Kapost vs. Content Live, by Rock Content

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kapost
Score 7.0 out of 10
N/A
Upland Kapost helps you create and distribute meaningful content to support the buyer journey for B2B companies.N/A
Content Live, by Rock Content
Score 10.0 out of 10
N/A
Content Live, by Rock Content is a content marketing solution. Its built-in analytic tools measure content performance based on specific goals, allows audience segmentation, and delivers insights into trends and behaviours in order to make data-driven decisions surrounding content engagement efforts.N/A
Pricing
KapostContent Live, by Rock Content
Editions & Modules
No answers on this topic
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Offerings
Pricing Offerings
KapostContent Live, by Rock Content
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
KapostContent Live, by Rock Content
Features
KapostContent Live, by Rock Content
Content Creation
Comparison of Content Creation features of Product A and Product B
Kapost
8.2
Ratings
2% above category average
Content Live, by Rock Content
-
Ratings
Ideation8.00 Ratings00 Ratings
Approval workflows8.00 Ratings00 Ratings
Content collaboration8.00 Ratings00 Ratings
Content calendar8.00 Ratings00 Ratings
Network for content licensing/production9.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Kapost
8.0
Ratings
1% below category average
Content Live, by Rock Content
-
Ratings
Content hub7.10 Ratings00 Ratings
Forms / Gated content8.00 Ratings00 Ratings
Embedded CTAs7.90 Ratings00 Ratings
Content distribution9.00 Ratings00 Ratings
Content promotion8.30 Ratings00 Ratings
Content automation8.00 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Kapost
8.0
Ratings
2% above category average
Content Live, by Rock Content
-
Ratings
Audience profiling and targeting8.00 Ratings00 Ratings
Closed-loop tracking and reporting8.00 Ratings00 Ratings
Content performance analytics8.00 Ratings00 Ratings
Campaign optimization dashboard8.00 Ratings00 Ratings
Competitive analytics7.90 Ratings00 Ratings
User Ratings
KapostContent Live, by Rock Content
Likelihood to Recommend
7.0
(0 ratings)
-
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
7.0
(0 ratings)
-
(0 ratings)
Support Rating
8.0
(0 ratings)
-
(0 ratings)
Product Scalability
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
KapostContent Live, by Rock Content
Likelihood to Recommend
I think the filters within the custom fields and custom details is its strongest feature for us. So I would say, the more content you have, the more use you'll get out of Kapost, especially if you need to organize your content in a lot of different ways (as we do for our targeted marketing). We still format edit/publish blogs via WordPress (although we put the draft in Kapost), but blogs aren't necessarily our #1 thing. Perhaps, for people who are really blog-centric, another platform may be better. Kapost is really good, I think, for copy that has a lot of hands on it, and can really benefit from well-structured work flows and a really comprehensive metadata system.
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Pros
  • Sets you up with a strategist. You are able to be in constant communication through Kapost with your strategist and send one another working proofs and comments.
  • Unity - it has made all our email campaigns have a similar look and feel. Kapost has shown results on the appropriate amount of images to use and the type of language that works.
  • Stay on track - each person is notified when the role before theirs is complete so they know when it is their turn to act upon something.
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Cons
  • Search is valuable but the key words seem to take a while for the system to find, I have to use multiple word choices or switch to a specific collection.
  • I think some type of links from search could be useful.
  • Layout isn't the prettiest.
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Likelihood to Renew
We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.
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Usability
The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.
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Support Rating
The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.
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Alternatives Considered
I've used basic tools like SharePoint in the past as a content repository, but it's not user friendly, not well organized, hard to manage and not well-suited for marketing content (version control issues, etc. ). Get a dedicated tool!
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Scalability
It's easy to expand across an organization and the software is continuously being improved with new features rolled out to all users
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Return on Investment
  • Kapost streamlined a lot of different processes across marketing.
  • We hope that people are finding assets they need rather than requesting new ones get created.
  • Having a central location for assets has helped to prevent outdated documents from appearing in different locations.
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ScreenShots