product B
Optimizely Content Marketing Platform
-
Ratings
pCloud
9.4
Ratings
12% above category average
Uploading assets00 Ratings10.00 Ratings
Downloading assets00 Ratings9.60 Ratings
Categories00 Ratings9.10 Ratings
Asset storage00 Ratings10.00 Ratings
Asset sharing00 Ratings10.00 Ratings
Asset search00 Ratings9.00 Ratings
Embed codes00 Ratings9.90 Ratings
Metadata00 Ratings8.00 Ratings
Collections00 Ratings9.00 Ratings
User access00 Ratings9.90 Ratings
Related asset discovery00 Ratings9.00 Ratings
Best Alternatives
Optimizely Content Marketing PlatformpCloud
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
MediaValet
MediaValet
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Optimizely Content Marketing PlatformpCloud
Likelihood to Recommend
7.3
(0 ratings)
9.7
(0 ratings)
Usability
6.4
(0 ratings)
10.0
(0 ratings)
Support Rating
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
Optimizely Content Marketing PlatformpCloud
Likelihood to Recommend
I think it's really well suited for organizations that have either big marketing teams that are scattered across different regions and different time zones because it helps everyone be aligned in terms of what is happening at any given time. That to me is one of the best things it can offer. The second thing is the management of the processes. You are not constantly reinventing the wheel when you work in marketing, you tend to have a process for doing certain jobs. For example, if you need to do an email or if you need to do a webinar, you will know what steps you need to take in order to deliver that. If you have lots of stakeholders that need to review things and need to approve things before they can go live, the CMP is the best tool for this because it keeps track of everything that is happening. You can assign steps to your legal team or your regulatory team and they have to go into the platform, be able to review whatever it is that you need them to review or approve. It keeps track of when that happened. There's no guesswork. You eliminate having to send things by email, by teams, by smoke signals. It's all in one place and if you ever needed to go back into things, everything gets saved there as well. All your working files up to your final files are all saved within the platform. You can manage your versions, you can reuse things in the future. There's so many possibilities for it. It depends on what you're trying to do, but at bedtime, if I do anything, no matter what you're trying to do, you'll find the right application within the platform to be able to make your job alive easier.
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Our normal team meeting was taking place, and we were transferring our data to pCloud. pCloud had supplied us with a platform from which we could download our critical data whenever we needed it. We also need to provide our project status report, and for this, we upload our PowerPoint presentation to the cloud, which has proven to be useful anytime we have needed it. It may be used in a variety of ways, including storing, sharing, and backing up essential files in a folder on your computer.
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Pros
  • Customer Service: They'll contact you with a "we're looking at your issue" email within the hour, even on weekends and holidays. Beyond solving your issues/problems with the software, they'll also follow up later to make sure you don't have additional associated issues.
  • Live Analytics: You're given a snapshot of how your blog content is doing at any point in time, since they've been tracking your posts/content. You can compare this month's traffic to last year's trafffic during this same month. Other data points include: Unique Visitors, Average Attention Time, Pageviews, Engagement Rate, etc...and you'll even get referral traffic source. There's much more that I'm leaving out here.
  • CMP User Interface (UI): Love the easy to use interface to upload blog posts, to use for editing and publishing content, and broadcasting social shares. Besides easily identifiable icons, you can create/edit content in the WYSIWYG or use the html view to make sure everything looks exactly how you prefer. Another cool thing is that the CMP auto-embeds live links of social updates (like Youtube, Twitter, Instagram) for more dynamic blog posts.
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  • pCloud helps us to store data very well and it is accessible from anywhere. It makes it easy for anyone to use it and secure the data. It is easy to upload data and access it while having a meeting with our client.
  • pCloud easily stores files from another platform as well like Google Drive or Dropbox. It easily exchanges information like images, videos, and documents. This feature is amazing as it gives access to files from other storage.
  • It had one feature known as pCloud Crypto which gives high-end security to the data when stored. It is highly secure and encrypted. It uses blockchain technology which requires a key to use called Crypto Pass to unlock your data. Really like it.
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Cons
  • In my opinion, there are too many notifications, making it difficult to manage and figure out which ones are necessary and which ones are not.
  • I feel workflows are over engineered.
  • For medium-sized organizations, the tool is overly complicated and requires a significant investment to optimize it.
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  • pCloud provides a lot of wonderful features, however we've seen a few stutters when using the service
  • Every time we try to download a file, it fails to complete the process
  • The newly uploaded files are not being correctly synced automatically
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Usability
As a Content Operations Manager, I find the customizable task views and calendar views to be most helpful in the Plan Module. This allows me to have visibility into each team's overdue tasks, and determine where my time is best allocated to help in content production. The Library is a easy to access and highly used function as well for sharing assets across teams
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It is very easy to use, fast loading and the product team keeps adding updates. Like now I can listen to all my audiobooks from a playlist in pCloud. I am ask for files or send files easier than ever before. I also have access to all my files whereever I am.
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Reliability and Availability
I have not experienced any prolonged outages. From time to time there will be errors but nothing that significantly slows down production
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No answers on this topic
Performance
Optimizely Content Marketing Platform's performance is generally good. Nothing that has impacted production. Page load speed doesn't typically lag longer than a few seconds. Reports take some time but not any longer than we're used to with other platforms. We have not experienced lag when integrating with other platforms
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No answers on this topic
Support Rating
The NewsCred team is very responsive and helpful with any technical issues.
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No answers on this topic
Online Training
Training was clear and concise. It was intuitive and helped me understand how to navigate the platform. Options to dive in on each action or skip to learn about areas of regular use. Resource links available to when I had additional questions or needed more training in a specific area. Overall, the training allowed me to use the platform without interruption
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No answers on this topic
Alternatives Considered
I use mainly Microsoft Dynamics, CRM, customer insights, journeys for marketing, email automation or marketing automation. I use Seismic. We're looking to launch an events platform, which I'm not using yet, but that will be a tool that I will want to integrate with the other systems I'm using. Customer Insights Journeys is probably the biggest other tool that I use that I'm trying to be an SME in.
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pCloud has a virtual drive which Google Drive does not offer. Sharing links using a custom page is much more professional than Google Drive. I feel pCloud is more value for money than paying for the upgraded Google Drive plan. If pCloud has its own built-in app editor/viewers like Google Docs/Sheets etc that would be even better!
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Scalability
Optimizely is generally a reliable platform for A/B testing and digital experience management. It's helpful for it's stability, flexibility, and comprehensive features, which is helpful when managing an enterprise website
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No answers on this topic
Return on Investment
  • It certainly has helped. I think there is guardrails in how you use CMP, what you are putting in. It needs to be the right way of how you want to work, otherwise you're going to create a mess within CMP. So creating that framework outside and implementing it into the system I think is quite important. Again, that's our way of working, but I think it has helped us.
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  • pCloud had worked very well for us. It had given the best service and features to us whenever we needed our data. It was there safe and secure.
  • The Synchronization issue is there with pCloud Data Storage. It needs to be updated by the developers if possible.
  • pCloud has helped us with the improvement of our business requirements, as it makes our work easier and fast enough to deliver the project details on time to clients.
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ScreenShots

Optimizely Content Marketing Platform Screenshots

Screenshot of Opal, Optimizely's AI, which acts as an extension to the marketing workforce. Use cases include building comprehensive campaign and content briefs, suggesting how to best execute a campaign, creating on-brand content for any channel and providing suggestions for ongoing optimization.Screenshot of Marketing Work Request Prioritization. This streamlines and prioritizes marketing requests with dynamic intake forms, automatic routing, and integrated workflows to ensure that requested work gets completed.Screenshot of Digital Asset Management. With Optimizely Content Marketing Platform's integrated asset repository, marketers can upload, organize, and share assets within the same platform where content planning, creation, and collaboration take place.Screenshot of a Visual Calendar. Optimizely's Content Marketing Platform provides visibility into marketing activities - from content to events to campaigns - with flexibility to support changing timelines.Screenshot of the Calendar. This offers visibility into planned and scheduled content and campaigns with the ability to save and share views.

pCloud Screenshots

Screenshot of Screenshot of Screenshot of