TrustRadius: an HG Insights company

Oracle Marketing vs. Picturepark

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Oracle Marketing

    Score7.1 out of 10
    N/AOracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.

    $2,000

    per month

    Picturepark

    Score9 out of 10
    N/AN/A

    $1,000

    per month

    Pricing
    Oracle MarketingPicturepark
    Editions & Modules
    No answers on this topic
    Basic
    $1,000
    per month
    Offerings
    Pricing Offerings
    Oracle MarketingPicturepark
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsCX Marketing pricing is a function of usage.—
    More Pricing Information
    Features
    Oracle MarketingPicturepark
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Oracle Marketing and Picturepark
    Feature
    Oracle Marketing
    9.3
    133 Ratings
    Picturepark
    -
    Ratings
    WYSIWYG email editor10.0117 Ratings00 Ratings
    Dynamic content9.0120 Ratings00 Ratings
    Ability to test dynamic content9.0116 Ratings00 Ratings
    Landing pages8.0124 Ratings00 Ratings
    A/B testing10.0118 Ratings00 Ratings
    Mobile optimization10.0113 Ratings00 Ratings
    Email deliverability reporting10.0127 Ratings00 Ratings
    List management9.0126 Ratings00 Ratings
    Triggered drip sequences9.0108 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Oracle Marketing and Picturepark
    Feature
    Oracle Marketing
    8.5
    118 Ratings
    Picturepark
    -
    Ratings
    Lead nurturing automation10.0110 Ratings00 Ratings
    Lead scoring and grading8.0104 Ratings00 Ratings
    Data quality management8.0109 Ratings00 Ratings
    Automated sales alerts and tasks8.089 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Oracle Marketing and Picturepark
    Feature
    Oracle Marketing
    9.5
    109 Ratings
    Picturepark
    -
    Ratings
    Calendaring9.094 Ratings00 Ratings
    Event/webinar marketing10.099 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Oracle Marketing and Picturepark
    Feature
    Oracle Marketing
    9.5
    72 Ratings
    Picturepark
    -
    Ratings
    Social sharing and campaigns10.070 Ratings00 Ratings
    Social profile integration9.066 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Oracle Marketing and Picturepark
    Feature
    Oracle Marketing
    8.3
    123 Ratings
    Picturepark
    8.0
    1 Ratings
    Dashboards9.0122 Ratings00 Ratings
    Standard reports8.0120 Ratings00 Ratings
    Custom reports8.0113 Ratings00 Ratings
    Content analytics00 Ratings8.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Oracle Marketing and Picturepark
    Feature
    Oracle Marketing
    9.5
    120 Ratings
    Picturepark
    -
    Ratings
    API9.0105 Ratings00 Ratings
    Role-based workflow & approvals10.089 Ratings00 Ratings
    Customizability9.0109 Ratings00 Ratings
    Integration with Salesforce.com10.088 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.048 Ratings00 Ratings
    Integration with SugarCRM10.037 Ratings00 Ratings
    DAM Features
    Comparison of DAM Features features of Oracle Marketing and Picturepark
    Feature
    Oracle Marketing
    -
    Ratings
    Picturepark
    9.4
    1 Ratings
    Uploading assets00 Ratings10.01 Ratings
    Downloading assets00 Ratings10.01 Ratings
    Categories00 Ratings10.01 Ratings
    Asset storage00 Ratings10.01 Ratings
    Asset sharing00 Ratings10.01 Ratings
    Asset search00 Ratings10.01 Ratings
    Tagging system00 Ratings10.01 Ratings
    Content editing00 Ratings8.01 Ratings
    Embed codes00 Ratings9.01 Ratings
    Metadata00 Ratings9.01 Ratings
    Collections00 Ratings9.01 Ratings
    User access00 Ratings8.01 Ratings
    DAM Integrations00 Ratings9.01 Ratings
    DAM API00 Ratings9.01 Ratings
    User Ratings
    Oracle MarketingPicturepark
    Likelihood to Recommend
    7.0
    (246 ratings)
    9.0
    (1 ratings)
    Likelihood to Renew
    10.0
    (92 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (15 ratings)
    -
    (0 ratings)
    Availability
    8.1
    (9 ratings)
    -
    (0 ratings)
    Performance
    6.6
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (16 ratings)
    -
    (0 ratings)
    In-Person Training
    7.3
    (3 ratings)
    -
    (0 ratings)
    Online Training
    7.6
    (11 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.8
    (10 ratings)
    -
    (0 ratings)
    Configurability
    6.4
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    2.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.5
    (120 ratings)
    -
    (0 ratings)
    Vendor post-sale
    6.4
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (1 ratings)
    -
    (0 ratings)