Ortto vs. VidPopup

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ortto
Score 9.0 out of 10
Mid-Size Companies (51-1,000 employees)
Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…
$199
per month month-to-month commitment with 5,000 contacts
VidPopup
Score 10.0 out of 10
N/A
VidPopup is a video funnel builder used to interact with site visitors in real time. With it, videos can be customized to fit a brand and message. And because it’s mobile responsive, videos will look as designed on all devices. The software presents a way to connect with website visitors and convert more leads.N/A
Pricing
OrttoVidPopup
Editions & Modules
Starter
$199
per month month-to-month commitment with 5,000 contacts
Professional
$599
per month month-to-month commitment with 10,000 contacts
Business
$999
per month annual commitment, paid monthly with 10,000 contacts
Enterprise
$1,999
per month annual commitment, paid monthly with 10,000 contacts
No answers on this topic
Offerings
Pricing Offerings
OrttoVidPopup
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details10% discount for quarterly billing. 15% discount for annual billing.
More Pricing Information
Features
OrttoVidPopup
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ortto
9.0
Ratings
17% above category average
VidPopup
-
Ratings
WYSIWYG email editor8.90 Ratings00 Ratings
Dynamic content8.90 Ratings00 Ratings
Ability to test dynamic content8.90 Ratings00 Ratings
A/B testing8.90 Ratings00 Ratings
Mobile optimization8.90 Ratings00 Ratings
Email deliverability reporting9.90 Ratings00 Ratings
List management8.90 Ratings00 Ratings
Triggered drip sequences8.90 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ortto
9.2
Ratings
16% above category average
VidPopup
-
Ratings
Lead nurturing automation9.90 Ratings00 Ratings
Data quality management8.90 Ratings00 Ratings
Automated sales alerts and tasks8.90 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ortto
8.9
Ratings
18% above category average
VidPopup
-
Ratings
Event/webinar marketing8.90 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ortto
8.9
Ratings
17% above category average
VidPopup
-
Ratings
Social profile integration8.90 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ortto
8.9
Ratings
20% above category average
VidPopup
-
Ratings
Dashboards8.90 Ratings00 Ratings
Standard reports8.90 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ortto
8.9
Ratings
18% above category average
VidPopup
-
Ratings
API8.90 Ratings00 Ratings
Customizability8.90 Ratings00 Ratings
Integration with Salesforce.com8.90 Ratings00 Ratings
User Ratings
OrttoVidPopup
Likelihood to Recommend
8.9
(0 ratings)
10.0
(0 ratings)
User Testimonials
OrttoVidPopup
Likelihood to Recommend
It's a great tool for email marketing and making automation flows with those emails. Also push your communication to multiple platforms (social media, SMS, WhatsApp, etc). It's easy to learn so for us easy to teach companies the basics of marketing automation. The clean interface and not to many functions don't make the tool too overwhelming. So for us, one of the better "get your feet wet" tools.
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Vidpopup can be really suitable for start-ups with lower conversion and lower leads. It will definitely help you uplift your conversion rates.
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Pros
  • Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
  • Easy and powerful email editing and creation built-in. No need for email template coding.
  • Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
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  • Overall, it is a valuable addition to any website looking to improve its lead generation and conversion rates.
  • Integrations
  • Already-made templates
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Cons
  • Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
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  • Cloud storage
  • Offline version
  • Phone app
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Alternatives Considered
Autopilot is designed to make the business money more than it costs and we actually get an impressive range of marketing automation features in return for our money. It is a serious platform that is capable of building heavyweight automations. There is a complete set of features that teams use to create email campaigns and automatically send emails.
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I have videofunnels but the responses or replies are always from videofunnels and it is not possible to connect autoresponders. This one have this functionality and it works.
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Return on Investment
  • Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
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  • Straightforward to use and affordable interactive marketing tool
  • Higher leads ratio
  • tree-like funnels, allowing me to create steps based on options.
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ScreenShots

Ortto Screenshots

Screenshot of a single view of the customer journey to create more meaningful connections with an audience in the moments that matter.Screenshot of custom activities that represent product-qualifying actions or behaviors that lead to growth, that can be used to enter people into customer journeys, create target audiences, or build reports and dashboards.Screenshot of pop-ups, forms, bars, notifications, screen takeovers, banners, reactions, spin wheels, surveys, videos, countdowns and collect feedback. Contacts captured from tracked forms can be added to customer journeys.Screenshot of event-based journeys can be built in minutes and help to create connections with customers. Journeys can include email, SMS, and in-app messaging for critical customer moments.Screenshot of business Intelligence reporting, not just open and click rates. Ortto gives businesses instant, real-time access to simplified business intelligence, reporting, and dashboard tools with built-in revenue attribution to track the metrics that matter.

VidPopup Screenshots

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