Percolate, now part of Seismic vs. SE Ranking

Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.

Incentivized

SE Ranking is on a good track when it comes to rank tracking. It displays a graph of your average position over time which is helpful and it can also help you when it comes to identifying some basic SEO issues with your website. It boasts as an all-around SEO tool, which it definitely isn't because it lacks a link database to be your go-to tool for everything SEO. Its UI is not optimized for ease of use, thus offering sub-par user experience. It has two different interfaces for different SEO tools which, I hope, they can incorporate into one.

Incentivized

• You can schedule all the planning done for each social network, with the date and time you want to publish, without any inconvenience.
• It has many templates of campaigns and content for social networks, which facilitates the work and the workload of designers and community managers.
• The management of the marketing campaign is very efficient, as it monitors the progress, performance, and progress of the campaign also presents a complete statistical report that helps to improve the plans and strategies used.

Incentivized

• Rank racking. It’s really important for us that the ranks are tracked accurately.
• Monitoring of changes made on the website. We’ve found this feature really useful.
• Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.

• Data is a mess. So unreliable. Takes so much time to create a concrete report.
• There is no ability to export anything. No calendar PDFs, no data Excel sheets, nothing.
• No paid management functionality.
• Hated their listening tool abilities relative to other tools I've used.

Incentivized

• I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
• Some more video tutorials on the site on how to use some tools would be helpful.
• More in-system popups would be more helpful too.

Incentivized

As we have grown to implement Percolate with more and more people within our company, we have also run into more features we'd like to see in the app. The Percolate team has been extremely understanding about these requests, and even visited our offices to sit and listen to exactly what we are looking for. Assuming these new features make it into production with them, we'll definitely stay with Percolate for the long term

They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.

The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.

Incentivized

Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...

Three major areas separate Percolate from the competition in my POV:

• They view themselves as truly, an all-in-one SaaS model. Other large, enterprise platforms, like Sprinklr, have the old a la carte approach to their platforms. Everything is extra. Every new addition or component comes at a cost and does not automatically update your license. Percolate has a different approach. If it is an update and it is good for the platform, you should get it. Therefore, they update the tool OFTEN and always evolving the functionality.
• Which leads to my next point, Percolate wants to build the best-in-class social content management tool, period. Therefore, they are not chasing ways to upcharge you with new functions and modules. They focus on their core product and make it better and better.
• Lastly, the pricing is simple and easy to understand. The cost is the cost.. no hidden details. Good luck getting that transparency with platforms like Sprinklr or Radian6.

Incentivized

SE Ranking was our choice based on the suite of features it offered compared to competitors as well as the # of projects you could manage. From a cost perspective, we feel it provides the most value for your money. Other SEO tools did not offer the lead generation features that SE Ranking offered as part of their monthly plan.

Incentivized

• Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
• Percolate also helps save time because you are able to schedule social media posts across channels easily.
• It has also been an easy way to work with remote team members, which is very helpful.

Incentivized

• The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
• It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
• Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.

Incentivized