Pulsar CORE vs. Salesforce Marketing Cloud Social Studio (discontinued)
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
![]() Pulsar CORE | Score10 out of 10 | N/A | Pulsar is a social media monitoring platform offering social listening, owned channels analytics, and social CRM. Customers use Pulsar for brand tracking and campaign measurement. The platform includes 4 tools: TRAC: Social media listening across topics, audiences and content diffusion. CORE: Owned channels analytics to measure your content performance and audience growth. FLOW: Social customer relationship management and social media publishing. TEAM: Analyse your internal social networks… | $1,200 150,000 mentions |
Salesforce Marketing Cloud Social Studio (discontinued) | Score7.3 out of 10 | N/A | Radian6 was acquired by Salesforce.com in 2011 and - along with Buddy Media - became Salesforce Social Studio. The product was retired in November of 2024. | $1,000 Per Org Per Month |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | Prices listed are on a 'starting from' basis. All TRAC packages have unlimited user log-ins, unlimited search queries and are charged on the amount of mentions pulled in. Bespoke packages are available. | — | ||||||||||||||
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| Publishing |
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| Pulsar CORE | Salesforce Marketing Cloud Social Studio (discontinued) | |
|---|---|---|
| Likelihood to Recommend | 7.0 | 9.0 |
| Likelihood to Renew | - | 8.8 |
| Usability | 7.0 | 9.0 |
| Availability | - | 9.6 |
| Performance | - | 8.4 |
| Support Rating | 8.0 | 9.0 |
| In-Person Training | - | 10.0 |
| Online Training | - | 7.6 |
| Implementation Rating | - | 9.8 |
