Salesforce Service Cloud vs. Sprinklr Service

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Salesforce Service Cloud
Score 8.4 out of 10
N/A
Service Cloud is a customer service platform that helps businesses manage and resolve customer inquiries and issues. It provides tools for case management, knowledge base, omni-channel support, automation, and analytics, enabling companies to deliver exceptional customer service experiences.
$25
per month
Sprinklr Service
Score 8.3 out of 10
N/A
Sprinklr Service is a cloud-native unified customer service platform powered by AI that enables customer and agent experience across 30+ digital, social and voice channels, and delivers real-time insights. Enables customers to interact with a brand on their preferred channel for consistent brand experience. Empowers agents with unified/360 customer view and recommends the most relevant responses with AI to improve agent productivity and experience.…
$249
per month per seat
Pricing
Salesforce Service CloudSprinklr Service
Editions & Modules
Starter Suite
$25
per month
Pro Suite
$100
per month per user
Enterprise
$165
per month per user
Unlimited
$330
per month per user
Agentforce 1
$550
per month per user
Self-Serve Customer Service Solution
$249
per month per seat
Offerings
Pricing Offerings
Salesforce Service CloudSprinklr Service
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsOmnichannel Automation, AI and Insights Reporting
More Pricing Information
Community Pulse
Salesforce Service CloudSprinklr Service
Considered Both Products
Salesforce Service Cloud
Chose Salesforce Service Cloud
I honestly prefer Zendesk to Salesforce Service Cloud. I find that Zendesk is easier to manage both on the support ticket side, as well as the knowledge center side. It looks and feels easier to use than Salesforce Service Cloud. Salesforce Service Cloud is fine, but it is …
Chose Salesforce Service Cloud
Zoho is not very real-time, it has limited integration capabilities, and the UI is not very satisfactory for any incoming customer. The performance is slow and impacts the overall customer journey. The data stored in the backend is slightly scattered and needs to be cleaned …
Chose Salesforce Service Cloud
Salesforce is a really great case management tool. Made things a lot easier for our team. Wanted something fairly simple that had a variety of capabilities we could customize.
Chose Salesforce Service Cloud
We used Salesforce for years, Left for Hubspot, and then came back to Salesforce (SF). As they say, don't fix it if it's not broken. Salesforce and customizing were better for us.
Chose Salesforce Service Cloud
Salesforce Service Cloud offers deep integration with our current and expanding CRM data, along with numerous pre-built features that didn't exist in Kayako when we used it. (We used to use an instance Kayako installed in a private cloud environment.) Salesforce Service Cloud …
Chose Salesforce Service Cloud
Because it has good ratings and it is easy to setup .it also has good word of mouth.
Chose Salesforce Service Cloud
Zendesk has it's own challenges in terms of Administrator difficulties and a completely different back-end than Salesforce Service Cloud. I would recommend Salesforce Service Cloud if you need a clean database of Companies and Contacts. Zendesk does not excel in overall CRM …
Chose Salesforce Service Cloud
Insightly, Buildium and Hootsuite
Chose Salesforce Service Cloud
Salesforce Service Cloud has more unique customization features that benefit the organization as a whole.
Chose Salesforce Service Cloud
I'm not at the level where I would be part of the decision making process for choosing a vendor or product for the organization. Every position I've held, I've come into a company that has already implemented or is in the process of implementing Salesforce. Honestly I would not …
Chose Salesforce Service Cloud
All of the software's are well established and good, but what gave the edge to us its easy integration capability with other systems, experience cloud integration and Einstein analytics which made us move forward Salesforce. Salesforce also have better service and industry …
Chose Salesforce Service Cloud
The major value proposition is that service cloud offers integrated services. That covers a multitude of lacking features. All of our agents preferred Freshdesk. Salesforce service cloud was lacking so many basic features compared to it that it was frustrating to switch. Simple …
Chose Salesforce Service Cloud
We have been using Salesforce Service Cloud for well over ten years.
Chose Salesforce Service Cloud
Salesforce service cloud is more configurable than Zendesk and Freshdesk. It has its own inbuilt AI chatbot also which further improves service agent efficiency. Salesforce is more integration agnostic and has pre-built connectors with multiple 3rd party systems. However, in …
Chose Salesforce Service Cloud
We were after a robust and very scalable solution, which could be rapidly implemented. Salesforce Service Cloud not only fitted the bill, but it was much easier to source skills and find on-line learning to help achieve our goals. Although the other technologies could have …
Chose Salesforce Service Cloud
Salesforce allows a lot more visibility and allows us to build better reporting. It is initially trickier to set up and learn, however, comprehensive training and processes have lead to increased customer satisfaction and retention.
Chose Salesforce Service Cloud
This solution provided our organization a flexible platform. The other solutions were rigid or required complex integrations.
Chose Salesforce Service Cloud
Salesforce is lightyears behind Zendesk. You have to be trained as a Salesforce admin to do anything, while Zendesk takes minutes to set up and is actually customer friendly. There are not native telephony options within Salesforce and the tools you use to integrate are …
Chose Salesforce Service Cloud
We previously used a home grown, proprietary system for our needs. This started to get costly and clunky as our database grew. We ended up going with Salesforce because they are purely cloud based. They also have a large footprint and very robust solution so they help us …
Chose Salesforce Service Cloud
Well, I worked with SAP in the past when I was in other companies. It was way more complex and not user-friendly. You had to take a lot of steps in order to accomplish simple tasks and not everyone could work at the same time in the same program. I would 100% recommend …
Chose Salesforce Service Cloud
Zendesk changed their agreements making us unable to continue with them due to our agreements with our customers. SalesForce allowed us to maintain our customer agreements.
Chose Salesforce Service Cloud
I used other products in another company as a database and can say that Salesforce Service Cloud is much more user friendly for customer service needs and makes work faster to process than the named program before. Integration between departments is more clear and simple to …
Sprinklr Service
Chose Sprinklr Service
Very similar in promptness, politeness and skill. Availability on weekends is good for both.
Chose Sprinklr Service
First, we had a social studio which was good in terms of functionalities but slow. After that, we had the chance to use Talkwalker & social bakers which were good tools yet not enough compares to Sprinklr
Chose Sprinklr Service
The tool is the best compared to the competition. It has advanced features. It is more difficult to master the operation, but in the long run, it is beneficial.
Chose Sprinklr Service
Many tools are the same, but the one where I noticed the biggest difference was between brandwatch and Sprinklr when it comes to social listening. Brand watch has a good and more affordable social listening platform, but it is not as easy to use and requires the client to code …
Chose Sprinklr Service
We also use Meltwater in our BU, and the good thing about Sprinklr is that you can actually compare your data numbers with the key word searches. Meltwater is limited in that it doesn't offer a wide range of services. Although the graphs and some other analysis functions on …
Chose Sprinklr Service
These tools were good to manage social interaction when you just have one or maybe two social media managers who take care of anything. When it comes to teams, there was not a good way to manage bigger amounts of requests and to have an overview of who does what. So you waste …
Chose Sprinklr Service
Sprinklr Modern Care is a stand out platform compared to previous social tools I've used. The listening tools are fantastic and unlimited.
Chose Sprinklr Service
Easy to use/user-friendly is the first benefit that comes to mind. It's very intuitive and doesn't require any training to get up and running and to start seeing the benefits.
Chose Sprinklr Service
The social listening and benchmarking dashboards of Sprinklr Modern Research have been a huge game changer for our department. They allow us to gauge the competitive landscape and monitor any trending topics in a particular space which allows us to realign our priorities for …
Chose Sprinklr Service
I only use this solution
Chose Sprinklr Service
We previously used Sparkcentral for our social media care. While we were very happy with the team there, the product had not evolved as much as Sprinklr and we found it to be lacking in its ability to handle different languages, route certain types of conversations with higher …
Chose Sprinklr Service
I've never used any Sprinklr Modern Care alternatives, but when it comes to communicating directly with customers, I much prefer using Sprinklr Modern Care over contact form and email interaction.
Chose Sprinklr Service
Prior to Sprinklr Modern Care, we used vBulletin and a custom repository to address the community needs of our customers. Keeping the experience user friendly was a key point on our needs list and our custom solutions and vBulletin forums were only positive experiences for our …
Chose Sprinklr Service
Evaluated and considered tools like uservoice, Lithium, Jive, and SuggestionBox. Ultimately, being able to quickly provision the system and test drive things in real-world situations really influenced the decision.
Chose Sprinklr Service
Uservoice.

We really liked the way that the Sprinklr Modern Care technology worked. It was really simple, easy for customers. Ultimately the technologies are not that different. The bigger reason is that we really appreciated the team at Sprinklr Modern Care.
Chose Sprinklr Service
• We use a tool called HelpSpot for email ticketing. They have a knowledge base for FAQs but no forum / community platform. Their technology not nearly as good • We looked at a number of tools that did either FAQ or feedback or community, but none except Sprinklr Modern Care …
Chose Sprinklr Service
We briefly used Hootsuite with another client. From day one, there were issues, from logging in to trying to compile data. We very quickly switched from that to Sprinklr.
Features
Salesforce Service CloudSprinklr Service
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
Salesforce Service Cloud
8.8
Ratings
9% above category average
Sprinklr Service
-
Ratings
Organize and prioritize service tickets9.40 Ratings00 Ratings
Expert directory8.50 Ratings00 Ratings
Subscription-based notifications8.60 Ratings00 Ratings
ITSM collaboration and documentation8.20 Ratings00 Ratings
Ticket creation and submission9.30 Ratings00 Ratings
Ticket response9.10 Ratings00 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
Salesforce Service Cloud
8.7
Ratings
11% above category average
Sprinklr Service
-
Ratings
External knowledge base8.40 Ratings00 Ratings
Internal knowledge base8.90 Ratings00 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
Salesforce Service Cloud
8.7
Ratings
11% above category average
Sprinklr Service
-
Ratings
Customer portal8.00 Ratings00 Ratings
IVR8.80 Ratings00 Ratings
Social integration8.90 Ratings00 Ratings
Email support9.20 Ratings00 Ratings
Help Desk CRM integration8.80 Ratings00 Ratings
Contact Center Software
Comparison of Contact Center Software features of Product A and Product B
Salesforce Service Cloud
-
Ratings
Sprinklr Service
7.1
Ratings
15% below category average
Agent dashboard00 Ratings8.00 Ratings
Validate callers00 Ratings6.00 Ratings
Outbound response00 Ratings6.00 Ratings
Call forwarding00 Ratings7.00 Ratings
Click-to-call (CTC)00 Ratings8.00 Ratings
Warm transfer00 Ratings8.00 Ratings
Predictive dialing00 Ratings5.00 Ratings
Interactive voice response00 Ratings8.00 Ratings
REST APIs00 Ratings8.00 Ratings
Call scripts00 Ratings7.00 Ratings
Call tracking00 Ratings7.00 Ratings
Multichannel integration00 Ratings8.00 Ratings
CRM software integration00 Ratings6.00 Ratings
Workforce Optimization (WFO)
Comparison of Workforce Optimization (WFO) features of Product A and Product B
Salesforce Service Cloud
-
Ratings
Sprinklr Service
8.1
Ratings
1% below category average
Inbound call routing00 Ratings7.00 Ratings
Omnichannel inbound routing00 Ratings10.00 Ratings
Recording00 Ratings7.00 Ratings
Quality management00 Ratings7.00 Ratings
Call analytics00 Ratings8.00 Ratings
Historical reporting00 Ratings10.00 Ratings
Live reporting00 Ratings8.00 Ratings
Customer surveys00 Ratings8.00 Ratings
Customer interaction analytics00 Ratings8.00 Ratings
Best Alternatives
Salesforce Service CloudSprinklr Service
Small Businesses
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
CloudTalk
CloudTalk
Score 7.2 out of 10
Medium-sized Companies
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
CloudTalk
CloudTalk
Score 7.2 out of 10
Enterprises
SysAid
SysAid
Score 9.1 out of 10
Google Cloud Contact Center AI
Google Cloud Contact Center AI
Score 7.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Salesforce Service CloudSprinklr Service
Likelihood to Recommend
8.3
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
6.2
(0 ratings)
7.5
(0 ratings)
Usability
8.0
(0 ratings)
9.0
(0 ratings)
Availability
9.5
(0 ratings)
9.9
(0 ratings)
Performance
8.6
(0 ratings)
9.9
(0 ratings)
Support Rating
7.0
(0 ratings)
9.1
(0 ratings)
In-Person Training
10.0
(0 ratings)
10.0
(0 ratings)
Online Training
9.0
(0 ratings)
-
(0 ratings)
Implementation Rating
7.0
(0 ratings)
9.0
(0 ratings)
Ease of integration
5.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
Salesforce Service CloudSprinklr Service
Likelihood to Recommend
This cloud is a good option for attracting large numbers of customers for mid-scale and large-scale organizations. However, it’s not suitable for small companies or startups due to its high cost. For use cases where real-time input from customers is taken and then processed on the cloud to give them output, this platform is a must.
Read full review
Sprinklr Service has always been well-suited for all of the work we do. As it's all social media content, and most require responses or escalations, Sprinklr Service covers all of that. The only time I think we wouldn't need it is if we were working with a much smaller client who didn't need us to have eyes on so many platforms at once.
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Pros
  • Super fast set-up of the service from design through to production.
  • Robust method of release management from sandbox, to test, to production.
  • User access controls can be fine grain, which is great for GDPR requirements, limiting access to only necessary data.
  • Simple api integrations with other third party systems
  • Broad range of features and functionality
  • Einstein search features provides faster information mining for our agents as they help to resolve customer requests.
Read full review
  • Transparency—Sprinklr Modern Care allows us to engage with our customers openly and honestly. Even frustrated or angry customer posts offer an avenue for us to display our business integrity and turn negative experiences into positive ones.
  • Moderation—Being able to moderate and organize our community so easily by merging topics into one canonical thread or archiving out of date threads helps to keep our search results relevant and improves the chances that our visitors find the help they need easily.
  • Company Visibility—The ability to easily alert any company employee of topics that might be interesting to them helps to improve the overall visibility of our customers. It also makes it easier to spot trends and encourage quick action if many people comment on one topic with the same problem.
Read full review
Cons
  • A free trial would be extremely valuable to customers who are not able to commit to a full plan.
  • The pricing of this program is not priced competitively with other similar services.
  • Can be quite time consuming to maintain.
  • Not user friendly if you aren’t tech savvy/familiar with software.
Read full review
  • I find it difficult to dive into analytics for each social post. The reporting tool gives me an overview of the channels but I would love to look at a breakdown of each post performance.
  • You currently can't add closed caption subtitles to videos uploaded through Sprinklr so this results in having to revert to the native platform.
  • I would love to be able to set up a newsfeed that includes posts from a number of our partner accounts, so I can keep up to date with what they're posting.
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Likelihood to Renew
Professional edition works best for a small company with lower call volumes and is very useful but as you grow exponetially I think it has limited ability to do all the things we want to - SLA management, defect, release management to name a few. Reports and dashboards being available in real time.
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The initial use of the product started out as a 90 day test to see if we could engage customers at a higher level using Sprinklr Modern Care. After a year the use of Sprinklr Modern Caren has now been extended to multiple products.
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Usability
I love that the Salesforce Service cloud provides all of the functionality that I need when implementing business processes for our customer support representatives. It even has enough functions and features that allow us to customize and expand upon our current processes, giving us the ability to go above and beyond what we've thought we could ever do. Using cases coupled with Salesforce's automation tools help ease the workload and keeps our data integrity intact.
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It's a very easy program to learn and use. I have trained over 50 people on it over the years, and not once has anyone had trouble using it. It's very user-friendly and covers all the bases that social media moderation requires.
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Reliability and Availability
Salesforce's Trust Center clearly communicates occasional issues to anyone who subscribes, down to an organization's cloud instance. Bundled sandboxes ease updates, and seasonal upgrades are seamless, scheduled well in advance with plenty of information about what's coming. Support agents have noticed intermittent Omni-Channel disconnects due to internet connections, and these are clearly notified.
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No issues with system availability. They manage updates in off-peak hours and I usually don't notice the changes until I log into the system the next day.
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Performance
Load times can be slow, but this is also based on how much customization you have done. We added a lot of custom fields which could cause additional slowness in loading. This was never anything that affected our overall efficiency. I did not notice that Service Cloud slowed down any of the systems we had it integrated with
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Performance is great and is not negatively effecting our processes. We have to make sure it doesn't effect out load times. Not currently seeing any issues with widgets affecting page load times.
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Support Rating
Salesforce offers support, although it generally gets routed to overseas support teams first, and once they are unable to help, it gets escalated up the chain to higher tiers. Frequently, the answer back from support is that there is no native solution, and we either have to turn to the AppExchange for some solution provided by another developer, or custom build our own solution.
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I know the Sprinklr conference calls have been helpful, but sometimes submitting a ticket can be a little daunting. In the past, we've included information in screenshots that are then asked for by a member of the support staff. The turnaround time has been between 3 days, which isn't horrible.
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In-Person Training
Our in-person training was provided by our implementation partner and it was quite good. This was in part because we were already working with them and so it naturally leant itself to a good training relationship. And because they were building our customizations and configuring things, they could then provide training on those things naturally.
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Training was efficient and fun. It was all webinars and YouTube videos. These were mostly lunch time sessions. 10
Read full review
Online Training
Trailheads are great but it was often unclear what actually applied to our organization. This made it difficult to get a whole lot out of it. Part of it is that because the basic Salesforce features didn't quite work for us, we had to add customizations, which then nullified a lot of the training.
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No answers on this topic
Implementation Rating
I would go through an implementation very differently knowing what I know now. It was difficult coming from systems we liked in post-sales service and having to adapt to the clunky and underwhelming feature set in Salesforce. I would trim back our expectations
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Basic setup took me less than 30 minutes. This includes initial configuration, putting in the initial content, and getting the look-and-feel customized. The domain routing took the normal lag time any other website or blogging service. The really important thing was to get the user accounts setup and begin seeding the system with content before a public launch.
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Alternatives Considered
I honestly prefer Zendesk to Salesforce Service Cloud. I find that Zendesk is easier to manage both on the support ticket side, as well as the knowledge center side. It looks and feels easier to use than Salesforce Service Cloud. Salesforce Service Cloud is fine, but it is expensive as well.
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We previously used Sparkcentral for our social media care. While we were very happy with the team there, the product had not evolved as much as Sprinklr and we found it to be lacking in its ability to handle different languages, route certain types of conversations with higher priority or to certain teams / agents. It also did not have as robust a reporting structure as Sprinklr does
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Scalability
The product has scaled up with our company growth just fine. No issues here other than slowness in clicking around and running reports
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No answers on this topic
Return on Investment
  • We have cut our service team in half over the past 5 years due to the efficiency of the tool
  • The amount of direct inquiries to our technical team is less than 10% compared to the number support tickets that get entered in the system for them to work in a more organized manner
  • Responses are 100% more timely because tickets can be responded to by any individual in the queue or on the team, as opposed to direct emails to just one person
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  • Increased employee efficiency: Having a clear, one-stop "shop" where users can leave feedback, ask questions, and find bug fixes or workarounds has saved me (and other community managers at my company) loads of time that was once spent responding to numerous emails on an individual basis.
  • Better customer service: Since everyone in the company is alerted of what's being written on our forum, it's easy to spot a high-priority issue, delegate to the person in charge, resolve it, and respond as soon as possible.
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ScreenShots

Salesforce Service Cloud Screenshots

Screenshot of Workflows and OrchestrationScreenshot of Service CatalogScreenshot of Contact Center