Pobuca vs. Shape Software

Pobuca works well with small businesses. Your whole company can have access to contacts and can easily share contacts. It's easy to use and input information. It's simple to set up for all your employees. Having access to business cards with simply taking a picture is a nice feature. It's overall ease of use and simple interface makes it an effective program

Incentivized

Shape Software is well suited when using "mainstream" ad platforms that have robust integrations. It also works well when budgets are set less frequently and are allowed to run unchanged for a set period of time. Shape Software gets less accurate when frequent budget changes need to be made and when using ad platforms with little to no support built into Shape Software.

• We can add any contact into it easily.
• It has the option to edit any contact.
• It allows us to manage our contacts in any order of our choice--either alphabetically or any other way according to our ease.

• Platform integrations
• Pacing accuracy
• Automated notifications

• It forces you to fill out information when you may not have it.
• It separates by organization and person which isn't useful.

Incentivized

• Automated budget pacing could be more sophisticated - it tends to conflict with platform best-practices in my opinion.
• Integration with LinkedIn leads would give more accurate picture of conversion volume I believe.
• More customizable alerts

Shape Software is very easy to set up and use. The core functions and features require little explanation. The options and settings are easy to find and the capabilities of the platform are apparent to the user after just a few minutes of use.

I never had the need or opportunity to work with support.

BizConnect’s customer service was not good and was a bit slow in searching contacts. But Pobuca is the best choice in this regard--from customer service to the ease with which we can add contact into it is amazing. Its flexibility is another major factor in choosing Pobuca. Finding any contact through this software is very simple, but its scanning feature is a bit slow and takes time.

Shape Software is very user-friendly and easy to set up. The controls and settings are very straightforward and the core functions (onboarding new accounts, creating new budgets, managing budgets, etc) are easily understood. The customizable alerts and budget intervals provide modularity for different situations and provide significant peace-of-mind. The automations are less impressive in that they generally conflict with ad platform automation in my opinion. Automated bidding and budgeting is hindered by third-party automations like Shape Software and the performance Shape Software features provide doesn't justify forgoing that technology in the ad platforms in my opinion.

• Shortened time looking for leads
• Practicality in dialing direct from the app
• Our custom fields help us a lot job-wise

Incentivized

• Reliable protection against overspend
• Precise budget control
• Cross-platform visibility