Quantcast Measure

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Quantcast Measure
Score 8.0 out of 10
N/A
Quantcast is a web analytics platform built around total cross-platform measurement with flexible audience segmentation across those platforms.N/A
Pricing
Quantcast Measure
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Quantcast Measure
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Quantcast Measure
Considered Both Products
Quantcast Measure
Chose Quantcast Measure
I think both Google Analytics and Quantcast Measure are useful to have at the same time. You can see how some data differs, but both services give different kinds of data that can be useful for research and marketing purposes. The essential features of both services are free, …
Chose Quantcast Measure
Quantcast's advantage over other tools is that it is 1) free (as is Google Analytics), but that it is a more easy-to-use and basic tool than Google Analytics. Quantcast does not provide the depth of analytics of other tools like Google Analytics or SimilarWeb, but it provides a …
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Quantcast Measure
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User Ratings
Quantcast Measure
Likelihood to Recommend
8.0
(0 ratings)
Support Rating
8.0
(0 ratings)
User Testimonials
Quantcast Measure
Likelihood to Recommend
If you are looking for a basic website analytics tool that provides some good, high level information about who is visiting your site and where traffic is coming from, Quantcast is a good tool. It's a bit less intimidating than a tool like Google Analytics as there are no custom dashboards.
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Pros
  • Analyze volume of traffic
  • Show geographic distribution of traffic
  • Demographic information of website visitors
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Cons
  • Even more details
  • Some of the generalizations of data feel vague.
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Support Rating
I haven't really worked with their support.
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Alternatives Considered
I think both Google Analytics and Quantcast Measure are useful to have at the same time. You can see how some data differs, but both services give different kinds of data that can be useful for research and marketing purposes. The essential features of both services are free, so there's minimal risk in trying out both tools.
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Return on Investment
  • Only positive for us - It helps us get a better idea of who our audience is, which we use when talking to advertisers.
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